Marketing Strategies for Toyota
VerifiedAdded on 2020/11/12
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AI Summary
This assignment provides a comprehensive analysis of marketing strategies for Toyota motor vehicles. It includes a Pestle analysis to evaluate external factors affecting the production and sale of motor vehicles. The report also conducts a SWOT analysis to identify strengths, weaknesses, threats, and opportunities for Toyota. Additionally, it discusses segmentation of customers based on age, income, and occupation to develop targeted marketing strategies.
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