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Just Eat Takeaway.com: Strategy, Organization Structure, and Impact

   

Added on  2023-06-16

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Individual report assessment
Just Eat Takeaway.com: Strategy, Organization Structure, and Impact_1

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................4
MAIN BODY...................................................................................................................................4
Presenting the strategy and influence of it on just eat take away.com........................................4
Explaining how the organization structure is designed and managed.........................................6
Assessing the impact of the organization structure on just eat takeaway.com............................7
Presenting certain Recommendations for the just eat take away.................................................8
Limitations of the analysis...........................................................................................................9
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................11
Just Eat Takeaway.com: Strategy, Organization Structure, and Impact_2

EXECUTIVE SUMMARY:
The aim or the report was to identify the motive of the acquisitions of the two big online
food platforms just eat and take away that wish to increase the markets share in the new markets
or regions. Further, the report has analysed the strategies that had been adopted by the quoted
firm in expanding into the target market with the use of various models and concepts. Moreover,
the report had identified the organization structure that the firm is following to achieve certain
goals. Lastly, limitations of the overall analysis along with certain suggestions for the
improvement in the future activities would also be analysed through this study.
Just Eat Takeaway.com: Strategy, Organization Structure, and Impact_3

INTRODUCTION.
Strategies are very useful tool that help the companies to strive continuously for success
and helps in growth and development in the long run. The present report is based on the
acquisitions of the two big online platforms just eat and take away in 2020 as the part of the
expansion strategy. Further, the report will identify the current and future strategy of the quoted
firm and will explain the major influence of such strategies on the overall working of the firm.
Moreover, the report will use various models to explain the motive of the firm in entering into
the new markets. Also, the organization structure that is currently followed by the quoted firm
along with impact of such organization structure will also be covered under this study. Lastly,
limitations of the complete analysis along with certain recommendations will also be provided in
detail.
MAIN BODY.
Presenting the strategy and influence of it on just eat take away.com.
Just eat takeaway. Com is online food application headquartered in Amsterdam that
delivers variety of food items across different regions. Moreover, it is connecting consumers
across the globe through 580,000 restaurants in about 25 countries (Wang and et.al., 2021.) Also,
this website is made through merger of two big food selling company in 2020 that is
takeaway.com and just Eat.
Moreover, this online website is based on hybrid model where the delivery of the food is
done by the respected restaurants from where the customers placed order. This website is
however only dependent on taking order online, payment and sometime occasional fulfilling
certain orders (Anatolievna and Anatolievna, 2018). Also, consumers here have choices that they
could order either on website or through mobile applications. Further, revenues is generated
through delivery charges fess that is applied on all the orders that are placed by the customers.
The company however focus on three main pillars that is planet, food, people and
society so that best of the food could be delivered to the people across various regions. They
focus on the values that customers are empowered in the right manner so that people are able to
consume their favourite foods whenever required (Schilling and Shankar, 2019). Thus, through
this platform various restaurants are able to gain large number of customers so that business
could be run in proper manner. Also, the overall strategic mission of the company is to build
market leadership that is sustainable in every country that justtakeaway.com operate.
Just Eat Takeaway.com: Strategy, Organization Structure, and Impact_4

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