Influences of Macro-economic Activity on Virgin Media

Influences of
Macro-economic
Activity

Table of Contents
INTRODUCTION ..........................................................................................................................2
TASK ..............................................................................................................................................5
Detailed explanation of two macro-economic factors that the chosen business will need to
consider and the influences these could have on its business outputs.............................................5
How will the UK current growth rate impact on the chosen business.............................................6
How can the government current intervention methods affect the selected business? ..................7
What are the recent global challenges facing by the chosen business and recommendations on
how to overcome with the challenges in the current time?..............................................................8
CONCLUSION .............................................................................................................................10
REFERENCES..............................................................................................................................11

INTRODUCTION
The Economy of the country can be studied in two ways; the first way of studying or
measure the economy level but not as a whole, or which studies the individual is known as
micro- economics. Whereas, Macroeconomics is that branch of the economics, which studies the
whole performance of the economics, and the macroeconomics is the combined effect of the
microeconomics. The word economics includes the rates, output and the unemployment in the
economy(Bresser-Pereira, 2020). The economy of any country get brunt by the government,
consumer and by the type of business run. Due to Covid 19, there is harsh impact on every type
of business, and the economy got disturbed. In this report, under the Virgin Group of business
the Virgin media is selected, which is a British telecommunication company, and its function is
to provide the facilities of telephone, television and the internet services in the United kingdom.
This Virgin media is controlled and owned by the VMED O2 UK limited, the company virgin
media run in the partnership between the Liberty Global and the Telefonica. The headquarter of
the company is in Green Park, England. In this assignment report the factors of macroeconomics
will be discuss, which put an impact on the Virgin Media business. Apart from this, how the
current growth rate of United Kingdom and the other government interventions would affect the
chosen business. In the last, the analysation will be done on the current global challenges faced
by the business and the recommendation will get discuss for the same(L.C., 2020 ).