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International Human Resource Management (IHRM) Assignment

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Added on  2020-12-29

International Human Resource Management (IHRM) Assignment

   Added on 2020-12-29

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International HRM Practice
International Human Resource Management (IHRM) Assignment_1
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1a. Different strategies for entering into global market................................................................1b. Presenting International staffing strategies for M&S..............................................................2TASK 2............................................................................................................................................5a. Describing different training programs adopted by M&S.......................................................5b. Culture shock and how it affect an expatriate's performance.................................................6RECOMMENDATIONS.................................................................................................................7CONCLUSION................................................................................................................................7REFERENCES................................................................................................................................8
International Human Resource Management (IHRM) Assignment_2
INTRODUCTIONInternational HRM practices are those activities whose main aim is to manageorganizational human resource at global level in order to achieve aims of a company and gainhigh competitive advantages. The chosen company for this report is Marks and Spencer (M&S)which is one of the leading brand in UK and provides best quality of products to their customersat reasonable rates and the company also wanted to expanded globally by using franchising andmerging. This report will present 2 different strategies such as franchising and merging with theirpros and cons to enter in global market and identify some training programs adopted by M&S.The present study also describes some international staffing strategies such as ethnocentric,polycentric, regiocentric and geocentric. It also describes some training programs that will alsohelp to improve the abilities of an employees. Further report will describe the meaning ofcultural shock and how it affects the performance of expatriate.TASK 1a. Different strategies for entering into global marketIntroduction: This section of the report will describe two different strategies which HRcan use to enter into new market with their advantages and disadvantages so that it will help tolead a business towards success.Main Body: There are many market entry methods such that merger and acquisition,franchising, direct exporting etc. M&S can adopt different strategies to enter into new marketand some of them are as mentioned below:Franchising: It is the rapid market expansion market entry strategy that can be used bythe company and it works well for those firm who have repeatable business model so that theycan easily transferred into other market. In this type of strategy, the firm where it wants toimplemented, then it has a franchisor license and know how procedure, their intellectual propertyand have a right to sell its branded products to a franchisee (Iddy and Alon, 2019). Even there aretwo notice which should be used such that the business model which M&S uses should be veryunique and strong recognition. Further, it can be used internationally and the firm have to createsfuture competition.1
International Human Resource Management (IHRM) Assignment_3

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