Management Analysis of Boots UK: Strengths, Weaknesses, Challenges, and Strategies

Running head: MANAGEMENT
Management

MANAGEMENT 2
Contents
Introduction......................................................................................................................................3
Micro Environment Analysis...........................................................................................................3
Customer Analysis.......................................................................................................................3
Suppliers Analysis........................................................................................................................4
Competitor Analysis........................................................................................................................4
Performance Analysis......................................................................................................................4
Strength........................................................................................................................................4
Weaknesses..................................................................................................................................4
Challenges....................................................................................................................................5
PESTLE Analysis............................................................................................................................5
Political........................................................................................................................................5
Economical factors.......................................................................................................................5
Social Factors...............................................................................................................................5
Technological Factors..................................................................................................................5
Environmental Factors.................................................................................................................5
Legal Factors................................................................................................................................6
Porter Five forces.............................................................................................................................6
Issues Faced.....................................................................................................................................6
Conclusion.......................................................................................................................................7

MANAGEMENT 3
Reflection.........................................................................................................................................7
References......................................................................................................................................10

MANAGEMENT 4
Introduction
Boots is one of the chains of pharmacies in the country UK. BOOTS UK is the largest company
in the pharmacy that led health related business and the company also work as the retailer of
beauty products. The company is the part of the Retail Pharmacy International Division of
Walgreen Boots Alliance, Inc. The company is the first enterprise of health and wellbeing in the
international market. The company has varied range of variety such as they provide innovative
boots and they have the exclusive products in the skin care that has the large customer base. It is
created around 165 years ago and still the brand is in the heart of the people.It is available on
higher streets throughout the country. The company was introduced in the year 1849 by John
Boots. The company expanded its business in manufacturing as well as more research of drug
with its improvement of the Ibuprofen painkiller. In the recent scenario, the company faced some
challenges due to change in some internal and external environment. The culture of boots takes
significantly changed over the years.
In the following part there will be detailed analysis of the external and internal factors that affect
the performance of the company as well as challenges faced by the company that create hurdles
to grow in the competitive market (Gholipour, 2016).
Micro Environment Analysis
Customer Analysis
The customers of Boots are divided into two groups which include mail order consumers and
walk-in customers.
 Mail order consumers: Such group save amount by ordering their medication through
mail. In general, the consumers that order from mail are mostly older in age which is
normally 60. Older people consume more medication as compare to young people (Boots,
and Wilkins, 2018).
 Walk-in Customers: such groups of consumers are also looking for the cheapest prices
for their medicines. Most of the times they purchase their medicine each month from
local pharmacy sometimes even at higher price (Anderson and Thornley, 2016).