This research aims to determine the duties played by line managers and leaders for talent evolution and retention within a workplace. A study on ASOS Plc. Research objectives include examining the different duties executed by leaders and line managers in the workplace of ASOS Plc, investigating the roles and responsibilities played by leaders and managers of ASOS Plc in terms of employee development and retention, and discerning the importance of developing and retaining employees within ASOS Plc.