Management and Organizations - Case Study on King Digital Entertainment Ltd

Running head: MANAGEMENT AND ORGANIZATIONS
Management and Organizations
Name of the Student:
Name of the University:
Author Note:

1MANAGEMENT AND ORGANIZATIONS
Table of Contents
Introduction:....................................................................................................................................2
Task 1...............................................................................................................................................2
About the Organization:..................................................................................................................2
Task 2...............................................................................................................................................3
Organizational Structure and Its Impact On Company’s Functionality:.........................................3
Task 3...............................................................................................................................................5
Modern Management Approach for Improving Functionality:.......................................................5
Task 4...............................................................................................................................................6
Analysis of Organizational Culture Based on Handy’s Cultural Framework:................................6
Task 5...............................................................................................................................................7
Analysis of Two Innovative Strategic Management Objectives:....................................................7
SWOT Analysis...............................................................................................................................8
Conclusion:......................................................................................................................................9
References:....................................................................................................................................10

2MANAGEMENT AND ORGANIZATIONS

3MANAGEMENT AND ORGANIZATIONS
Introduction:
The report is a discussion on management and organization in reference to King Digital
Entertainment Ltd commonly known as King (king.com 2018). The company designs close to
over 200 titles and franchises for games like Farm Heroes, Pet Rescue, Candy Crush and Bubble
Witch. The report commences with a brief introduction of the company and goes on to describe
how the organizational structure has impact on its functionality. There is also discussion about
modern management approach that King uses for improving its functionality. The report also
puts forward the cultural framework of Handy and the relevance it has on the organizational
culture. The report also portrays two strategic management objectives its analysis via the SWOT
framework.
Task 1
About the Organization:
King Digital Entertainment Ltd is a part of the video gaming industry that offers various
games for the mobile devices. The popular among them is the Candy Crush Saga. The other
games offered by the company include Pet Rescue, Farm Heroes and Bubble Witch (king.com
2018). The company designs games with a broader appeal that allows the people in playing for
the moment and then moving on and picking the games later on. Thus, games designed by the
company remains synchronized across the platforms thereby allowing the players in seamlessly
switching between the platforms and the devices and continuing their game from any devices and
any time. The games are free with essential social features embedded for enhancing the
experience of the players. The company also tries and builds passionate and unique culture based