Corporate Social Responsibility
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This report focuses on H&M's corporate social responsibility (CSR) plan of action and its impact on environmental protection and sustainability goals. It assesses the challenges faced by H&M in gathering environmental and sustainability scope, evaluates the company's efforts to prevent human rights impacts, and examines its range of philanthropic activities in contributing to societies and local communities.
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Table of Contents
INTRODUCTION...........................................................................................................................3
Main body: ......................................................................................................................................3
Asses the contact of H&M CSR plan of action and evaluate its initiatory to achieve the
organization environmental protection and sustainability goals............................................3
Determine and analyse the situation faced by H&M in gathering its environmental and
sustainability scope.................................................................................................................4
Evaluate H&M plan of action to determine and prevent possible effect on human rights.
Remark on the processes to change the redress of any harmful human rights impacts.........5
Evaluate H&M range of Philanthropic activities in contributing to societies and local
communities...........................................................................................................................6
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................8
INTRODUCTION...........................................................................................................................3
Main body: ......................................................................................................................................3
Asses the contact of H&M CSR plan of action and evaluate its initiatory to achieve the
organization environmental protection and sustainability goals............................................3
Determine and analyse the situation faced by H&M in gathering its environmental and
sustainability scope.................................................................................................................4
Evaluate H&M plan of action to determine and prevent possible effect on human rights.
Remark on the processes to change the redress of any harmful human rights impacts.........5
Evaluate H&M range of Philanthropic activities in contributing to societies and local
communities...........................................................................................................................6
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................8
INTRODUCTION
Corporate social responsibility is the self regulation enterprise model which help the
business model which is accountable to there stakeholders and the public. By using such kind of
practice corporate social responsibility it is also named corporate citizenship which is used by
most of the organisation for the betterment of the society (Asmussen and Fosfuri, 2019). To
engage in such kind of activities company must work in a way which improve the society and
the environment instead of contributing negatively to them. The present report is based upon the
H&M which as founded in 1947 in Vasteras in Sweden as Hennes. At this time they were only
merchandising women clothing. But in 1968 the owner bought a hunt and fishing equipments
store, Mauritz Widforss and the name changed from the Hennes & Mauritz. Further the report is
based upon corporate social responsibility which focus on being ethical and use resources
effectively. The company must deeply work as to be more responsible towards managing the
environment.
Main body:
Asses the contact of H&M CSR plan of action and evaluate its initiatory to achieve the
organization environmental protection and sustainability goals
H&M is the world leading fashion as well as design industry and this is responsible for
managing and controlling all the activities which aid to uplift the society and provide healthy and
safer environment. For the company this is essential to align with overall sustainability vision,
activities which are undertaken to address the different needs in which the communities operates
effectively. In Present the retail clothing company is genuinely global, owning six brands and
3600 shops in the entire world. Its shops can be found in most of the big European cities, as well
as in Asia, the Americas, Africa and Australia, totalling 57 countries. As company like H&M is
taking different aspect of consideration like insight of customer, colleagues and communities.
Apart from this firm is consider as one of the most state of affairs players in the global industry.
Impact of CSR policy:
Sustainability has developed to the position of the concern agenda for the many clothes
company as the business has come under the accumulated investigation for the neutral impact
and its operation activities of the organisation. For producing their product the management is
using different sources of raw material which is used by the organically grown fibre, reduction of
Corporate social responsibility is the self regulation enterprise model which help the
business model which is accountable to there stakeholders and the public. By using such kind of
practice corporate social responsibility it is also named corporate citizenship which is used by
most of the organisation for the betterment of the society (Asmussen and Fosfuri, 2019). To
engage in such kind of activities company must work in a way which improve the society and
the environment instead of contributing negatively to them. The present report is based upon the
H&M which as founded in 1947 in Vasteras in Sweden as Hennes. At this time they were only
merchandising women clothing. But in 1968 the owner bought a hunt and fishing equipments
store, Mauritz Widforss and the name changed from the Hennes & Mauritz. Further the report is
based upon corporate social responsibility which focus on being ethical and use resources
effectively. The company must deeply work as to be more responsible towards managing the
environment.
Main body:
Asses the contact of H&M CSR plan of action and evaluate its initiatory to achieve the
organization environmental protection and sustainability goals
H&M is the world leading fashion as well as design industry and this is responsible for
managing and controlling all the activities which aid to uplift the society and provide healthy and
safer environment. For the company this is essential to align with overall sustainability vision,
activities which are undertaken to address the different needs in which the communities operates
effectively. In Present the retail clothing company is genuinely global, owning six brands and
3600 shops in the entire world. Its shops can be found in most of the big European cities, as well
as in Asia, the Americas, Africa and Australia, totalling 57 countries. As company like H&M is
taking different aspect of consideration like insight of customer, colleagues and communities.
Apart from this firm is consider as one of the most state of affairs players in the global industry.
Impact of CSR policy:
Sustainability has developed to the position of the concern agenda for the many clothes
company as the business has come under the accumulated investigation for the neutral impact
and its operation activities of the organisation. For producing their product the management is
using different sources of raw material which is used by the organically grown fibre, reduction of
use of different chemical products as to make the world a safer place. In addition, H&M aims to
promote its customers to utilize their old or outcast garments and has started a thought in the
U.K. where customized can bring abdicate clothes to H&M stores and acquire discount coupons
in transaction.
Initiative taken by the company:
In the year 2009 H&M publish the social duty report by the name of Intended action oto
bring effective report. Hence there are around 170 employees which are meant to deal with the
core task to provide sustainable business report effectively (Cao, Liang and Zhan, 2019). The
company as well as there employees are highly devoted to provide a better future to the
respective society and the organisation CSR policy is based upon different commitment which
are company is choosing responsible partners who provide them organic raw material which
causes less harm to society. Apart from this company is ethical towards there employees as well
as to there customer. In the context of employees firm provide all the bonus and salary to each
worker without an bias. The for the user management make sure about the service which is
provided is beneficial for the company.
Apart from this company is using 3R(Reduce, reuse, recycle) method which is essentials
for the fashion industry as to minimise the waste to some extent. In this process the company
mainly use the old clothed and recycle them to which leads to minimum waste. However the
organically can reuse the material to make new clothing as this tend to reduce the waste present
in the marketplace. Next in CSR H&M is using most of the natural resource such as solar power
plant which tent to reduce the use of electricity and to avoid the harmful emission which directly
effect the system and environment. The company 27% electricity comes with the renewable
resources as the organisation is using effective supply chain which tend to reduce the use of
energy and the 56% less use water which is very essentials for the society growth and
development.
Determine and analyse the situation faced by H&M in gathering its environmental and
sustainability scope
Nevertheless, the institution have face with the problem with gathered a commodity
which contain maximum of 20% of recycle cloth without decrease the quality as well as strength.
This can be solved with the technical invention which the organization is already running on to
reduce such waste and productivity effectively. Another problem which is faced by the company
promote its customers to utilize their old or outcast garments and has started a thought in the
U.K. where customized can bring abdicate clothes to H&M stores and acquire discount coupons
in transaction.
Initiative taken by the company:
In the year 2009 H&M publish the social duty report by the name of Intended action oto
bring effective report. Hence there are around 170 employees which are meant to deal with the
core task to provide sustainable business report effectively (Cao, Liang and Zhan, 2019). The
company as well as there employees are highly devoted to provide a better future to the
respective society and the organisation CSR policy is based upon different commitment which
are company is choosing responsible partners who provide them organic raw material which
causes less harm to society. Apart from this company is ethical towards there employees as well
as to there customer. In the context of employees firm provide all the bonus and salary to each
worker without an bias. The for the user management make sure about the service which is
provided is beneficial for the company.
Apart from this company is using 3R(Reduce, reuse, recycle) method which is essentials
for the fashion industry as to minimise the waste to some extent. In this process the company
mainly use the old clothed and recycle them to which leads to minimum waste. However the
organically can reuse the material to make new clothing as this tend to reduce the waste present
in the marketplace. Next in CSR H&M is using most of the natural resource such as solar power
plant which tent to reduce the use of electricity and to avoid the harmful emission which directly
effect the system and environment. The company 27% electricity comes with the renewable
resources as the organisation is using effective supply chain which tend to reduce the use of
energy and the 56% less use water which is very essentials for the society growth and
development.
Determine and analyse the situation faced by H&M in gathering its environmental and
sustainability scope
Nevertheless, the institution have face with the problem with gathered a commodity
which contain maximum of 20% of recycle cloth without decrease the quality as well as strength.
This can be solved with the technical invention which the organization is already running on to
reduce such waste and productivity effectively. Another problem which is faced by the company
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is that water scarcity which is used during making clothes and fashion apparels. So the
organisation is different technology to save water and developing new method where there is
water shortage in china and Bangladesh. Another surroundings amiable invention which is taken
under consideration is to replace the polyurethane which is know as vegan leather and it is liquid
supported substitute. The R&D department is testing the durability of the new fabric which is
coming with the different solution as to reduce waste.
As the fabric business remains one of the most consumptive in the world both the people
because it directly relations with the manufacturing process and labour condition with the
different social and environmental impact such as poverty, energy and the water consumption
these are some of the major problems which company needs to deal with(Chen, Dong and Lin,
2020). The industry is used by the different volumes which is required for the different unit
operations but also use of different chemicals which can cause serious harm to society. So the
company is focusing on research and development of create new method which tend to reduce
harmful chemicals which are used to reduce all harmful emission from the sector.
Apart from this, the challenges faced by the H&M is the labour code of conduct basic
policies and guidelines which assure to provide workers the standard quality working condition,
organic cotton framing process and the certification which is used to label the fare trade and
transparency as these are essential for the firm to for the development and growth. The company
have appointed head Audit and they have role and responsibility to figure out the different
challenges and roles which are measured to reduce any kind of risk and theft present in the
textile industry. The management is Code of conduct as the organisation face serious like
discrimination in the work place and rising case of harassment.
The H&M have discovered that the 87% of the water footprints in their supply
chain occurred from the raw materials production. As to overcome such challenges firm have use
cotton from sustainable sources and move towards the organic and better cotton initiative which
contain less water for creating new cloth. Another step is to make sizeable investment in the
research and textile which drive to textile and managing risk to some extent.
Evaluate H&M plan of action to determine and prevent possible effect on human rights. Remark
on the processes to change the redress of any harmful human rights impacts
H&M is constantly focusing on the human rights and also giving training under the name
“GROW” . This is done to educate the employees through the class room course or the additional
organisation is different technology to save water and developing new method where there is
water shortage in china and Bangladesh. Another surroundings amiable invention which is taken
under consideration is to replace the polyurethane which is know as vegan leather and it is liquid
supported substitute. The R&D department is testing the durability of the new fabric which is
coming with the different solution as to reduce waste.
As the fabric business remains one of the most consumptive in the world both the people
because it directly relations with the manufacturing process and labour condition with the
different social and environmental impact such as poverty, energy and the water consumption
these are some of the major problems which company needs to deal with(Chen, Dong and Lin,
2020). The industry is used by the different volumes which is required for the different unit
operations but also use of different chemicals which can cause serious harm to society. So the
company is focusing on research and development of create new method which tend to reduce
harmful chemicals which are used to reduce all harmful emission from the sector.
Apart from this, the challenges faced by the H&M is the labour code of conduct basic
policies and guidelines which assure to provide workers the standard quality working condition,
organic cotton framing process and the certification which is used to label the fare trade and
transparency as these are essential for the firm to for the development and growth. The company
have appointed head Audit and they have role and responsibility to figure out the different
challenges and roles which are measured to reduce any kind of risk and theft present in the
textile industry. The management is Code of conduct as the organisation face serious like
discrimination in the work place and rising case of harassment.
The H&M have discovered that the 87% of the water footprints in their supply
chain occurred from the raw materials production. As to overcome such challenges firm have use
cotton from sustainable sources and move towards the organic and better cotton initiative which
contain less water for creating new cloth. Another step is to make sizeable investment in the
research and textile which drive to textile and managing risk to some extent.
Evaluate H&M plan of action to determine and prevent possible effect on human rights. Remark
on the processes to change the redress of any harmful human rights impacts
H&M is constantly focusing on the human rights and also giving training under the name
“GROW” . This is done to educate the employees through the class room course or the additional
learning with the assistance of technology. The study consist of teaching regarding sustainability
to increase the consciousness among the workers. Beside this, management in implementing new
policies in which they are 76% women and 72% are at the manager level. In the case of
contributing to society as well as to the localized gathering the corporation perpetually drives the
new ways to create a world a better place. However the firm is focusing on creating better
employment opportunities.
H&M have enforced the plan of action of full revelation within the supply chain and tend
to make it more transparent as to gain trust of stakeholders and suppliers. Nearly 1.6million
people work in there supplier manufacturing facilities and mainly are the women (Crane, Matten
and Spence, 2019). They constantly monitor the activities of supplier and make sure that each
and ever person is accomplishing there roles and objectives as per the company standard. Along
with this, the management conduct audit once or twice per year in order to make sure that
organically is working as per the needs and requirement. There has have different department
and process as to handle the human rights which are head audits which are responsible for
identifying the issues and challenges, system analyse to figure out the root cause and make
changes to prevent human rights.
Evaluate H&M range of Philanthropic activities in contributing to societies and local
communities
The philanthropic activities are the method which consist of charitable giving and the
worthy cause on the large scale . This is an effort done by H&M in which the individual or the
organisation undertakes on the basic of desire to improve the society as well as local
communities. As the part of human rights the corporate have done partnership with UNICEF
“All for children” projects in India and Bangladesh and they are giving chance to educate 1.7
million people. H&M is organising the course for the cotton farmer and how they grow without
harming any environment. This is a vocational training for the poor women and also they are
providing to start-up there own small business.
The company is tend to provide off money donation under the name of H&M foundation
as to save the basic rights of children from the child labour. However the company runs store
cafe campaign which involves customer, when they price they pay for some clothing for the
cause of donation. For instance for the safe water access in Bangladesh or to help refugee from
to increase the consciousness among the workers. Beside this, management in implementing new
policies in which they are 76% women and 72% are at the manager level. In the case of
contributing to society as well as to the localized gathering the corporation perpetually drives the
new ways to create a world a better place. However the firm is focusing on creating better
employment opportunities.
H&M have enforced the plan of action of full revelation within the supply chain and tend
to make it more transparent as to gain trust of stakeholders and suppliers. Nearly 1.6million
people work in there supplier manufacturing facilities and mainly are the women (Crane, Matten
and Spence, 2019). They constantly monitor the activities of supplier and make sure that each
and ever person is accomplishing there roles and objectives as per the company standard. Along
with this, the management conduct audit once or twice per year in order to make sure that
organically is working as per the needs and requirement. There has have different department
and process as to handle the human rights which are head audits which are responsible for
identifying the issues and challenges, system analyse to figure out the root cause and make
changes to prevent human rights.
Evaluate H&M range of Philanthropic activities in contributing to societies and local
communities
The philanthropic activities are the method which consist of charitable giving and the
worthy cause on the large scale . This is an effort done by H&M in which the individual or the
organisation undertakes on the basic of desire to improve the society as well as local
communities. As the part of human rights the corporate have done partnership with UNICEF
“All for children” projects in India and Bangladesh and they are giving chance to educate 1.7
million people. H&M is organising the course for the cotton farmer and how they grow without
harming any environment. This is a vocational training for the poor women and also they are
providing to start-up there own small business.
The company is tend to provide off money donation under the name of H&M foundation
as to save the basic rights of children from the child labour. However the company runs store
cafe campaign which involves customer, when they price they pay for some clothing for the
cause of donation. For instance for the safe water access in Bangladesh or to help refugee from
Syria the company is spending the money to and they donates the clothes for charities. In year
2014 the company handed over 4.6 million garments to people who are needs.
The analysis of the situation of the company which provides the closer view on managing
CSR activities in the clothing sector. In the case of H&M a multinational corporation which
operates in different countries all around the world(Dyck and et., al., 2019). In result the
Corporates social responsibility aid organisation to build brand image and also to make sure that
it respected throughout the supply chain. These has to make changes for implementing this
activities in order to save environment and society for the coming generation. Moreover, it aims
to lend to the beginning of a sustainable agenda consider strategies supported on the three value
of reduction, reusing and recycling is consider as most efficient method and company must use
to overcome such problems in the well define manner.
CONCLUSION
From the above stated report this has been analysed that consumer societal duty is
essentials for the organisation as to create sustainable business for the longer time period. Hence
this become essential for the business to indulge in such activities in order to make healthy
environment for the community. As there is an huge impact of CSR policy is used by the firm as
to achieve desire aims and objectives effectively. Beside this there were different challenges such
like water scarcity and chemical used for making clothes create hurdles for society as company is
using different method to minimise the impact from the society.
2014 the company handed over 4.6 million garments to people who are needs.
The analysis of the situation of the company which provides the closer view on managing
CSR activities in the clothing sector. In the case of H&M a multinational corporation which
operates in different countries all around the world(Dyck and et., al., 2019). In result the
Corporates social responsibility aid organisation to build brand image and also to make sure that
it respected throughout the supply chain. These has to make changes for implementing this
activities in order to save environment and society for the coming generation. Moreover, it aims
to lend to the beginning of a sustainable agenda consider strategies supported on the three value
of reduction, reusing and recycling is consider as most efficient method and company must use
to overcome such problems in the well define manner.
CONCLUSION
From the above stated report this has been analysed that consumer societal duty is
essentials for the organisation as to create sustainable business for the longer time period. Hence
this become essential for the business to indulge in such activities in order to make healthy
environment for the community. As there is an huge impact of CSR policy is used by the firm as
to achieve desire aims and objectives effectively. Beside this there were different challenges such
like water scarcity and chemical used for making clothes create hurdles for society as company is
using different method to minimise the impact from the society.
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REFERENCES
Books and Journals
Asmussen, C.G. and Fosfuri, A., 2019. Orchestrating corporate social responsibility in the
multinational enterprise. Strategic Management Journal, 40(6), pp.894-916.
Cao, J., Liang, H. and Zhan, X., 2019. Peer effects of corporate social
responsibility. Management Science, 65(12), pp.5487-5503.
Chen, T., Dong, H. and Lin, C., 2020. Institutional shareholders and corporate social
responsibility. Journal of Financial Economics, 135(2), pp.483-504.
Crane, A., Matten, D. and Spence, L. eds., 2019. Corporate social responsibility: Readings and
cases in a global context. Routledge.
Dyck and et., al., 2019. Do institutional investors drive corporate social responsibility?
International evidence. Journal of Financial Economics, 131(3), pp.693-714.
Edinger-Schons and et., al., 2019. Frontline employees as corporate social responsibility (CSR)
ambassadors: A quasi-field experiment. Journal of Business Ethics, 157(2), pp.359-373.
El Ghoul, S., Guedhami, O., Nash, R. and Patel, A., 2019. New evidence on the role of the
media in corporate social responsibility. Journal of Business Ethics, 154(4), pp.1051-
1079.
Frynas, J.G. and Yamahaki, C., 2019. Corporate Social Responsibility: An Outline of Key
Concepts, Trends, and Theories. In Practising CSR in the Middle East (pp. 11-37).
Palgrave Macmillan, Cham.
Hong and et., al., 2019. Crime, punishment and the value of corporate social
responsibility. Available at SSRN 2492202.
Rahman, M., Rodríguez-Serrano, M.Á. and Lambkin, M., 2019. Brand equity and firm
performance: the complementary role of corporate social responsibility. Journal of
Brand Management, 26(6), pp.691-704.
Tekleab and et., al., 2020. Translating Corporate Social Responsibility into Action: A Social
Learning Perspective. Journal of Business Ethics, pp.1-16.
Zeler, I. and Capriotti, P., 2019. Communicating corporate social responsibility issues on
Facebook’s corporate fanpages of Latin American companies.
Books and Journals
Asmussen, C.G. and Fosfuri, A., 2019. Orchestrating corporate social responsibility in the
multinational enterprise. Strategic Management Journal, 40(6), pp.894-916.
Cao, J., Liang, H. and Zhan, X., 2019. Peer effects of corporate social
responsibility. Management Science, 65(12), pp.5487-5503.
Chen, T., Dong, H. and Lin, C., 2020. Institutional shareholders and corporate social
responsibility. Journal of Financial Economics, 135(2), pp.483-504.
Crane, A., Matten, D. and Spence, L. eds., 2019. Corporate social responsibility: Readings and
cases in a global context. Routledge.
Dyck and et., al., 2019. Do institutional investors drive corporate social responsibility?
International evidence. Journal of Financial Economics, 131(3), pp.693-714.
Edinger-Schons and et., al., 2019. Frontline employees as corporate social responsibility (CSR)
ambassadors: A quasi-field experiment. Journal of Business Ethics, 157(2), pp.359-373.
El Ghoul, S., Guedhami, O., Nash, R. and Patel, A., 2019. New evidence on the role of the
media in corporate social responsibility. Journal of Business Ethics, 154(4), pp.1051-
1079.
Frynas, J.G. and Yamahaki, C., 2019. Corporate Social Responsibility: An Outline of Key
Concepts, Trends, and Theories. In Practising CSR in the Middle East (pp. 11-37).
Palgrave Macmillan, Cham.
Hong and et., al., 2019. Crime, punishment and the value of corporate social
responsibility. Available at SSRN 2492202.
Rahman, M., Rodríguez-Serrano, M.Á. and Lambkin, M., 2019. Brand equity and firm
performance: the complementary role of corporate social responsibility. Journal of
Brand Management, 26(6), pp.691-704.
Tekleab and et., al., 2020. Translating Corporate Social Responsibility into Action: A Social
Learning Perspective. Journal of Business Ethics, pp.1-16.
Zeler, I. and Capriotti, P., 2019. Communicating corporate social responsibility issues on
Facebook’s corporate fanpages of Latin American companies.
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