Business Plan for Live in Fashion: Industry, Market, Organisational and Financial Feasibility

Business Plan

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
TASK ..............................................................................................................................................3
Business plan ..............................................................................................................................3
Conduct an appropriate assessment of the Industry, Market, Organisational and Financial
feasibility. ..................................................................................................................................5
Explain the key components of the value chain and business model canvas in relation to your
proposed business........................................................................................................................7
Drawing on appropriate quantitative and qualitative models and concepts, identify and explain
how potential risks could be managed......................................................................................10
CONCLUSION .............................................................................................................................11
REFERNCES:................................................................................................................................12
Books and Journals:..................................................................................................................12
Online........................................................................................................................................12

INTRODUCTION
The motive of this report is to set a business plan in order to start a new venture. Business
is an activity of providing goods and services to the vast number of people with the aim to
achieve profit satisfaction. Every entrepreneur looks for starting a business which could leave a
mark of its brand name into market(Barlow and et.al., 2021). It require a lot of activities and
functions which drives planning, organising resources, hiring right talent and analyse market
conditions. While opening up any new start-up, an entrepreneur needs to look at all the
opportunities, target market, what values they should provide and other essential factors which
are going to present in this report. A business plan consist all the information related with new
start-up. All the essential details about risk management and value chain will be discuss. This
report is going to conduct analysis of industry market, value chain and business model canvas.
The business is going to be a clothing retailer name as “Live in fashion”.
MAIN BODY
TASK
Business plan
It refers to a plan which include all the details about business and drives its mission and
vision. This plan work as a roadmap to ascertain how business will achieve its goals and serve
value into market. The business plan for newly start-up Live in fashion is discribed below:
Executive summary: The new start-up “Live in fashion” will sell trendy and fashionable
clothes into market. The main aim to customer attention and leave a mark of unique fashion into
market. The main people are involved in this business are marketers, owner, stakeholders which
are employees and managers. The products are mainly clothes for both men and women, kids
and aged group(McKenzie and Sansone, 2019). Innovation and regular update on trends are the
main components of a successful start-up. Therefore, the main function is to plan all the
resources effectively and analyse the potential into market by undertaking industry and market
competition.
Products and services: Live in fashion is a new start-up which new will be selling
affordable yet trends clothes in all over the UK. The organisation will provide clothes for all
seasons and occasion. It includes products like jeans, T-shits, Shirts, pants and many more.

Also, the company will provide effective services in order to sustain customer for long time.
These services include home deliver, automotive payment, online bookings and digital outlook.
Target market: it is the main component that business needs to look out before taking decision to
sell their products. The company Live in fashion has market segments as per people age group,
income, size and culture. So, the UK market is worth option to start a business as people are
fond of trendy clothes and wants to keep their lifestyle luxurious.
Mission and values: Live in fashion has its mission to enable market reach by setting a
well brand name in sustainable production and serve a unique fashion mark for every occasion.
The company look forward to take high reach within one year due to having large investment
and potential to beat the competition. It endorse the value of “one's culture for all”, which
showcase equality and diversity into society through providing wears for everyone. The
company will set a benchmark of eco-friendly products that rare in the favour of both society
and environment.
Special attributes: The company has its unique selling products which are not easily
imitable. As the resources will be offshore from different countries. It serves a special gesture for
every occasion and season like spring, summer, winter and autumn. The company has speciality
as they provide vast reach of digital networking through operation advanced technology.
scale of business:
Scale and scope of business: Live in fashion has many good financial investment and
unique selling proposition. It makes the company able of setting a global brand name within
upcoming two or three years. As it has international scope due to having import and export of
resources from different parts of world(Ferreras-Garcia, Hernández-Lara, and Serradell-López,
2019). Therefore, an international reach will be a move towards contributing positively in
nations GDP.
Location: Live in fashion has its outlet in the parts of London, UK. The location is the
heart for youngsters and a shopping place where there is more engagement of crowd. It affects
the business growth as a well developed will boost sales and brand awareness. London Hallmark
streets are best for the main outlet which is situated at the centre of city.
Investment: Love in Fashion require initial investment of $50000 in order operate at
large level. The company may acquire finds through many source there are many banking
institution, government subsidies, crowd funding or funds through relatives. As it is the new start