Leadership Traits and Behaviors of Jeff Bezos

This essay explores the leadership traits and behaviors of Jeff Bezos, the chairman and CEO of Amazon.com. It discusses his background, leadership style, challenges faced, and the impact on the growth of Amazon.com. The essay also includes personal reflections on the lessons learned from Jeff Bezos as a leader.

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Name of the student
Name of the university
Author note

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Introduction
Leadership is one of the essential role for the development of a sustainable and healthy
organization. The business organization is influenced by the capability of the leader for the
determination of the steps and the actions that are required for the development and the benefit of
the organization. The essay aims to illustrate the style and the trait of the leadership by Jeff
Beroz, the chairman and the CEO of Amazon.com (Taylor 2018). The thesis statement of paper
argues with the background of the chosen leader together with his approach to the leadership, the
challenges of the leadership for learning. The essay furthermore highlights over the style of the
leader with the particular and the relevant theoretical models and the leadership structures. The
essay focuses on the scenario and the growth of Amazon in the context of the leadership traits of
Jeff Beroz in igniting the power within the company and the employees of the company for
performing in the global market.
Background of the leader
Beroz reshaped the entire world of retail by the development and the introduction of
Amazon.com in the year 1994. He discovered the love for the early learning in the life for the
creation and the development of something new and innovative (Collinson and Tourish 2015).
The reputation of the leader as the visionary of the entrepreneur is coupled with the enthusiastic,
and the public persona. Berozz expressed his admiration of eth risk takers and the for the
building of the business empire regarding the foundation of the innovation and the
experimentation.
Jeff Beroz saw the opportunity regarding the huge growth rate for the use of the internet
within the year and ran with his vision without looking background. Jeff furthermore saw the

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potential regarding the online retail industry for being employed as the specialist in the computer
on the Wall Street in the city of the New York (Eisner 2016). He pioneered the industry of the
retail with his wide range of the innovations that furthermore includes the online reviews,
shopping and the customers and the more. Amazon. Com is currently one of the most successful
industry or company where Jeff Beroz is one of the most influential leader regarding the
successful business in the entre globe.
The approaches of the leadership
The transactional Leadership
Being the task oriented transactional leader, Beroz has often been classified as the
transactional leader with the traits including that of the micro manager with some of the rigorous
standards who often pays zero to no attention and the interest regarding the opinions of the other
employees of the organization. According the analysis by Jackowski (2018) the theory of the
transactional leadership includes the influences due to some of the best interest for the leadership
actions. These behavioral traits are quite effective towards the achievement of the operational
target and the business development that exist in the time and the category of the competition in
the global market.

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Source – (Sherman 2018)
The above figure explains the model of transaction leadership which the Jeff Beroz used for
expanding his organization of business of Amazon.com.
The transformational leadership
Source – (Saleh and Hu 2016)

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Transformational Leadership is one of the most renowned and popular style of leadership
among the all the leaders in the current generation. Jeff used this leadership style to reach and
pull his organization at a new level in the global market of retail (Schoemaker, Heaton and Teece
2018). The traits and the style of the transformational leadership includes the commitment
among the leaders and the followers of the leader within the organization. The behavior of the
transactional leader with the model and the theory have the ability towards the transforming the
other with words and actions. The characteristics of the transformational leader furthermore
incudes the widen the pioneers if the interest of the workers towards the acknowledgement of the
reasons and the mission of the gathering for the benefit of the organization.
The difference among the transformational and the transactional leadership is that the
goal of one is towards changing the way of life of the association and the work under the current
hierarchical culture. The fundamental contrast among the two leadership style is that authorities
target through the administration of the worker centering around the adherents.
Besides the qualities and the traits of the leadership of the transformational model, Jeff
Beroz also influences regarding the behavior for intention of the changes and the innovation
within the organization. In the context of the analysis by Watson (2016) the theory of the
transactional and te transformational leadership initiates in the development and the production
of some of the results that are extraordinary and are generally followed by creativity. Jeff being
the transactional leaders is famous for the creation of the fascinating ideas and vision for the
future for the gaining of the heart and the minds of the employees and the followers within the
organization. The leadership theory furthermore includes the behavior and the traits for the
benefit of the company or the organization in the long term in terms of the production and the
capacity for benefit in the future. It helps in the enlightenment of the values and the principles of

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the employees of the organization thereby pushing their limits and rising co-ordination and
communication driving their aims and targets beyond their ordinary possibilities.
The growth and the development of Amazon.com portrays the traits and the
implementation of the transactional leadership resulting from the inspiration, the envision and
the innovativeness of Jeff Beroz (Taylor 2018).
Amazon.com has resulted in growth through the last two decades. From being the book
store to the online retail store challenging bot the offline and the online competitor for the factor
of the commitment and the focus of the visionary by Jeff (Collinson and Tourish 2015). One of
the major trait of the leadership of Jeff Beroz is the hunger for innovation resulting in the benefit
or the scale of profit of Amazon.com with the numerous base of customer and the accumulation
of the raise.
Challenges in leadership
Some of the challenges of the leadership faced by the CEO of the organization is that his
leadership often caused in stressful working environments where the employees of the
organization often fee positioned for the caution regarding the extra ordinary leader for the new
and the unrealistic plans regarding the expansion of the business. According the reports by Bezos
(2015) the factors regarding the huge loss of the Amazon.com irrespective of the growth and the
revenue aims the changes of the traits of the leadership for the expansion of the portfolio that has
been already very vast in nature (Harrison 2017). To summarize ,the two most essential and key
challenges that the leader of the organization faced while implementing his leadership traits
include the leading the innovative and the new changes and the putting the plans in actions.
Reflection

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I got some of the most inspirational lessons of leadership from the leader, Jeff Beroz who has
been and is still one of the most successful and influencing leader and businessmen in the world.
 The satisfaction of the clients or the customers is way before the competitive rivalry – I
learned that it is important to aim and target over the needs and the requirements of the
customer since they are the medium for the generation of the profit for the business.
 To target over the long term results – I should essentially focus regarding the long term
growth of the company to attract investors and the stakeholders for the organization
 Holding and retention of the talented employee base – I understood that it is important to
retain the skilled and the knowledgeable employees since they are the pillars of the
business production.
Conclusion
The paper explored the leadership traits and the behaviors of Jeff Beroz as the leader of
Amaon.com towards his actions to grow and move forward the organization. The business
organization is influenced by the capability of the leader for the determination of the steps and
the actions that are required for the development and the benefit of the organization. The essay
illustrated the style and the trait of the leadership by Jeff Beroz, the chairman and the CEO of
Amazon.com. The leadership theory explained above furthermore included the behavior and the
traits for the benefit of the company or the organization in the long term in terms of the
production and the capacity for benefit in the future. The essay ended with my personal refection
regarding my lessons that I got from the traits and the behavior of Jeff as a versatile and an
inspirational leader.

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Reference
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Affairs, 94(1), pp.2-6.
Collinson, D. and Tourish, D., 2015. Teaching leadership critically: New directions for
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Harrison, C., 2017. Leadership theory and research: A critical approach to new and existing
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Jackowski, M., 2018. Entrepreneurship through the Centuries: A comparison of William the
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Taylor, S.P., 2018. Organisational behaviour, leadership and change. International Journal of
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