Leadership and Management Development

This presentation discusses the importance of leadership and management development in organizations. It explores the knowledge, skills, and attributes required for effective leadership. The presentation also provides insights on how to choose the best fit for the organization and develop an outline plan for leadership improvement. It includes case studies and references to support the content.

Leadership and
Management Development

Cover Content
Executive summary
Knowledge, skills and attributes
Elements which should not be taken into account
Best fir for the organisation
Mission, vision and value statement of organisation
An outline plan

EXECUTIVE SUMMARY
• Bia Blasta Snacks (BBS) is the snack manufacturing organisation and
providing best quality based products in Ireland and United Kingdom.
• In the previous years, BBS sales rate of products is declining and they are
seeking for new market place.
• For this, they are developing new position of Director of Strategy,
Marketing and public relation.

List of the key criteria
• Knowledge:
• Skills:
• Attributes:

Knowledge
• Merchandising
• Implementation and planning
• Management
• Consumer and personal tactics

Skills
• Interaction skills
• Analytical skills
• Leadership skills
• Managerial skills
• Technical skills

Attributes
• Influencing personality
• Cordial behaviour
• Cooperative in character

Continue…
Basis Total 100
Knowledge Merchandising 10
Implementation and planning 5
Management 15
Consumer and personal tactics 5
Skills Interaction skills 5
Analytical skills 5
Leadership skills 10
Managerial skills 10
Technical skills 10
Attributes Influencing personality 5
Cordial behaviour 10
Cooperative in character 10

Key Elements that should not be taken into account
• There are various kinds of attributes which are necessary for particular
post and required to be considered in this.
• As BBS company is doing planning for recruiting candidate for their new
post which is Director of Strategy, marketing and public relations.
• It is being done because organisation continuously decreasing its sale of
products.

Scoring Criteria
Knowledge (Arthur
McLoughlin)
Basis Rating Justification
Merchandising 5 of 10 In this context, scoring of Arthur will be scored 5 out of 10 because
he is good promoting company products and services in the market
place among customers.
Implementation and planning 2 of 5 In relation to implementing and planning, a person must be able to
developing appropriate strategies and policies which are useful for
getting higher results for the firm in better manner. Arthur will be
given 2 out of 5 because he have best knowledge for implementing
planning in an organisation.
Management 11 out of 15 In this context, Arthur score 11 out of 15 because according to their
performance reviews, he is able to manage and maintain all business
operations and its functions. Also he have capability to be director
of strategy, marketing and public relations. This is required that an
individual have proper connection with their customers effectively.
Consumer and personal tactics 3 out of 5 In this relation, Arthur has getting scored 3 out of 5 because he has
good knowledge how to manage customers their personal tactics
which are used for maintain the business.

Skills (Arthur McLoughlin)
Basis Rating Justification
Interaction skills 4 out of 5 In the context of interaction skills Arthur will be scored 4 out of
5 because at the time of presentation in front of Board of
directors he is able to influences all the board members with his
ideas and opinions in effective manner.
Analytical skills 4 out of 5 In this analytical skills, Arthur will get scored 4 out of 5 as per
the profile provided he was adequate knowledge regarding
analytical skills and also international marketing.
Leadership skills 6 out of 10 In the relation of leadership skill, Arthur will be getting scored 6
out of 10 because he is good leaders while promoting their
products in the large market place. Along with this he is getting
highest among the director and senior management team in
terms of leadership abilities.
Managerial skills 7 out of 10 In the managerial skill, Arthur will acquire 7 out of 10 score
because he is bright, full of ideas and gets on with everybody,
confident and cooperative which help him in dealing with
management functions.
Technical skills 6 out of 10 In this technical skills, Arthur is acquiring 6 out of 10 because
he is good in this and also manage all technical issues which
occurs in the firm.

Attributes (Arthur McLoughlin)
Basis Rating Justification
Influencing personality 8 out of 10 It is one of the most essential traits which should be
incorporated so they can develop strong relation with any
person. In this relation, Arthur is getting 4 out of 5 because
he is friendly and cooperative in nature.
Cordial behaviour 3 out of 5 In this, Arthur scored 3 out of 5 and it is justified because he has
mainly influencing which assist him in convincing others.
3 out of 5 character 6 out of 10 In this term, Arthur scored 6 out of 10 because sometime is being
emotional and irritable while his team failed to perform all major
functions and activities in proper manner.

Ciara Canavan
Knowledge
Basis Rating Justification
Merchandising 8 of 10 In relation of this category, Ciara is getting 8 out of 10 because as she was involved in
various departments so she has experienced of the same, as per this outcome, it will
help company in developing accurate strategies for their business operations.
Implementation and planning 4 of 5 Ciara will be scored 4 out of 5 in the context of implementation and planning because
she is able to execute and plan appropriate strategy which are required for getting
results or outcomes in better manner.
Management 10 out of 15 In the relation to management, Ciara will getting 10 out of 15 because she is able to
manage and maintain all business operations and its functions effectively.
Consumer and personal tactics 4 out of 5 In this criteria, Criara scored 4 out of 5 due to this taking experience in this sector.

Ciara Canavan
SkillsBasis Rating Justification
Interaction skills 4 out of 5 It is very important factors and aspects under this Ciara getting
score 4 out of 5 and it is because of her participation in different
divisions.
Analytical skills 4 out of 5 In this term, she is getting scored 4 out of 5 because she has
ability and capability for taking fast decisions in operating
effective business operations.
Leadership skills 6 out of 10 In this category, Ciara will getting scored 6 out of 10 because
she is good in leading and managing business operations in
better manner.
Managerial skills 7 out of 10 In this terms, ciara has abilities to manage all business
organisation functions and activities in better manner and
getting scored 7 out of 10.
Technical skills 6 out of 10 In this term, Ciara is getting scored 6 out of 10 and it is because
she has deep knowledge and skills in the factor of business
whether it is at national and international level. She has mix
production and retaining employees.

Ciara Canavan
Skills
Basis Rating Justification
Influencing personality 4 out of 5 In this term, Ciara will be scored 4 out of 5 and due to this she
has required knowledge and abilities which help her in getting
desired goals and target of the organisation.
Cordial behaviour 3 out of 5 In this relation, friendly behaviour of Ciara is scored 3 out of 5
because she is trustworthy and honest at the time of doing any
type of activity.
Cooperative in character 6 out of 10 In this relation, criteria of cooperative in character, she is getting
scored 6 out of 10 because she has ability to manage and
maintain strong relation with superiors and employees.

Angela Redmond
Knowledge
Basis Rating Justification
Merchandising 5 of 10 Angela is good in managing and maintaining all marketing functions as she is adopting
new marketing techniques which involves online marketing and others. Such results
have lower the sales volume.
Implementation and planning 2 of 5 She is also good in planning and implementing new strategies and services through
which enhancing in the sales with 30% of the firm.
Management 10 out of 15 Angela owned strong relationship with their customers as it is directly reflects in the
positive relationship with the customers.
Consumer and personal tactics 11 out of 15 In this term, Ciara is scored 3 out of 5 and it is because of taking initiative at the time
of doing any type of work.

Angela Redmond
SkillsBasis Rating Justification
Interaction skills 4 out of 5 In this term, communication skill is scored 4 out of 5 because
she has ability to manage all work or task and it is people
oriented which need good interaction skills.
Analytical skills 4 out of 5 In this term, Angela is getting scored 4 out of 5 because she has
all the qualities for motivating others and ability to solve major
issues.
Leadership skills 6 out of 10 In this term, she is acquiring scored 6 out of 10 and she has
leadership skills which help them in reaching with desired goals
and targets which need good leading ability.
Managerial skills 7 out of 10 In this term, Angela has ability to manage and maintain all
business operations or functions which assist her in getting
higher profitability in proper manner. She has getting 7 out of
10 score while handling managerial skills in an organisation.
Technical skills 6 out of 10 In this, Angela has good knowledge about technical skills which
assist her in dealing with company clients.

Angela Redmond
Attributes
Basis Rating Justification
Influencing personality 4 out of 5 In this relation, Angela is getting scored 4 out of 5 and this
occurs due to she has attractive personality and the way of
talking she used in the quite pleasing.
Cordial behaviour 3 out of 5
Cooperative in character 6 out of 10 In this term, Angela is scored 6 out of 10 and the main reason
behind this is because of her coordination are maintained with
office members and employees of the NGOs.

Who best fit for the job
• The main role and responsibilities of Director of strategy, marketing and
public relation is to perform work with the company managers.
• So they are developing effective strategies which can be developed in
order to increase its sales and income.

Vision, Mission Statement and Statement of Values
• Mission of Bia Blasta Snacks is “To spread happiness among people with
food”.
• Vision of Bia Blasta Snacks is “To became leading food producer
company who serve best quality based products and services to their
customers”.
• Value statement of Bia Blasta Snacks is that “To treat all colleagues in

An outline Plan
Target Action plan Evidence completed Target Date
Improvement in leadership skill To make participation in
decision making and also deal
with different situation which
help in improving leading
abilities in better manner.
Stages 1-6 Completed stage in every 6
months
Technical skills To increasing innovative ability
and adopt latest techniques and
methods which used for
handling technical skills.
Stages 1-8 Completed stage in every 8
months

REFERENCES
 Beck, D.E. and Cowan, C., 2014. Spiral dynamics: Mastering values,
leadership and change. John Wiley & Sons.
 Bolman, L. G and Deal, T. E., 2017. Reframing organizations: Artistry,
choice, and leadership. John Wiley & Sons.
 By, R.T., Burnes, B. and Oswick, C., 2012. Change management: Leadership,
values and ethics. Journal of Change Management. 12(1). pp.1-5.
 Choi, M., 2011. Employees' attitudes toward organizational change: A
literature review. Human Resource Management. 50(4). pp.479-500.
 Hallinger, P., 2011. Leadership for learning: Lessons from 40 years of
empirical research. Journal of educational administration. 49(2). pp.125-142.

REFERENCES
 Jackson, B. and Parry, K., 2011. A very short fairly interesting and reasonably
cheap book about studying leadership. Sage.
 Leary, A., 2011. ‘Nurses lead at every level here’ Frances Pickersgill talks to
Alison Leary, outgoing chief nursing officer for St John Ambulance, about
leadership and change. Nursing Standard. 25(47). pp.62-63.
 Narlikar, A., 2010. New powers in the club: the challenges of global trade
governance. International Affairs. 86(3). pp.717-728.
 Yukl, G., 2012. Effective leadership behavior: What we know and what
questions need more attention. The Academy of Management Perspectives.
26(4). pp.66-85.

THANK YOU