Contemporary Management Issues in the 21st Century 02

This report analyzes the role of information and communication technology in managing the workforce of Sainsbury during the pandemic. It evaluates existing policies in talent acquisition, learning and development, and change management. It also discusses the role of the leader in implementing new initiatives and provides recommendations for Sainsbury to survive and thrive in the new normal.

Contemporary
management issues in
the 21st century

Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................4
Using relevant theories and models, critically evaluate the role and impact of information and
communication technology on the management of the workforce in the organization...............4
TASK 2............................................................................................................................................5
Critically evaluate and discuss its existing policies in the context of talent acquisition, learning
and development, and change management process to compete more effectively in the COVID
competitive landscape..................................................................................................................5
TASK 3............................................................................................................................................6
Drawing on contemporary schools of leadership, discuss the role of the leader of the selected
organization in terms of implementing this new initiative..........................................................6
TASK 4............................................................................................................................................7
Make relevant recommendations on new initiatives that this organization should adopt to
survive and thrive in the new normal..........................................................................................7
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9

INTRODUCTION
Due to COVID, there are many changes have been placed in the world due to which new
strategies and techniques have been developed in the business to maintain the market share and
sustainability in the market. As this pandemic has also changed an organizations working
patterns and business operations this pandemic has also forced the organization to embrace new
and effective digital technologies which can help in risk solving. This report is about Sainsbury
which was founded in 1869 and its headquarters is located in the UK as this organization is
mainly known as the second-largest chain of supermarkets. This report is the analysis of the
impact and the role of the information and also of communication technology in management
this report also involves existing policies and the change management process which can stand
strong against Covid. This report also involves the role of the leader and the recommendations
that the organization can follow effectively.

TASK 1
Using relevant theories and models, critically evaluate the role and impact of information and
communication technology on the management of the workforce in the organization.
Information and communication technology assists businesses and individuals by using the
relevant information at the right place and at the right time. As this term covers all the
information in digital form and is concerned with transmission, digital data storage, and retrieval.
During the pandemic, this has saved the organization from going it to worse and secured the
organization from failure. During Covid Sainsbury has also shifted their business online and
stores have been closed which has promoted the organization to work remotely and serve society
online(Hafberg Borinstein and Alexopoulos 2019). As ICT company had got more opportunities at
the time of Covid as the business has shifted online and with the serving of the customers the top
management is also looked after the internal management of the employees effectively.
As Sainsbury is dependent on the business operations to run them appropriately as in this
organization everything is affected due to pandemics from human resources to the supply chain
of the organization and at this time Salisbury’s decision to use ICT for the better, reliable, and
flexible planning of the organization and each employee mainly focus on fulfilling the demand of
customers as this organization servers basic grocery and this is considered essential for the
organization to serve the country by there best services to make them feel save and this can also
solve the economic crisis of the organization effectively(Pius Alharahsheh and Adesanmi eds
2020). ICT usually assists the business activities like designing, sales, distribution,
manufacturing, and feedback.
As this information technology and communication is considered essential for Sainsbury as this
helps the organization during a pandemic to make them more productive by serving their
products online in an effective manner. This has also optimises the business performance of the
organization and this also helps in troubleshooting and also helps in safeguarding the data of the
organization in an effective manner. This has also reduced the cost of the organization as shifting
online It has reduced the business operational cost of Sainsbury(Lee Gloviczki, and Blei eds 2019).
Serving the products in pandemic has improved the customer satisfaction, communication, and
experience with the organization and they also used safety measures by delivering anything in an
appropriate form and also make a team online to solve the problems of the customers in less time

which gives a satisfaction the customers. This has also benefited the organization by streamlining
the communication process of the organization effectively and enhancing the decision-making
process of managerial as the meeting are held at the time of pandemic in which all the
information and business growth and new strategies have been decided the serve the customer
well digitally in the crisis of pandemic(Osmanska and Jhund 2019). Due to this company has also
expanded globally and effectively as they have decided to serve the customers both online and
offline which will increase the customer base of the organization and can also help in expanding
the business at the global level. As ICT is important to secure the business effectively as each
employee has access to the information therefore it is important to secure the data from misusing
and misleading any kind of information.
TASK 2
Critically evaluate and discuss its existing policies in the context of talent acquisition, learning
and development, and change management process to compete more effectively in the
COVID competitive landscape.
Talen acquisition
As Sainsbury has different strategies of human resource planning and which helps in hiring talent
acquisition employees to the organization in an effective manner. As Sainsbury uses
synchronized planning in which HR of the organization makes sure that the employees can be
chosen according to the workforce requirements as a company can trust the employees as there
will be no faced to face interaction due to pandemic but strict monitoring has been done for each
employee to manage the workforce of the organization(Wesslén, and Wahlgren 2018). As this Is
also important o hire adequate employees and give them training online and make them
responsible for their jobs. Sainsbury has the proper workforce mobility which readies the new
employees for their departmental job and this also leads to increased profit and productivity rate
of the organization effectively.
Learning and development
Learning and development are known as the deliberate process of Sainsbury as this helps in
achieving better performance to change their skills, attitudes, knowledge ad behaviour of the
employees to make them achieve their personal and organizational goals effectively by

introducing various activities online due to the pandemic as Sainsbury has introduced virtual
learning platforms for the employees and for the different department for making the
organization effectively and keeping the employees energetic(Morey 2018).
Change management process
As the pandemic has made changes in the management process of Sainsbury as it is important to
make changes in the management process according to the external environment and also for
gaining benefits in the organization in an effective manner(Kitai and Xanthopoulos 2020). As
Sainsbury uses mainly three ways to change their process of management by developing the right
focus as this has effectively concentrated the goal for making effective strategies as Sainsbury
has complied with all the resource requirements of the organization during pandemic and time of
completion of a specific task and the expected return on investment and the payback timeline of
the organization as this has made success in the time of the pandemic(Homer Huggins and Durairaj
2019). They have also changed it by creating the right environment by connecting the
requirements of the business and customers and combining it to manage the problems of the
organization and make it design according to win and then the last step they followed id building
a right team with the required experience and skilled employees of the organization.
TASK 3
Drawing on contemporary schools of leadership, discuss the role of the leader of the selected
organization in terms of implementing this new initiative.
As Sainsbury is the retail store in the UK that holds a market share of 16% in the organization
and is known as the second-largest supermarket chain in the organization(Shah and Domchek
2020). As CEO of Sainsbury is the leader of the organization who has involves and introduced
many effective things in the organization to manage the organization appropriately and this
leader is the reason behind the effective position of the management and leadership style they
have followed in the organization and has followed the strategy named democratic strategy
which is helped the organization ineffective and better decision making process of the
organization which allows various benefit at the time pf pandemic and has also facilitated
employees and the team management and also raises the level of motivation among them

effectively to attain the organizational goal and objective of the organization effectively(Friedman
2019).
TASK 4
Make relevant recommendations on new initiatives that this organization should adopt to survive
and thrive in the new normal.
There are many recommended strategies for Sainsbury that can be beneficial for the organization
as well as the customer base of the organization and will helps in attaining maximum profit in
the organization(Zhang and Ngamruengphong 2021). As Sainsbury should invest more in
innovating in the technology and the various departments of the organization as this company
should ensure that employees work effectively from work from home and give proper services to
the customers and this can be developed by communication methods, new software, and digital
systems of the organization. Another recommended strategy for Sainsbury is they should respond
to the demands in logistics which help in quicker shopping online and by adapting to the
demands of the logistics company can survive better in a pandemic(Wu Chang and Wurzel 2019).
As it is also recommended to Sainsbury for chaing in the models and techniques of the
organization to cope with different unexpected crises by which organization can be adaptive,
resilient, and creative organization and this also allows competitive advantage to the organization
and gives success to the company.

CONCLUSION
This report has concluded that during a pandemic it is important to manage all the strategies and
managerial functions in an appropriate way to sustain the market and remain in the competition.
As information and communication technology plays an important role in managing business
operations online and also helps in managing the workforce of the organization effectively. This
report has also concluded that there are many learning and development practices and the change
management process which can be applied in the organization and can help in achieving the aim
and objective of the same and this report also concluded that it is important for the leader of
organization implement various strategies in the organization for the better sustainability.

REFERENCES
Books and Journals
Hafberg, E., Borinstein, S.C. and Alexopoulos, S.P., 2019. Contemporary management of
hepatoblastoma. Current opinion in organ transplantation, 24(2), pp.113-117.
Pius, A., Alharahsheh, H.H. and Adesanmi, A.A. eds., 2020. Contemporary Management Approaches to
the Global Hospitality and Tourism Industry. IGI Global.
Lee, B.B., Gloviczki, P. and Blei, F. eds., 2019. Vascular Malformations: Advances and Controversies in
Contemporary Management. CRC Press.
Osmanska, J. and Jhund, P.S., 2019. Contemporary management of heart failure in the elderly. Drugs &
aging, 36(2), pp.137-146.
Wesslén, C. and Wahlgren, C.M., 2018. Contemporary management and outcome after lower extremity
fasciotomy in non-trauma-related vascular surgery. Vascular and Endovascular Surgery, 52(7), pp.493-
497.
Morey, A.F., 2018. Re: survey on the contemporary management of intraoperative urethral injuries during
penile prosthesis implantation. The Journal of urology, 200(3), pp.491-491.
Homer, N., Huggins, A. and Durairaj, V.D., 2019. Contemporary management of orbital blowout
fractures. Current Opinion in Otolaryngology & Head and Neck Surgery, 27(4), pp.310-316.
Friedman, D.I., 2019. Contemporary management of the pseudotumor cerebri syndrome. Expert review of
neurotherapeutics, 19(9), pp.881-893.
Wu, J., Chang, A.B. and Wurzel, D.F., 2019. Contemporary management of bronchiectasis in
children. Expert Review of Respiratory Medicine, 13(10), pp.969-979.
Zhang, L.Y. and Ngamruengphong, S., 2021. Contemporary management of antithrombotic agents for
patients undergoing peroral endoscopic myotomy. Gastrointestinal endoscopy, 93(4), pp.850-852.
Shah, P.D. and Domchek, S.M., 2020. The contemporary landscape of genetic testing and breast cancer:
Emerging issues. The Breast Journal, 26(8), pp.1549-1555.
Kitai, T. and Xanthopoulos, A., 2020. Contemporary management of acute decompensated heart failure
and cardiogenic shock. Heart Failure Clinics, 16(2), pp.221-230.