Management of Tesla: Strategies, External Factors, and CSR Campaign

Running head: MANAGEMENT
Management
Student’s Name
University Name
Author’s Note

2MANAGEMENT
Table of Contents
1. Company Overview of Tesla....................................................................................................3
2. External factors affecting Tesla................................................................................................3
3. Identification of 5 strategies.....................................................................................................4
4. Controversial CSR campaign...................................................................................................6
5. Reference List...........................................................................................................................7

3MANAGEMENT
1. Company Overview of Tesla
Tesla Incorporation is USA best Automotive as well as Energy Company that is headquartered in
Palo Alto, California. The specialised department of the company is electric car manufacturing
and by means of their solar city subsidiary, they also specialises in solar panel manufacturing.
The company operates multiple production as well as assembly plants, notably mention may be
made of the gigafactory one plant near Reno Nevada. Again, the main manufacturing facility of
Tesla factory is at Fremont California (Stringham, Miller and Clark 2015). The company was
founded in the year 2003 by Martin Eberhard and Marc Tarpenning. The organisation has been
named as per the name of physicist Nikola Tesla. The sales value of the company has remarkable
increased year by year. In the year 2017 the tesla sales value had been 48000 and in the
immediately next year, that is 2018 the sales value increase by 280%.
2. External factors affecting Tesla
The availability of the zero emission vehicle credits in the city of California can be emphasised
as one important external economic factors that has its high impacts upon Tesla. Specifically, the
credits for zero emission vehicle rkw regulatory that provides financial benefits into the
businesses. Another economic advantage that Tesla enjoys is the Nevada tax incentives (Tansel
2015). This scheme provides Tesla with ample tax advantages in such a way that it gives
abutments for sales as well as used Axis personal property taxes, real property taxes as well as
employee excise taxes including discounts over the base tariff energy rates and lastly
Transferable tax credits until the year 2034.
Sofa economic factors are concerned, the flexibility of the foreign currency rates of exchange
can also be highlighted as a note for the factor that is impacting sales and business of Tesla all