Sea Turtles Tourism in Oman: Current Status and Future Prospects

Running head: MANAGEMENT
Management
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MANAGEMENT
Introduction
Aiming to comprehend the various future prospects related to the tourism based on the
natural enterprises in the Sultanate of Oman, this essay will endeavor to take into consideration
the article “Sea turtles tourism in Oman: Current status and future prospects”. Through a holistic
analysis of the ideas presented in the article, this essay will delve deeper into the tourism aspects
in relation to the prevalent trends in the Oman market. The following paragraphs will endeavor
to argue that the department needs to inculcate concrete policies.
Summary of the Article
A closer look at the above-mentioned article will reveal that various governmental
measures have served to enhance the sea based tourism (Busaidi et al. 2018). However, there are
certain issues as well as challenges that need to be erased to enhance the future prospects. The
article also sheds light on the idea that the Gross Domestic Product of Oman can be accentuated
by increasing the sustainability of the natural aspects, such as the sea turtle. The article also
suggests that the arena of Oman tourism can be accentuated and improved with the regular
adoption of proper marketing tools and strategies. It is mentioned that though the percentage of
tourists has increased, the industry needs to adopt certain comprehensive measures. Employing
the methodology based on data analysis dependent on the arrival of tourists and other
quantitative factors, the article sheds light on the nature tourism that is related to the conservation
of the sea turtles. Employing statistical data, the authors have elaborated upon the increase in
tourists. The article also serves to portray the various strengths, weaknesses, opportunities and
threats in the context of nature tourism. In conclusion, the article mentions that though the
country possess the ability to harbor nature based tourism, the government needs to consider the

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various limitations such as employment of local labors and the adoption of proper management
policies.
The key issues that are identified in this article point towards the ideas that the sea-turtle
and nature based tourism at Oman needs to improve upon the areas of proper marketing planning
for the tourism sector. Proper marketing strategies can help in understanding and enhancing the
future prospects of sea-turtle tourism. Another issue that is identified is the adoption of
marketing strategies for the amalgamation of the myriad eco-tourism groups. The third issue that
is identified is the market research that is concentrated on the behavior of the tourists. Fourthly,
the issue that is traced is the development of the HR strategy to train and increase the number of
people engaged in the department. Lastly, the prominent issue of managing the accommodation
facilities of tourists is identified.
Analysis of the Article
According to the concepts presented in the above-mentioned article, it can be mentioned
that the authors have presented the fact that despite the presence of concrete potential in the
tourism industry of Oman, there are issues that need to be addressed and erased for a better
future (Busaidi et al. 2018). Recent studies reveal that the tourism sector based on sustainable
sea-turtles is a major issue in the market of Oman. It has been found that the coastal regions in
this country has been the source of tourist attraction (Choudri, Baawain and Ahmed 2016). The
above-mentioned article has simply mentioned about the adoption of management techniques,
other articles serve to broaden the perspective. In order to accentuate the prospect of natural
tourism, the Oman government has to adopt concrete strategies such as tools to measure the
economic valuation, which would help in avoiding the environmental problems (Choudri,
Baawain and Ahmed 2016).