Importance of Virtual Teams in Comparison to Face-to-Face Marketing Teams

Running head: MANAGEMENT
Management
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1MANAGEMENT
Introduction
The essay throws light on analysing the importance of the virtual teams in comparison
to the central more traditional face-to-face (F2F) marketing team in Melbourne. As
commented by Eubanks et al. (2016, p.566), the virtual team is one of the most emerging new
age trends in the business sectors. As the organizations begin to shift towards the
implementation of the virtual teams, there are different kinds of opportunities along with
challenges while implementing the virtual teams in the organization. On the other hand,
through the introduction of the virtual teams, it will be suitable for handling the different
teams which are working together from various geographic locations.
Argumentative Analysis
From the overall analysis of the current scenario, it can be analyzed that virtual teams
can be considered to be a good option for managing the different teams which are dispersed
in the different geographical locations. Firstly, as commented by Benefield, Shen and Leavitt
(2016, p.679), the biggest advantage which will be gained from the virtual teams is the
associated cost savings as there will be no such inclusion of costs related to real estate, office
spaces and travel of the different executives of the organization. Furthermore, it can be
identified that various countries have the different kinds of requirements for the taxes as well
as benefits. However, when the employees will be working from home, it will be helpful in
significantly reducing the expenses having the office buildings and it will be helpful in
improving the scenario to a large extent as well (Eubanks et al. 2016, p.566).
Moreover, with the implementation of the virtual teams, there can be reduction of the
time in the market as the different members span the time zones, there can be various teams
working on the similar project or task for 24*7. Therefore, from this, it can be analyzed that
there are different people working on the projects all the time and it will be helpful in