Introduction to Management

Running head: INTRODUCTION TO MANAGEMENT
Introduction to Management
Name of the Student:
Name of the University:

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INTRODUCTION TO MANAGEMENT
Table of Contents
1. Introduction of the company and nature of the business.............................................................2
2. SWOT analysis............................................................................................................................2
3. Ethics approach and ethical decision making on chosen approaches..........................................4
4. CSR approach and how the company can use chosen approach.................................................4
5. Four key elements of plan............................................................................................................4
6. One aspect of the company culture and how the company creates strong culture based on
chosen aspect...................................................................................................................................7
7. Organization structure.................................................................................................................7
8. Traditional leadership theory and motivation theory.................................................................10
9. Recommendations......................................................................................................................11
10. Conclusion...............................................................................................................................12
References......................................................................................................................................13

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INTRODUCTION TO MANAGEMENT
1. Introduction of the company and nature of the business
The selected company for this report is Wilmar International, which was founded in the
year 1991 and headquartered in Singapore. This company is ranked among largest listed
companies based on the market capitalization on Singapore exchange. It is a food and beverages
sector. The business activities of the Wilmar are cultivation of oil palm, edible oils refining,
manufacturing of the customer’s products, biodiesel and others. The revenue of the company is
US$43.85b and net profit is US$1.22b (Wilmar-international, 2017). The nature of business of
the Wilmar International is that it is engaged into investment holding in addition to trading
businesses.
2. SWOT analysis
Strengths: The business model of Wilmar International enjoys a lower cost because of
the economics of scale, logistical as well as distribution advantages in addition to superior
market intelligence. There is gaining of business efficiency which improved logistics resulting
into lower transportation cost. The company has strong foothold within China, South East Asia
as well as India with fastest growing consumers’ markets all over the world.
Weaknesses: Because of relative young acreage, the company is based substantially on
the third parties for crops (Ansoff et al., 2019). The company is uncertain in form of the
commodities of the risks towards price, credit, foreign exchange as well as interest rate risks.
Opportunities: The Company is emphasis towards growth in China, India as well as
Indonesia. It is expected to increase in consumption of meat in China and India. There is increase

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INTRODUCTION TO MANAGEMENT
in demand for the meat drivers required for the animal feed like corn, rapemeal as well as
soymeal. The company does joint ventures as well as acquisitions to drive the growth.
Threats: The operating environment for the oilseeds as well as grains are challenging as
the crush margins are remained under the pressure. The company is required diversification from
China as the government started to retail the prices of food to curb the inflation. There is higher
competitive industry due to competitors such as Bunge Ltd, Golden Agri-resources Ltd and
others.
Figure 1: SWOT analysis of Wilmar International
(Source: Bull et al., 2016, pp-109)