Improving Business Operations of BidTaxi

The assignment proposes two key improvements for the business operations of BidTaxi. Firstly, it suggests incorporating a driver examination and training program to minimize road accidents by ensuring that drivers possess essential motor skills and knowledge. Secondly, it emphasizes the importance of collecting feedback from both drivers and customers to refine the application's performance and user experience.

Running head: IT MANAGEMENT ISSUES
IT Management Issues
Name of the Student
Name of the University
Author’s Note:

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Table of Contents
Task 1.........................................................................................................................................2
Introduction............................................................................................................................2
Discussion..............................................................................................................................2
Case Study..........................................................................................................................2
Business Operations...........................................................................................................3
Three Recommendations....................................................................................................5
Conclusion..............................................................................................................................6
Task 2.........................................................................................................................................7
References..................................................................................................................................9

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Task 1
Introduction
The significant application of various computers as well as systems to properly store,
transmit, manipulate, collect and retrieve any type of data or information is known as
information technology (Holtshouse, 2013). Information and communications technology is
the major part of this information technology. Each and every type of operation that is solely
related to the data or information can be well executed and simplified by the information
technology. The most popular industries, where the information technology is used mainly
include e commerce, hardware, software, internet, equipments related to telecom,
transportation, semi conductors, electronics and many others as well (Pinto, 2015). In today’s
world, each and every organization or company is changing their business processes
according to information systems or information technology.
This report provides a summarised discussion on the popular and renowned taxi
service, known as the BidTaxi. It is a type of bidding taxi and does not follow the traditional
way of pick, drop and pay. The report will demonstrate a clear idea of the entire concept of
this taxi service by properly outlining the various operations for business and providing three
recommendations to improve the operations.
Discussion
Case Study
Cab services or taxi services are the most important services in modern world. They
provide assistance to those tourists or clients, who face problems in finding or exploring new
places in a city, or are having issues in searching for public vehicles, or are having health
issues (Laudon & Laudon, 2015). The most significant advantages of this cab service are that

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they provide 24*7 services, are absolutely economic and affordable, saves time, scalable,
flexible, provide professionalism and many more. BidTaxi is one of these taxi services. It is a
special type of taxi service that does not follow the regular taxi features or characteristics in
their services. The service that is followed by this particular taxi service is bidding. Bidding
is done within ten minutes (Van Der Aalst, La Rosa & Santoro, 2016). This particular taxis
service has two basic formats. These two formats are present for the customers and the
drivers. The format for the clients helps them to get registered with the application and that
for the driver helps them to connect with those particular clients, who are the sole partners of
the application. Furthermore, there is no place restriction. The customers can book their taxi
for going to anywhere they wish. They would be getting the probable estimated expense of
their ride (Al-Mamary, Shamsuddin & Abdul Hamid, 2013). Another advantage of this taxi
service is that there is no fluctuation of expenses after the ride. Once the customer is booking
a ride and gets an estimated expense, that particular expense is locked as soon as the client
presses the confirm button. Moreover, the customer can track their journey throughout. This
would again help them to feel secured in the total ride. The next feature of the taxi service is
that only certified professionals are appointed as drivers and a monthly checking is done for
the cars. It even enables a rating system for both client and driver and the rating appears in
both profiles. Smart phones are not required for booking this service and even credit or debit
cards are not at all mandatory for payments (Galliers, & Leidner, 2014). Special discount
offers are provided to regular customers to maintain customer loyalty.
Business Operations
The activity or action that is executed on a regular basis within a particular business to
gain profit is known as a business operation. Each and every organization or company has its
unique business operations for making the business successful (Zhao et al., 2013). The
systems, people, processes and the equipments, which are required for making the business

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functional, are the most important parts of the business operations. These are the elements or
components of business operation. There are various important business operations in the taxi
service of BidTaxi. Each and every operation of the business is very efficient, scalable and
flexible, when they are being compared to the other popular taxi services in the world
(Jacobs, Chase & Lummus, 2014). The most significant business operation in BidTaxi
services is the flexibility of not requiring smart phones for the purpose of booking and credit
or debit cards for the purpose of payment. Several types of information system are
incorporated within this taxi service. These types of information system include MIS or
management information system, TPS or the transaction processing system, AIS or
accounting information system, ES or expert system and the DSS or decision support system
(Bilbao-Osorio, Dutta & Lanvin, 2013). Several important operations of business in the taxi
service of BidTaxi are given below:
i) Booking of Taxi: The first business operation of BidTaxi is the booking of taxi.
The clients can easily book their rides through this application. This particular service
provides all the professional drivers their clients (Schaper et al., 2014). These drivers would
have the ability to choose their passengers through the process of bidding. The same kind of
feature is incorporated within the service for the customers. Even they have the ability to
choose their drivers for the ride. The expense is previously estimated before the ride is even
started. They can choose the ride for lowest bid. Furthermore, all the passengers, who do not
have smart phones, can be able to complete their booking through logging into their official
website (Laudon & Laudon, 2016). Payment is much easier and does not require any debit
card or credit card.
ii) Techniques and Tools: Another important business operation of this taxi service,
BidTaxi is the organized set of various techniques as well as tools, incorporated in the
application. These techniques mainly involve estimated ride cost, estimated journey time,

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total distance, and route of the journey and driver details (Sennewald & Baillie, 2015). This is
given to the passengers and also the drivers. It helps in the completion of journey with safety.
iii) Verification of Identity Cards: The verification of the identity cards of both the
drivers and the customers is done for the purpose of security and lack of authentication. The
fake drivers and passengers are solely avoided in this manner.
iv) AIS: AIS is present with the application for making the payment system
completed automatic (Holtshouse, 2013). The expense of their ride is estimated before the
ride is taken. Thus, the client gets a clear idea how much money is to be required for the
journey.
The business operations help the taxi service for becoming popularity and successful
in the market. The Ministry of Public Transportation has accepted this particular idea for
BidTaxi.
Three Recommendations
Some of the features of BidTaxi need to be implemented. This implementation would
help the taxi service to reach to the top level in the market. Three recommendations that are
to be implemented within the application are given below:
i) Connection of Wi-Fi: This is the very first recommendation for the taxi service of
BidTaxi. The connection of the wireless fidelity would be helpful to the passengers in
understanding and identifying their route completely. The detection of proximity is enhanced
with the driver (Lloyd, 2017). Time management is another important advantage of Wi-Fi
connection. The passengers would be able to search for their location by this connectivity.
Moreover, Bluetooth could also be incorporated within the application. This would help the
passengers to feel entertained in the journey.

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ii) Quality Improvement: The second recommendation in this BidTaxi service is the
quality improvement. The drivers should be properly trained for this particular purpose and
thus the over quality is improvised (Schwalbe, 2015). The traffic regulations as well as the
rules should be followed.
iii) Additional Services for Old Passengers: The final recommendation in BidTaxi is
additional services for older passengers. The availability of taxis in the night time or odd
hours is highly recommended for the service. This would help this business to be accepted by
all.
Conclusion
Therefore, conclusion can be drawn that, the major use of several systems as well as
computers to appropriately accumulate, spread, retrieve, manipulate and collect all types of
information as well as data is called an information technology. ICT is the most important
part of the information technology. All the kinds of information or data operations are well
defined as well as by information technology. Moreover, it also simplifies the data structure.
The most famous sectors, where this IT is properly utilized mainly involve telecom
equipments, hardware, electronics, e commerce, semi conductors, software, internet,
transportation and all others. In the modern technological world, all the companies are
altering the processes of their business as per the information technology or information
systems. The above report has properly provided a brief description on the very famous taxi
service, called the BidTaxi service. This is a specific kind of taxi service that follows the
procedure of bidding in its business. This type of taxi is not similar to the other types of taxi
or cab services. The report has given a detailed outline of the several business operations in
the taxi service and three typical recommendations for the successful improvement of the
business.

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Task 2
BidTaxi is a typical type of tax service that is well accepted by all types of passengers
and clients. This particular taxi service follows the service of bidding in their business and
does not follow the normal rules of taxi services. There is innumerable business operations
incorporated with the system and these are exclusively important for their business
(Holtshouse, 2013). Moreover, this is extremely safe and secured. Although, there are various
advantages within the application of BidTaxi, few things are needed to be sorted in the
business. Following are the two suggested improvement in the existing business operations in
BidTaxi:
i) Safety Measures Implementation: The first suggestion for the improvement in the
business operations is the implementation of all types of safety measures. The most important
safety measure in any taxi service is safe driving. Several kinds of distractions are possible in
the road while someone is driving a car (Schaper et al., 2014). Professionalism is the most
required characteristic in this type of business. Special training should be provided to the
drivers for understanding road safety measures properly and are not distracted easily by any
type of distraction on the road. Noises are the most basic kind of distraction for any driver.
The navigation direction can also be a major distraction for the drivers and thus this is to be
trained properly so that there exist lesser chance of accidents on road. Youth generation
people are the most affected persons in this scenario. Time management is the most important
requirement for the drivers (Zhao et al., 2013). Thus, this is also something that should be
learnt by the drivers of the application of BidTaxi. Moreover, there should a special type of
examination for each and every driver in the application. This examination would help them
to understand which driver is ready and which driver is not. The examination is extremely
required for the taxi service. If the driver passes the examination, he is appointed as the driver

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in the company, however, if he fails, he is rejected or is sent to further training (Sennewald &
Baillie, 2015). The incorporation of this particular suggestion in the business would be
diminishing the chances of road accidents to an extreme level. Furthermore, training will also
be given on the basic skills of motor.
ii) Feedback from Driver and Customer: This is the next suggestion to the business
operations of BidTaxi (Schwalbe, 2015). The feedbacks from the customers and the drivers
are extremely required for the improvement of the business operations. As soon as the
customer is dropped at his location, a feedback would be taken by the application that
whether the ride was good or not. If the feedback is good, bonus points to be added to the
driver’s profile and if the feedback is bad, negative points are to be added to the driver’s
profile. Feedbacks from drivers are also required (Heizer, 2016). This would help the
application to know more about driving and driving experiences. Thus, the overall application
could be improved and be accepted by all.

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References
Al-Mamary, Y. H., Shamsuddin, A., & Abdul Hamid, N. A. (2013). The impact of
management information systems adoption in managerial decision making: A
review. Management Information Systems, 8(4), 010-017.
Bilbao-Osorio, B., Dutta, S., & Lanvin, B. (2013, April). The global information technology
report 2013. In World Economic Forum (pp. 1-383).
Bloom, N., Garicano, L., Sadun, R., & Van Reenen, J. (2014). The distinct effects of
information technology and communication technology on firm
organization. Management Science, 60(12), 2859-2885.
Galliers, R. D., & Leidner, D. E. (Eds.). (2014). Strategic information management:
challenges and strategies in managing information systems. Routledge.
Heizer, J. (2016). Operations Management, 11/e. Pearson Education India.
Holtshouse, D. K. (2013). Information technology for knowledge management. Springer
Science & Business Media.
Jacobs, F. R., Chase, R. B., & Lummus, R. R. (2014). Operations and supply chain
management (pp. 533-535). New York, NY: McGraw-Hill/Irwin.
Laudon, K. C., & Laudon, J. P. (2015). Management Information Systems: Managing the
Digital Firm Plus MyMISLab with Pearson eText--Access Card Package. Prentice
Hall Press.
Laudon, K. C., & Laudon, J. P. (2016). Management information system. Pearson Education
India.

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Lloyd, I. (2017). Information technology law. Oxford University Press.
Pinto, J. K. (2015). Project management: achieving competitive advantage. Prentice Hall.
Schaper, M. T., Volery, T., Weber, P. C., & Gibson, B. (2014). Entrepreneurship and small
business.
Schwalbe, K. (2015). Information technology project management. Cengage Learning.
Sennewald, C. A., & Baillie, C. (2015). Effective security management. Butterworth-
Heinemann.
Van Der Aalst, W. M., La Rosa, M., & Santoro, F. M. (2016). Business process management.
Zhao, Z., Lee, W. C., Shin, Y., & Song, K. B. (2013). An optimal power scheduling method
for demand response in home energy management system. IEEE Transactions on
Smart Grid, 4(3), 1391-1400.