Management of Environment of Organizations PDF

   

Added on  2021-04-21

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Running head: MANAGEMENT OF ENVIRONMENT OF ORGANIZATIONS MANAGEMENT OF ENVIRONMENT OF ORGANIZATIONS Name of the Student Name of the University Author Note
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MANAGEMENT OF ENVIRONMENT OF ORGANIZATIONS1Answer 1Fonterra is a multinational dairy co-operative that has its origin in New Zealand andthe stakeholders of the company consist of 10,500 farmers of the country.Technological analysisThe changes that have occurred in the technologies related to dairy farming in NewZealand have affected the operations and sales of Fonterra. The use of technology hasenabled the customers in the modern environment to verify the details related to the productsof the company. The production process of the organization also includes the application ofultra-filtration technology which can reduce the dependency on the imported lactose. Thetechnologies related faster traceability of issues helps in solving the problems easily(Wheelen et al., 2017).Economic analysis of FonterraThe economy of New Zealand is hugely affected by the dairy industry. The dairyproducts manufactured in New Zealand are exported mainly to China and this business has amajor impact on the economy of the country. The export and supply of milk in New Zealandis affected by Fonterra as it a dairy co-operative which is multi-national in nature. Theincrease in price of milk products in New Zealand helped the company in adding more $1billion in the economy. The rates of milk production are dropping recently due to the increasein global warming. The drop in production of dairy products has an adverse effect on theNew Zealand economy (Navarro-García, Arenas-Gaitán & Rondán-Cataluña, 2014).
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MANAGEMENT OF ENVIRONMENT OF ORGANIZATIONS2Labour market analysis of New ZealandThe major problem that has been faced by Fonterra in New Zealand is related to thedrop in the number of recruitments. The youth of the country are not willing to make theircareer as farmers and this leads to the lack of their interest in the company. Cultural analysis of New ZealandThe television advertisements designed by Fonterra had to face many cultural issues.The company had to face criticism from the social media regarding the All Blacksadvertisement. The tagline of the campaign was “Fresh Start with Dairy” and it included thebrand ambassador of the company and All Blacks captain Richie McCraw. The main focus ofthe strategies formulated by the company was the cultural values followed in New Zealand.The natives and the farmers are the major stakeholders of Fonterra (De Massis et al., 2015).Answer 2 (a)The organization follows a culture that is adaptive and it includes the stakeholders andthe employees in various management related decisions taken by the company. Adaptiveculture can be defined as the way by which the company operates when frequent change areanticipated and the operations company tries to adjust its operations with respect to thechanges. The most prevalent issue in Fonterra for many years has been safety related to food.The adaptive culture helps in solving this issue of the company, by taking actions as soon as aproblem is identified in the supply chain. The involvement type culture of the companydecreases the chance of the errors within the operations of Fonterra (Jaussi, 2017).Answer 2 (b)The main issues of farming and management of livestock is related to the ways bywhich the animals are managed and fed properly. This will help them in staying healthy and
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MANAGEMENT OF ENVIRONMENT OF ORGANIZATIONS3this in turn will be profitable for the company. Fonterra assists the farmers in managing theseand increasing the revenues of the company. Fonterra thereby aims to promote the agriculturethat is conducted based on sustainability of environment. The innovative nature of thefarmers who are the stakeholders of the company help them in the implementation of newmethods in farming (Scott & Davis, 2015).Answer 2 (c)Heroes are defined as those people who are treated as role models or prototypesrelated to any particular culture. The culture can be related to an organization or the countrywhere it operates. Symbols can be utilised by a culture so that the status of that culture can be defined.The symbols related to status can be used for the purpose of providing signals to the otherorganizations regarding the type of behaviour they should depict.Stories are used by the organizations like learning devices and the organizationalculture can be transmitted with the use of this equipment (Inyang & Egor, 2017).Ceremonies are related to the events or the programs that are organized by anorganization with respect to some specific culture. Slogans can be defined as the phrases or sentences that can be used to describe thecorporate value or the culture of the company in an appropriate manner. Answer 2 (d)The performance of the employees is affected by the culture that is followed in theorganization or the area where it operates. The culture related to a particular companyincludes, values, morals and attitudes which are showed by the workers. The adaptive type of
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