Issues in Human Resource Management

ISSUES IN HUMAN
RESOURCE
MANAGEMENT

TABLE OF CONTENT
INTRODUCTION...........................................................................................................................2
LO 1.................................................................................................................................................2
Issues and Challenges in Human Resource Management...........................................................2
LO 2.................................................................................................................................................4
Human Resource management Practices against Emerging Trends............................................4
LO 3.................................................................................................................................................6
Job Description............................................................................................................................6
Personal Specification.................................................................................................................7
LO4..................................................................................................................................................8
LO 5.................................................................................................................................................9
Approaches for performance management and people development..........................................9
CONCLUSION..............................................................................................................................11
REFERENCES..............................................................................................................................12
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INTRODUCTION
Human resources are the group of person which forms the business organisation to
achieve objectives of the organization and increase the performance by doing various activities
in the business effectively (Narula and Chaudhary, 2018). It is very essential for business
organisation to analyse all the factors which helps employee to increase their potential to achieve
objectives of the company effectively. There are different types of issues which are faced in
managing human resource in business organisation which can impact the performance of
organisation negatively. This report has detailed study on human resource management of
Unilever which is multinational consumer goods organisation to its customers effectively. Report
discusses different practices which human resource manager adopt to attain emerging trends of
the market. There is description of different methods and approaches which helps HRM of
Unilever to become more effective and discussion of different types of communication is also
provided in this report.
LO 1
Issues and Challenges in Human Resource Management
There are many issues and challenge which are faced by human resource manager in
managing organisation to achieve objectives effectively. It is very essential for Unilever to
analyse all the issues and challenges to provide effective understanding of all the factors to
support HR department of organisation. This also helps to formulate effective strategies and
policies according the legal factors to reduce threats of government intervention in business
activities.
Change Management
It is very difficult for human resource department to analyse all the change in the external
environment and increase its potential to adopt the change in the company to increase potential
to compete in the market effectively (Weerakoon, 2016). Change management is very essential
in multinational company as Unilever is operating in different market in the work which
increases the risk of change management effectively. Human resource managers are ineffective
in analysing the market trends and motivating their employees to accept the change in their
organisation effectively. Unilever is also having many ineffective employees which decrease the
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potential of the company to improve its organisational culture and reduce the efficiency to
achieve core competency effectively.
Leadership
Leadership is very essential aspect of any business which helps to influence their
workforce to become potential and motivate others to increase performance effectively. Unilever
is not able to develop potential leaders which reduce the efficiency of workforce to increase
compete in the market. Effective leadership also provides better guidance to all the employees.
However, human resource management is ineffective to formulate proper leadership style and
increase profit margins effectively (Becker and Smidt, 2016). Due to lack of proper information
HR department of Unilever is unable to develop leadership planning and analyse the skills and
knowledge of employees for next leader in the organisation.
Training and Development
Training and development is very essential in any organisation as it helps to increase the
skills and knowledge of employees according to requirement. This also helps to increase the
interpersonal skills and employees to develop better morale and increase core value of the
business organisation effectively. Unilever has ineffective human resource managers which are
unable to analyse all the needs and wants to increase their efficiency to attain are competency
effectively. As it is very essential for Unilever to increase the customer engagement with better
skills and satisfy customers and make them loyal to the company for same products and increase
the sales and profit margins. It is difficult for the company to integrate all the employees who
have different attitude, beliefs, personal values in building healthy working environment and
training them effectively. As company is operating in different countries there are many
communication barriers and educational differences which increases the diversity of the
company.
Implementing Innovation
Innovation is the process of upgrade the current products and services to gain better
efficiency in business organisation. Innovation also helps to increase the potential of business
organisation to attain core competency and increase the efficiency to increase the profit margins
effectively. As the technology in the global market is constantly changing and it is very essential
for business to understand all the technological factors to design better innovative technology to
increase potential of human resource management efficiently. As Unilever is not able to collect
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