This document discusses the vision, mission, and goals of the NFL, as well as the role and power of the governing body, examples of analyzing the effectiveness of the NFL, the organizational model used by the NFL, and the determination of effective management in meeting goals.
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1MANAGEMENT Table of Contents Vision, Mission and Goals of NFL............................................................................................2 Role and Power of Governing Body’s Impact on Effectiveness................................................2 Examples of Analyzing the Effectiveness of NFL in Achieving Goals.....................................3 Type of Organizational Model Used by NFL............................................................................3 Determination of Effective Entity of Management in Meeting Goals.......................................4 References..................................................................................................................................5
2MANAGEMENT Vision, Mission and Goals of NFL Vision The vision of NFL is to provide different individuals with the most excellent experience by providing them with sports experience which will improve their overall experience towards watching sports (Nfl.com, 2019). Mission The mission of NFL is to unite the individuals along with inspiring the different communities in the joy of the game by delivering them with the world's most exciting type of sports along with the entertainment experience which will be valid for their brand image Goals There are different goals of NFL which are inclusive of the following: Respect-Everyone is important, and there is the contribution of everyone is being encouraged as there is the inclusion of diversification in the perspectives and opinions Integrity-This is inclusive of fair play, and there is accountability in the team which is being followed, and NFL strives in making teams proud, and this will create a better team environment (Nfl.com, 2019) Responsibility towards the Team-Team is one of the essential aspects which will helpinembracinginterdependenceandhumblystrivetomaketheteamsand communities proud for the different elements of playing Resiliency-There is a set of high standards and the groups continuously strive for excellence which will be helpful in adjusting to different consequences and face greatest challenges appropriately (Nfl.com, 2019)
3MANAGEMENT For instance-Due to the respectful attitude of NFL towards the viewers and the team, the net worth of NFL has been $14 billion which is almost as Starbucks. The viewing experience provided by NFL changes every year wherein in 2016 NFL partnered with Twitter as to stream ten Thursday Night Football Games (DMNews.com., 2019). The ability to maintain presence of NFL on variety of platforms has been due to the trust of the viewers and the teams on them and the innovative content which have been developed by them for making the experience more innovative. Role and Power of Governing Body’s Impact on Effectiveness NFLacts as their own governing body to the leaguewherein Roger Goodell is commissioner of NFL. The main role of the governing body is to handle the matters related to discipline along with the different disputes which are caused between the owners, any misconduct among the players. Moreover, the power of governing body is to protect the integrity of NFL which helps them in managing the different discrepancies accurately (Groza, 2018). For instance-During the different football leagues and games, there are seven NFL officials n field who have specific roles and responsibilities which makes it correct and consistent to call the games at higher level. Proper positioning and training done by NFL officials help them to put officials in right place to make right call. NFL officials follow ethics and they take the decisions ethically (Operations.nfl.com., 2019). Examples of Analyzing the Effectiveness of NFL in Achieving Goals There are different kinds of the effectiveness of NFL in achieving the goals in the entire market which help them in becoming competitive. Thediversity at NFLis critical wherein the organizational and cultural diversity is the integral element in establishing
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4MANAGEMENT strategic initiatives. The difference is a significant element for moral as well as ethical reasons which will be improving long term success of the organization. For instance-NFL has different kinds of minicamps along with training camps as this helps in bringing their players towards achieving the common goal with shared sacrifice. However, NFL tries to reduce the burden from the players by installing portion of their playbook which helps them in creating limited downside environment as the players can experiment and stretch their boundaries (Nfl.com., 2019). NFL tries to build a relationship between players and coaches, and they are still competing. Type of Organizational Model Used by NFL The organizational model used by NFL is centralization which is effective wherein central leaders has entire control over decision-making and the different activities related to employees. Furthermore, the corporate members are obedient to rules of the organization which are enforced by the managers. With thecentralization organizational modelwhich is being followed by NFL, this has made the company effective and financially viable and competitive (Welk et al., 2016).As perHenri Fayol,the principles which are being followed at NFL are: Unity of Command- One employee will be receiving particular task from one supervisor Span of Control- Managers will be effective when they will be having less employees (Mbalamula, Suru & Seni, 2017) Forexample-TheindividualswhoplayoffenseswilladheretoOffensive Coordinator commands. On the other hand, individuals who play defense will be adhering to Defensive coordinator.
5MANAGEMENT Figure 1: Organizational Model of NFL (Source: Goalposte., 2019) Determination of Effective Entity of Management in Meeting Goals National Football League Management Council has been not effective in managing the controversies which were faced by them in 2018-2019 NFL season. There has not been a healthy dose of controversy wherein the central aspect was the legal issues which were loomed over the league. There were different fines which were raised on the player in particular and the team got sued. For instance-Josh Allen’s old and racist approach on tweet has put him under the harsh spotlight which affected the overall efficiency of NFL negatively. After 2018 tweets made by Allen, he found himself on firestorm, and the situation was getting worse. Later, the tweets were deleted, and this is one of the significant examples wherein it can be analyzed that management was not effective at NFL (Yardbarker 2019).However, in the present scenario NFL represents different members in negotiations related to collective bargaining as this has helped them in managing operations appropriately.In the present scenario, the main scope is to balance performance and payroll appropriately without racism.
6MANAGEMENT References DMNews.com. (2019). What Marketers Can Learn from NFL's Success. [online] Available at:https://www.dmnews.com/customer-experience/article/13035521/what-marketers- can-learn-from-nfls-success [Accessed 17 Jan. 2019]. Goalposte.(2019).NFLStructure—Goalposte.[online]Availableat: http://www.goalposte.com/nfl-structure/ [Accessed 17 Jan. 2019]. Groza, M. P. (2015). Advertising interference: Factors affecting attention to super bowl advertisements and their effectiveness.Marketing Management, 124. Mbalamula, Y. S., Suru, M. H., & Seni, A. J. (2017),Utility of Henri Fayol’s Fourteen Principles in the Administration Process of Secondary Schools in Tanzania. Nfl.com (2019) Nine NFL teams open rookie minicamps this weekend. (2019). Retrieved from http://www.nfl.com/news/story/0ap3000000931484/article/nine-nfl-teams-open- rookie-minicamps-this-weekend Nfl.com. (2019).NFL.com - Official Site of the National Football League. [online] Available at: https://www.nfl.com/ [Accessed 11 Jan. 2019]. Operations.nfl.com. (2019).Interactive: NFL Officials' Roles and Responsibilities | NFL FootballOperations.[online]Availableat: https://operations.nfl.com/the-officials/these-officials-are-really-good/officials- responsibilities-positions/ [Accessed 17 Jan. 2019]. Welk, G. J., Bai, Y., Saint-Maurice, P. F., Allums-Featherston, K., & Candelaria, N. (2016). DesignandevaluationoftheNFLPLAY60FitnessGram®Partnership Project.Research quarterly for exercise and sport,87(1), 1-13.
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7MANAGEMENT Yardbarker. (2019). The biggest controversies of the 2018-19 NFL season. [online] Available at: https://www.yardbarker.com/nfl/articles/the_biggest_controversies_of_the_2018_19_ nfl_season/s1__28139009 [Accessed 11 Jan. 2019].