Best Assignment on Strategic Management and Leadership

Running head: MANAGEMENT
Strategic management and leadership
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1MANAGEMENT
Table of contents
Activity 1-Identification of change requirements and opportunities.........................................2
1. Things driving change........................................................................................................2
2. Identification of the need for change.................................................................................2
3. Persons concerned with acquiring the change...................................................................4
Activity 2- Developing change management strategies.............................................................4
Activity 3- Implementing change management strategies.........................................................8
Summative assessment I..........................................................................................................10
Summative Assessment 2.........................................................................................................14
Project..................................................................................................................................14
References................................................................................................................................17

2MANAGEMENT
Activity 1-Identification of change requirements and
opportunities
1. Things driving change
Internal and external forces contribute towards change in an organization. The
requirements of the customers drive the changes, which needs to be implemented in the
products and services. The dimensions of change also includes operational processes,
organizational structure, safety requirements, legislation, profit and loss, organizational
culture, opportunities, threats, management decisions and others. Change is dependent on the
intensity of the situations, which is categorised as transformational and incremental (Hayes
2018). Depending on the type of the situation, small and large steps are planned for
upgrading the standards and quality of the performance. Along with this, change can be
consumer driven or workforce driven. Ethical forces along with the external environment also
lead to change.
Local, national and global change considerations also contribute to the organizational
change. In this context, it can be said that Ray of Hope Care Home needs to align the
performance for the formulation of corporate sustainability or knowledge economy. In this
sense, change can be considered as a product of people, process, technology, structure,
environment, performance management, competitors, and strategies among others. According
to the Kotter’s change management model, urgency towards change is a vital aspect for
enhancing the productivity (Cameron and Green 2019). For sensing the urgency, structure is
to be reviewed for maintaining the pace with the competitors.
2. Identification of the need for change
Analysis of the objectives and existing policies helps in identifying the need for
change. This analysis helps in measuring the prospective changes, which would be beneficial
for enhancing the productivity. Relevancy is an important aspect in this assessment. In this

3MANAGEMENT
aspect, Doppelt (2017) is of the view that strategic objective might change, which indicates
the need for altering the processes of executing the operations. Objectives need to be clear,
precise, reliable and achievable, which can be measured through the means of SMART goals.
Environmental scanning can be conducted for the internal and external environment of the
Ray of Hope Care Home. This scanning would be effective for detecting the current trends,
issues, problems and opportunities, which envelops the business of Ray of Hope Care Home.
Risk assessment is one of the important aspect, which needs to be conducted for identifying
the obstacles and challenges, which can affect the productivity. Hiring the external agencies
helps in conducting the inspections, audits and reviews. Monitoring the trends in the external
environment is particularly assistance in terms of detecting the external forces and threats like
bargaining power of the buyers and suppliers; threat of substitutes and new entrants along
with competitive rivalry (Cook 2015). One of the important aspects of this analysis is the
detection of the trends, which affects the accomplishment of the identified and specified goals
and objectives.
An important benefit of the environment scanning is that it enhances the awareness
about the functional gaps in the performance. Bradley (2016) is of the view that spontaneity
in the approach is vital for achieving the change in accordance to the identified and the
specified requirements. As a matter of specification, spontaneity towards making the
modifications seems to be effective for achieving trust, loyalty and dependence from the
clients and the customers. Management structures and operational practices are adversely
affected through the performance gaps. One of the striking facts is that these gaps degrade the
organizational culture, which results in switch overs (Morin et al. 2016). This situation
compels Ray of Hope Care Home to look for alternative options for luring the clients and the
customers.