Management Strategies for Business Expansion: Viability Assessment, Cultural Diversity, and Social Responsibility

In this discussion we will discuss about management and below are the summaries point:- Assess the viability of the Indian market by analyzing competitors and customer preferences. Target specific geographic areas and adapt products to meet the income, choices, and tastes of Indian consumers. In the American market, maintain a warm and friendly approach while recruiting, as Americans are more friendly and warm compared to the Japanese. Ensure equal opportunities for all employees, regardless of gender, to promote a neutral and unbiased work environment. Allow flexibility with deadlines, as Indian employees may have challenges meeting strict deadlines. Promote women empowerment and provide equal opportunities for female employees in line with Indian cultural values.   Consider social responsibility in auto production and sales in India, aligning with local community needs and environmental sustainability. Implement ethical business practices and contribute positively to the local communities in all target markets.

Running head: MANAGEMENT
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1. Discuss the strategies you would implement to revitalize business and assess the viability
of the Indian market.
As the XYZ company is trying to expand their business to India, it is really very important for
them to make sure that they are assessing the viability of the Indian market. They have to use
many strategies for this purpose like-
Check out businesses in the geographic area
They have to properly analyze the geographic location or the region to make sure that they are
targeting. The xyz company has to gain a very good knowlwdge regarding the other automobiles
that are already successful in India. They have to visit the websites of their competitors, evaluate
the likes and the dislikes of the customers (Chen et al., 2015).
In order to revitalize the automobile business, the XYZ Company has to make a list of all the
customers as pet the demographic standards and make sure that they are producing the products
that can go according to the income, choices and the tastes of the consumers. This is indeed a
very good and effective strategy that must be used by this company in order to make sure that
they are beimg able to revitalize the business environment in India.
2. Describe management strategies in terms of diversity across Japanese and American
cultures, as well as potential strategies sensitive to Indian culture
There is a large difference between the culture and the diversity of the societies of both Japan
and America (Tyagi, Kumar & Kumar, 2015). This is one of the most important reasons that they
must be keeping in mind while expanding their business in America.

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Management strategies that can be used in case of America
It is always best to recruit the right person for the right job. However one must keep it in mind
that the Americans are far more friendly and warm than the people of Japan. It is for this reason
that while recruiting the employees in America, the XYZ recruiters must be maintaining a warm
and friendly nature. Japanese culture is known to be very cold and highly formal. If they
maintain the same attitude even while recruiting in US, then there is a chance that they might end
up in having some quarrels with their American staffs and will not be able to expand their
business properly.
Gender roles
The Japanese Company XYZ has to make sure that they are not getting biased. They have to
make sure that they ate giving equal opportunities to their employees irrespective of their gender.
In other words, they have to make sure that they are being neutral and they have to carry on their
business in a totally unbiased manner.
The same is also applicable while they are expanding their business in India. This is because of
the fact that Indians are concerned about women empowerment. Thus, while staring their
business in India, the company will have to make sure that they are giving equal opportunities of
growth and promotions to the female employees as well.
The deadline issue can often arise while working or starting business in India. The Indian
employees can at times have a problem with the issue of finishing the deadlines. The XYZ
Company must give time to the Indian employees to deal with this problem and learn how to be
much more punctual.

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3. Discuss the Company’s social responsibility in Japan and the United States, and relate
this responsibility to auto production and sales in India.
The social responsibility that can be helping the people living in the landmine affected areas.
There are many landmines in Japan and people living in these areas are often affected by the
problems. This company must make it a point that to help these people who suffer from these
problems (Laudon & Traver, 2016).
The kind of CSR that the company can perform in India is to give back to the community by
checking the range of pollution. They must take part in some green movement and make sure to
reduce the pollution (Goffee & Scase, 2015).. As pollution is one of the main problems in India,
the XYZ Company can make sure that they are helping to reduce the pollution. Apart from this,
they can also raise some donations or some charity funds for the purpose of helping the poverty
stricken people. Like their other competitors TATA motors and Larsen & Toubro, they can also
help their employees by giving them some free and useful trainings.

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4. Develop XYZ’s goals for the next three and five years.
Short term goals for 3 years
 To develop a sound and clear learning about the culture that is prevalent in Indian and in
America.
Short term goals for 3 years
 They will have to use a very good research and development or the R&D team. This will
help them to get a clear idea regarding the ongoing market trends. In other words, they
will be able to understand about the demands and needs of the customers in these places
(Akter et al., 2016).
5. Discuss your considerations in forming a global management team and strategies for the
team to be successful.
Recruit right employees
It is always wise to select the right candidate for the right Job. Thus, the XUZ Company will
have to make sure that the. They are auto constructing or automobile company and they have to
recruit people who are very good at it. However they need to provide complete support to these
employees so that they can learn in the long run. It is the duty of the management to provide the
right amount of support and training to all the employees that they are recruiting.
Performance Management
This is also one of the most important aspect on which they must consider. In other words, the
company has to make sure that they are being able to evaluate the performance of each and every

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employee. This will be very helpful for the XYZ Company as they will be expanding their
business to foreign lands. Thus it is really important for them to make sure that they are being
able to take proper note of the progress. This will help them provide proper training and
guidance to their employees.

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References
Akter, S., Wamba, S. F., Gunasekaran, A., Dubey, R., & Childe, S. J. (2016). How to improve
firm performance using big data analytics capability and business strategy
alignment?. International Journal of Production Economics, 182, 113-131. Available
from: https://doi.org/10.1016/j.ijpe.2016.08.018
Chen, J., Huang, Q., Peng, H., & Zhong, H. (2015). CSR Development Index for the Automotive
Industry (2012). In Research Report on Corporate Social Responsibility of China(pp.
187-200). Springer, Berlin, Heidelberg. Available from :
https://link.springer.com/chapter/10.1007/978-3-662-45363-6_10
Goffee, R., & Scase, R. (2015). The Real World of the Small Business Owner (Routledge
Revivals). Routledge.
Kowalkowski, C., Windahl, C., Kindström, D., & Gebauer, H. (2015). What service transition?
Rethinking established assumptions about manufacturers' service-led growth
strategies. Industrial Marketing Management, 45, 59-69. Available from:
https://doi.org/10.1016/j.indmarman.2015.02.016
Laudon, K. C., & Traver, C. G. (2016). E-commerce: business, technology, society.
Leonidou, L. C., Fotiadis, T. A., Christodoulides, P., Spyropoulou, S., & Katsikeas, C. S. (2015).
Environmentally friendly export business strategy: Its determinants and effects on
competitive advantage and performance. International Business Review, 24(5), 798-811.
Available from: https://doi.org/10.1016/j.ibusrev.2015.02.001

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Tyagi, M., Kumar, P., & Kumar, D. (2015). Analyzing CSR issues for supply chain performance
system using preference rating approach. Journal of Manufacturing Technology
Management, 26(6), 830-852. Available from:
https://www.emeraldinsight.com/doi/abs/10.1108/JMTM-03-2014-0031