Integrated Professional Skills in Digital Age

Integrated Professional
Skills in Digital Age
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Table of Contents
Introduction......................................................................................................................................3
Main Body.......................................................................................................................................3
Positive and negative aspects of services and products being sold online and offline...........3
Differences of services and products being sold online and offline.......................................6
Challenges and measures of security and privacy..................................................................8
Tools for using online services in businesses.........................................................................9
Conclusion.....................................................................................................................................11
References......................................................................................................................................12
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Introduction
In modern technologies, Information and communication technologies play an effective
role for the major development in organisational performance. This is helpful for generating
effective communication and make growth in online and offline businesses at global level. In
order to make communication channel within the organisation after the Pandemic of Covid-19 is
related to web conferencing tools. This report aim is to achieve different knowledge based on
internet, security and privacy while using internet. In the current time period many of the
businesses are able to achieve effective communication for operating their businesses at online
platform (Chec and Luo, 2021). This may include the video conference, digital marketing and
other services. Due to the impact of Covid-19, most of the companies are able to achieve
appropriate sector while working through online business with the use of latest technologies. The
chosen company for completing this research is Wait-rose and Partners is a British supermarket,
which was founded in 1904 (Dominici and et.al., 2021). Its headquarters is in Bracknell,
Berkshire and London. This company is working at online platform and manage their customer
while serving online and offline services in the market. The company is needed to analyse some
aspects that are helpful for the company in retail industry. Positive and negative impact of online
and offline services, difference in between online and offline sold products. Challenges face
while working on internet related to security and privacy and two main tools that help in
managing communication network for the growth of the company.
Main Body
Positive and negative aspects of services and products being sold online and offline
In the modern world of different technologies, internet is probably one of the biggest
issue or concerned topic. That help in analysing the situation and provide the positive and
negative aspect of online and offline services and products in Wait-rose company.
Online platform of Wait-rose company:
Advantages:
 Easy going: This is a very easy going and effective process that help the company to
make a growth in the market comparing to physical store. It will be related to make
marketplaces which are related to technical expertise for the growth of much easier
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concepts. Use of online platform and sales to the pre-existing route will be essential and
helpful for addressing market and sales for the growth of the company.
 No loss to theft: With the help of online platform, the company can feel safe for the use
of security and changes in the outlined growth (Eliza and et.al., 2021). Light fingers
discount are not needed to apply in the online retail world. Which is helpful for an
impossible people to make pockets and work for the good use of their own margins.
 National and international reach: Online channels are helpful for completing effective
tools and use a geographical pool for the increasing number of customer. It will be
helpful for analysing the performance and make effective online retailer in the market.
Wait-Rose is able to work and systematic growth in market and applying policies for
buying more products.
 Stock more items: There are different ways which are needed to be handle and make
effective selling and further, not expect from the instant reaction at their home. It will be
helpful for the growth of the businesses and make smaller number of ship out. As most of
the items are can be uploaded at one profile which are helpful for the delivery the
products, leaving space and make effective stores on time.
Disadvantages:
 High competition: This is related to high competition and make limited number of shops
that has no constraints on the number of authenticate businesses. This is related to
achieve effective growth and progress for analysing market places. All is related to
achieve customer orientation and make a direct competition with superior changes in
buying power.
 More admin: This is needed to work and updated the technologies for the overall
description in order to make changes in the business profile (Li and Zhang, 2021). There
are different segment which are related to more usual stock control and needs the
involvement with physical store. This is very time-consuming than displaying the item on
shelves and make see by customer, fell and collect for the growth.
 Less contact with customer: This factor state that unable to speak and make harder for
up-sell other items. It is much easier for the company to hold the someone's attention If
they have into the real conversation. Online transactions are less loyal to the person and
the people will be more likely to make a local shop for the purchasing items.
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