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Introduction to Business - Assessment 2 Individual Report

Assessment 2 Individual Report for Introduction to Business course, focusing on creating a business plan for a start-up business and analyzing the macro and micro environment.

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Added on  2023-06-14

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This report covers topics regarding different types of businesses namely sole trader, partnership and private limited company. Furthermore, the report will include business structure of the newly start-up business. Moreover, the report will analyse micro and macro environment of start up business by undertaking various types of business models such as PESTEL and porter five forces.

Introduction to Business - Assessment 2 Individual Report

Assessment 2 Individual Report for Introduction to Business course, focusing on creating a business plan for a start-up business and analyzing the macro and micro environment.

   Added on 2023-06-14

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Your Name & student ID Introduction to Business – Assessment 2 Individual Report
Title Page
Introduction to Business
Assessment 2 – Individual Report
Start-up Business Type & Business Name
Student Name
Student ID number
Your Lecturer’s Name
Your Cohort /Batch number (class code)
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Your Name & student ID Introduction to Business – Assessment 2 Individual Report
Table of Contents
Introduction..................................................................................................................3
Overview of the Report............................................................................................3
Background of the Company....................................................................................3
Main Body (Business Plan).........................................................................................4
Different Types of Businesses.................................................................................4
Your Business Structure.........................................................................................4
Macro Environment..................................................................................................4
Micro Environment...................................................................................................4
Impacts on your Business........................................................................................4
Conclusion.................................................................................................................. 5
Overall argument summary......................................................................................5
Recommendations...................................................................................................5
References List........................................................................................................... 6
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Your Name & student ID Introduction to Business – Assessment 2 Individual Report
Introduction
Overview of the Report
Business is a legally recognised organisation comprising of different group of
people intended to achieve common company goals and objectives. According to
Prof. Owen,” A business is a process engaged in production and distribution of final
goods and services for a price” It is indispensable for business organisation to have
a vision that implies its future aim and values that shows organisation's integrity. The
report will cover topics regarding different types of businesses namely sole trader,
partnership and private limited company. Furthermore, the report will include
business structure of the newly start-up business. Moreover, the report will analyse
micro and macro environment of start up business by undertaking various types of
business models such as PESTEL and porter five forces. After analysing the
business models, the report will further study the impact of macro and micro
environmental forces on the business of start up.
Background of the Company
The newly established start up “Bella vista hotel” is a medium size, 5-star
luxury hotel run by Alexander Cojocaru and Andreea Cristina and located in St.
Albans. The hotel is focused on providing clean and modern structured rooms in
order to attract business visitors of the area. Moreover, the rooms are deployed with
modern accessories such as furniture and high end technology. The hotel is in
operation since 2018 covering around 85 employees in the business. Furthermore,
the company provides luxurious restaurants with three bars and a set of beautiful
lounges in which the customers can enjoy afternoon tea. Moreover, the business
provides wide range of rooms namely classic,superior and deluxe rooms with ultra
modern amenities such as HD LED TV , high speed Wi-Fi and many more. The hotel
provides its customer a luxurious and wonderful suites options which is steeped in
royal history. Furthermore, the company provides its customers an unforgettable spa
treatments which includes different types of massage and facial services. In relation
to it, the hotel provides unique facilities such as fitness studio, exercise studio,
swimming pool and many more.
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