Assignment on Logistics and Supply Chain Management (Doc)
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Added on 2021-04-21
Assignment on Logistics and Supply Chain Management (Doc)
Added on 2021-04-21
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Running head: LOGISTICS AND SUPPLY CHAIN MANAGEMENTLogistics and supply chain managementWord CountName of the studentNumber of the studentSubject nameAQF levelName of the universityAuthor Note:
2LOGISTICS AND SUPPLY CHAIN MANAGEMENTExecutive summaryThe following report is based on the study of the supply chain management of Cole’sSupermarket in Australia. The formulator of the report has identified the different kinds ofelements related with the supply chain strategy of the business. The report has started with abrief introduction about the company and has progressed with the literary review and a briefyet compact methodology section. Finally it ends with a short conclusion and a detailedrecommendation of the same.
3LOGISTICS AND SUPPLY CHAIN MANAGEMENTTable of ContentsIntroduction.....................................................................................................................................5Project statement........................................................................................................................5Project topic.................................................................................................................................5Literature review.............................................................................................................................5Supply chain management and financial sustainability:.............................................................5Supply chain management and environmental sustainability:...................................................6Logistics and supply chain management:....................................................................................7CSR and supply chain management:...........................................................................................7Purpose of the research..................................................................................................................8Research method.............................................................................................................................8Project report...................................................................................................................................9Description of the topic...............................................................................................................9Principles and theories..................................................................................................................11Research methodology and justification.......................................................................................13Method Outline.........................................................................................................................13Research Philosophy..................................................................................................................13Research Approach....................................................................................................................13Design of the Research..............................................................................................................14Research Strategy......................................................................................................................14Sampling Technique and Sampling Size.....................................................................................14Findings and data analysis.............................................................................................................15
4LOGISTICS AND SUPPLY CHAIN MANAGEMENTFindings......................................................................................................................................15Data Analysis..............................................................................................................................15Conclusion and Recommendations...............................................................................................19References.....................................................................................................................................22
5LOGISTICS AND SUPPLY CHAIN MANAGEMENTIntroductionProject statement The supermarket and grocery stores in Australia is considered highly competitive as wellas concentrated. The renowned retail stores in Australia include ALDI, Coles and Woolworths.With the establishment of ALDI in 2001, the retail industry in Australia has taken a new shape. Ithas started growing and developing with a new product line, which gained momentumalongside the products of Coles and Woolworths. The trend of retail industry started affectingthe shopping behavior of the individuals. Strong competition from the new retail companieshad a significant impact on the traditional companies of Coles and Woolworths (Bailey 2017).Project topicThis project will focus on the logistics and supply chain management within ColesSupermarkets in the Australian Supermarket Industry. The content of the particular project willcenter on the sustainable supply chains, planning, management and analysis of logisticsfunctions. The issues with Coles supply chain are associated with its high price for the regulargroceries and their high rate of stock- outs. Customer data has highlighted that the complaintabout stock- out is a long-term issue in Coles supermarket (Brandenburg et al. 2014). Literature reviewThe literature for this topic will be totally dependent on the different principles andelements of Supply Chain Management, corporate social responsibility and sustainabilitytheory. Previous case studies will be used as a secondary source of information to gatherevidences for the topic. As the theme of this topic will centre on the supply chain managementand logistics of Coles therefore relevant theories have been selected. Supply chain management and financial sustainability:Bekaroo, Bokhoree and Pattinson (2016) mention that supply chain management atColes and sustainability are closely related. The supermarket chain’s product line consists of
6LOGISTICS AND SUPPLY CHAIN MANAGEMENTbaby products, Coles mobile, gift cards, liquor and meat. The supermarket also sells gluten freeproducts which cater to the needs of the health conscious and aged consumers. An analysis ofthe product line of Coles clearly shows that the supermarket chain is heavily dependent on alarge number of suppliers both from within Australia and abroad to make these productsavailable to customers. Sallis et al. (2015) further point out in this regard that the supply chainmanagement of Coles plays a significant role in rendering it sustainability, both environmentwise and financially. First, the supply chain management of Coles enables it to acquire superiorquality products like dairy products at economic rates. Secondly, this helps the Australian supermarket chain keep its operational costs low which in turn enable it to keep the prices of itsproducts low. Moreover, due to a vast supply chain spanning across the several countries, thesupermarket chain is able to import premium goods from other countries. Thus, it is able tocater to both middle class consumers and upper class consumers. This earns the supermarketchain immense revenue, thus rendering it financial sustainability. Nimtrakoon (2015) in thisrespect points out that high revenue generation boosts the capital generation required topropel its operations. This is because the management of the supermarket allocates a ratio ofits revenue towards paying high returns to investors. Blankespoor and Zhu (2018) in this respectreiterates that economic supply chains enable the supermarket to maintain low acquisition ofmaterials, thus maintaining high profit percentage. Thus, from the above discussion it can besaid that supply chain management plays significant role in achieving financial sustainability,both in terms of generating revenue and capital. Supply chain management and environmental sustainability:As per Mota et al. (2015), chain management takes the center stage in attainingenvironmental sustainability. The country of Australia has very strict environmental laws whichaim to protect the biodiversity and heritage of the country. The laws encompass all industriesand business Organizations. The laws require the business Organizations includingsupermarkets like Coles to comply with them and have provisions of initiating legal actionsagainst defaulters (environment.gov.au 2018). Silvestre (2015) mention that supply chains playsa very important role in compliance with the environmental laws. This is because the suppliersprovide the supermarket with environmental friendly products like organic products which help
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