Impact of Recruitment and Selection on Organisational Performance: A Study on ASOS Plc

Managing people and careers
(To investigate the impact of recruitment and selection
as a role of human resource management along with
its influence over organisational performance. A study
on ASOS Plc)

ABSTRACT
Main purpose of this dissertation is to investigate the impact of recruitment and selection as
a role of human resource management along with its influence over organisational performance
of ASOS. There are different types of methodologies used for attaining this purpose. These are
positivism philosophy, deductive approach, quantitative research, questionnaire, primary and
secondary methods of data collection etc. All these are main methodologies that helped
investigator in attainment of research aim and objectives in successful manner. Conclusion has
been done by explaining accurate information about the topic. This turn to helps in achievement
of each objective successfully.

Table of Contents
ABSTRACT.....................................................................................................................................2
INTRODUCTION...........................................................................................................................4
LITERATURE REVIEW................................................................................................................8
METHODOLOGY........................................................................................................................15
RESULTS/FINDINGS..................................................................................................................19
CONCLUSION..............................................................................................................................33
RECOMMENDATIONS...............................................................................................................34
REFLECTION...............................................................................................................................35
REFERENCES..............................................................................................................................36
APPENDIX....................................................................................................................................38
Questionnaire........................................................................................................................38

INTRODUCTION
Recruitment is defined as the process in which potential candidates are attracted so that to
fix them for a particular job role within an organisation. This is the process which reflects
professionalism in order to hire talented candidate for vacant job role. Whereas selection is the
process of hiring candidates form shortlisted one so that to employ them within an organisation.
In this context the role of HR is to locate talent so that best applicants can be selected. For a
business criteria of recruitment and selection is holding high level of importance as this process
is relating to inhaling such talent within business that could lead the business to touch new
business heights within marketplace (Usmani, 2020). By adopting effective criteria of
recruitment of selection within business employees can be retained for longer period of time and
can be satisfied as well so that they can give their fuller support in handling business tasks in
appropriate manner. Besides this organisation recruitment and selection criteria may lead the
business to get high effectiveness in completing organisational functions so that overall
productivity can be enhanced along with intensifying financial performance. When quality
employees are selected within an organisation this may lead in minimising training and hiring
cost of the organisation as this will minimise employee turnover and enhance employee retention
as well. This research is associated with analysing the impact of recruitment and selection
criteria on organisation performance along with examining those barriers which are faced by the
business while recruiting and selecting candidates (Singh and et. al., 2019). So that from this
information it can be concluded that aims and objective for this research is framed as accordance
with research title which is going to help researcher in conducting various activities of research
such as literature review, research methodology and many more.
Why is your research important?
This research is so important because it helps in identifying the significance of recruitment
and selection criteria in improvement of business performance of an organisation. This research
is also important at personal as well as professional level (Saengchai, Duangkaew and
Jermsittiparsert, 2019). Depending on personal level, current investigation support in
improvement of different types of research skills that are time management, decision making,
data collection, presentation etc. These kills played important role in completion of full project
successfully and timely. At professional level, this investigation support in searching of best job
within an international organisation. Along with this, present investigation is also essential for an

organisation by providing accurate information regarding the recruitment and selection criteria
and its significance in enhancement of business performance. Therefore, this research is highly
significant and important.
Why is it important to find what you are trying to find?
This is important for researcher to find out the impact of recruitment and selection criteria
on organisation performance. Researcher trying to find out different information that are
understanding regarding the recruitment and selection as a role of human resource of ASOS Plc,
methods used by ASOS for recruitment and selection criteria, importance of recruitment and
selection criteria in improvising organisational performance and challenges faced by ASOS plc
while recruiting and selecting employees. All these are main information that is trying to find out
by researcher with purpose of achieving each objective of the project in successful manner.
How will it build on the existing body of evidence?
There are various sources of gathering secondary information from secondary sources.
These sources are peer-reviewed articles, books, magazines and many other. All these are main
sources that are essential in collection of secondary information about the topic (Dhir and
Shukla, 2019). This is a part of literature review that has main purpose is to identify the research
gap in existing body of evidence. According to the current investigation, main gap is the impact
of recruitment and selection criteria on organisation performance (Iqbal, 2019). In previous
body of evidence, there are various information available regarding the recruitment and selection
as a role of HR, but there were lack of information regarding the significance of recruitment and
selection in improvement of business performance. Therefore, there are some important sources
for building the existing body of evidence i.e. books, journals etc.
Is it timely? Does it respond to an existing need? What makes it so?
Yes, it is timely project. Time is important part for completing research project within
given time period. Time is respond to an existing need and for this; Gantt chart will be used as a
time management tool. This chart includes different activities along with starting and ending
data. As it helps investigator in completion of full project within given time period. Gantt chart
makes it so by providing accurate information regarding the topic. Therefore, Gantt chart of the
current investigation is mentioned as below in graphical manner:

From the above mentioned Gantt chart, it has been interpreted that there are different
activities and for completing these activities, 100 days or 14 weeks (Around) will be needed by
researcher.

From the above mentioned Gantt chart, it has been interpreted that there are different
activities and for completing these activities, 100 days or 14 weeks (Around) will be needed by
researcher.

LITERATURE REVIEW
Basic understanding regarding the recruitment and selection as a role of human resource of
ASOS Plc
As per Chron Contributor's point of view, Recruitment and selection both are play
important role in organisation's growth and hire skilled and potential candidates for future
growth of business. In context of ASOS Plc, For business, the selection and recruitment of
potential staff member for each job position can lead the reduced extra costs, thus the leading to
better bottom line. In this there are various role of both such as identifying needs and wants of
company as they relate to the present and future staff demands. Achieving this business task that
needs the ability to identify different role which are required within workplace to meet future and
current goals. Recruitment activities, in company hiring manager focus on recruiting activities
aimed at attracting the potential candidates for specific job role. Recruiting the activities that are
involve in internal efforts, technical and other source of recruitment. As per current needs
opening and forecasts for the further needs. Hiring manager will need to direct efforts towards
the effective option for recruiting the skilled candidates.
As per the opinion of Das, (2021), for ASOS Plc, Recruitment is an important part for
maintaining and creating an efficient and effective team. When a company make a good
recruitment strategy, it reduces wastage of time and money which will be incurred for training
and development of resources. Recruitment is generally of two types’ internal sources and
External sources. The recruitment process is affected by various factors and it plays important
role whether the process will get successful or not. The factors which could influence
recruitment process of ASOS plc. are Size of Organisation, Current employment condition in
economy, salary structure of Company, Working condition and growth rate. As, a large
organisation they have higher demand for new employees. The Company requires more skilled
and knowledgeable people who can contribute their best in accomplishing its goals and
objectives. The structure of Firm is large which requires a huge number of manpower to conduct
the daily activities of Company. So, the size of Enterprise can influence the recruitment process,
Organisation need to hire more and more candidate to perform operation activities.
According to the Gupta, (2018), for finding a person with right skills and talent, Firm
must look out the candidate in developed economy. Choosing a right talent is one of the difficult
tasks which create an impact on the performance and productivity of Company. So, the strategy