Management of Information Technology in PDF

Running head: MANAGEMENT OF INFORMATION TECHNOLOGY
ASSIGNMENT #2
Case Analysis for
“FIDELITY INFORMATION SERVICES” AND “S & S COMPUTER SERVICES”
A study of issues in:
SOCIAL MEDIA MARKETING ISSUES
COMMUNICATION ISSUES
Submitted by:

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ABSTRACT
The purpose of this paper is to undertake an analysis of the information system (IS) planning
process and also the major issues that the corporations face related to the usage of the same in the
particular context of the corporations Fidelity Information Services and S&S Computer Services.
The researcher for the purpose of gathering the IS planning process and also the issues faced by
these two corporations conducted interview with the IT Managers of these two corporations. The
analysis of the interviews reveals the fact that social media marketing issues and communication
issues are the two most important IS planning issues that these corporations are presently facing.
Furthermore, the researcher on the basis of the comparative analysis had been able to come to the
conclusion that these issues can be resolved through the usage of root cause analysis, responding
to the negative reviews in a positive manner, development of an effective communication system
or model and others.

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1.0 Introduction
As stated by Butler (2006), the contemporary business landscape had become more
competitive in nature than that of the earlier times on the score of the extensive usage of the
process of globalization or internationalization, the extensive usage of the different emerging
technologies and others. Perez et al. (2020) are of the viewpoint that the intense business rivalry
or business competition experienced by the business corporations had enhanced the brand switch
tendencies on the part of the customers and thereby adversely affected their profitability as well
as growth. More importantly, it had been observed that it is no longer sufficient for the
corporations to solely rely on the value proposition or for that matter the other attributes of the
products or the services offered by them for the purpose of attaining competitive advantage
within the business markets of their operation (Altamony et al. 2016). Furthermore, the ability of
the corporations to acquire competitive edge is substantially reliant on the ease with which or for
that matter the effectiveness with which they are being able to exploit the opportunities presented
by the different emerging technologies (Alharbi, Atkins and Stanier 2016). It is precisely here
that the process of information system (IS) planning becomes important from the perspective of
the different contemporary business corporations. For instance, the adequate usage of this
particular process helps the corporations to adequately utilize the different technological
developments to improve the quality of the products or the services offered by them, improve the
efficiency of their different business processes and also to resolve the diverse threats or exploit
the business opportunities as well.
The purpose of this paper is to undertake a critical analysis of the information system
planning process used within the corporations, Fidelity Information Services and S & S

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Computer Services, which are operational in the nation of India. The paper firstly presents a
general introduction of these two corporations highlighting their services, location, the nature of
their IT team and other important facets. Next, a literature review of the concept of IS planning
had been undertaken and a comparative analysis of the concepts articulated in the past with the
interview responses given by the IT Managers of these two corporations have been undertaken.
On the basis of this, the issues that these corporations are presently facing related to IS planning,
namely, social media marketing issues and communication issues, had been identified. Lastly,
the paper concludes with a comparatively analysis of these issues faced by the corporations and
also the measures which they are presently undertaking for the resolution of these issues.
2.0 Organizational Background
2.1 Fidelity Information Services
Nel and Drevin (2019) are of the viewpoint that the nation of India had experienced a
boom in the number of IT based business corporations which are operational in the concerned
nation in the last two decades. Adding to this, Ali (2020) has noted that an important feature of
these business corporations can be attributed to the fact that these corporations not only offer
technology based services to the consumers but also effectively utilize the different emerging
technologies for the purpose of offering the required services to their target market. In this
regard, the corporation Fidelity Information Services operational within the nation under
discussion here is an important not only because of the technology based services that it offers to
the people of India but also on the score of the success that it had been able to attain within the
IT industry of India over the years. Fidelity Information Services India Private Limited was
established in the year 2002 and is headquartered at S-405 (LGF), Greater Kailash Part II New

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Delhi, South Delhi DL 110048 IN (Economictimes.indiatimes.com 2020). The corporation under
discussion here is an unlisted business corporation of the nation of India and specializes in
offering different IT related services offered by the corporation include software publishing,
software supply, consultancy services, computer games software, business software and others
(Economictimes.indiatimes.com 2020).
The above mentioned services offered by Fidelity Information Services have been
designed or for that matter formulated taking into consideration the needs or the requirements of
the customers along the trends which are dominant within the IT industry of the nation of India.
In this regard, it needs to be said that an important factor which had directly contributed towards
the exponential success attained by the concerned corporation in India and that too within a very
short span of time can be attributed to the fact that the corporation under discussion here boasts
of a highly qualified IT team of more than 100 skilled IT professionals
(Economictimes.indiatimes.com 2020). More importantly, it had been seen that the concerned
corporation takes the help of a very stringent screening as well as training process which helps
the corporation to ensure the fact that the IT professionals of the corporation have the required
skill sets to provide the best quality services to the clients of the corporation. The present IT
Manager of the corporation is Rooma Devi and the clients of the corporation have the option to
send email to the official website of the corporation, that is, [e-mail]
(Economictimes.indiatimes.com 2020). Furthermore, since the corporation is an unlisted
business entity thus it does not have any official website however the clients of the corporation
have the option to access the details of the corporation from the websites-
1. “https://www.zaubacorp.com/company/FIDELITY-INFORMATION-SERVICES-
INDIA-PRIVATE-LIMITED/U72200DL2002PTC114964”

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2. https://economictimes.indiatimes.com/company/fidelity-information-services-india-
private-limited-/U72200DL2002PTC114964.
Figure 1: Screen Dump of Fidelity Information Services India Private Limited
2.2 S & S Computer Services
S & S Computer Services is another important business corporation of the nation of India
which had been established on the basis of the thriving IT industry of the concerned nation. The
corporation under discussion here is headquartered at Gen Zorawar Singh Chowk, Railway Road
Nanak Nagar, Jammu, Jammu and Kashmir (Sscomputers.co.in 2020). The concerned
corporation is presently operational in Jammu, Srinagar, Chandigarh, and Dharamshala of India
or in other words solely in Northern India (Sscomputers.co.in 2020). Having said this, the
concerned corporation although operational in Northern India has clients in almost all the states
of the nation under discussion here. This can be explained on the basis of the fact that the

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concerned corporation in the 12 years of its operation in India had been successful in establishing
its retail chain all over the nation of India through which it offers the hardware related services to
the clients from all over the nation (Sscomputers.co.in 2020). However, at the same time it needs
to be said that the software related services offered by the corporation under discussion here are
restricted to the states of Jammu, Srinagar, Chandigarh, and Dharamshala since it had not been
able to device adequate means through which it can send its engineers or technicians to the
different states of India for addressing the needs of its clients.
An important factor which had directed contributed towards the success attained by the
corporation S & S Computer Services can be attributed to the highly skilled as well as
professionally qualified nature of the IT team of the concerned corporation. As a matter of fact, it
had been seen that the professional IT team of the corporation offers various IT related services
to the clients like installation, software solution, facilities management, maintenance,
management of network and others (Sscomputers.co.in 2020). More importantly, the IT
professionals of the concerned corporation need to undergo through a rigorous selection as well
as screening process so as to become eligible for working in the corporation. In addition to these,
they are being frequently offered skill enhancing training problems so as to help them to provide
the best quality IT based services to its clients. The IT Manager of the corporation under
discussion here is Harinder Sharma and he is responsible for managing the IT team of the
concerned corporation which comprises of more than 160 engineers and technicians
(Sscomputers.co.in 2020). The clients of the corporation have the opportunity to access the
details of the corporation through the official website of the corporation which is given below-
1. http://sscomputers.co.in/

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Figure 2: Screen Dump of S & S Computer Services
3.0 IS Planning Literature Analysis
As discussed by Avgerou and Walsham (2017), information system (IS) planning refers
to the process through which the business corporations are being able to collect, process, store,
analyze and thereby disseminate the information to the different departments. Adding to this,
Barata and Cunha (2017) have noted that the primary objective of the process of IS planning is to
ensure the fact that the different departments of a particular business corporation have access to
the required information or data at the right time so that they would be able to make the most out
of the same. More importantly, the process of IS planning is an important one from the
perspective of the different business corporations because the effective or for that matter the
efficiency of the work performed by its various departments significantly depends on the ease or
the readiness with which the information needed for the completion of their work is available to