Managing a Successful Business Project: A Comprehensive Guide

Managing A successful Business project

Table of Contents
Part 1 – Plan for project management.........................................................................3
Part 2.........................................................................................................................10
Part 3.........................................................................................................................14
Reference list............................................................................................................ 21
Appendix................................................................................................................... 22

Part 1 – Plan for project management
P1. Devising the clear objectives and aims of the project undertaken
Project Definition and project aim
The use of technologies has become one of the most important parts for
organisations. Integration of technologies has become mandatory for enhancing
performance of each core and noncore department of organisations. Being one of
the largest organizations in the retail industry Primark has to face the increasing
competition in retail industry (Primark.com, 2018). The organisation is therefore
considering adapting several new technologies in its core and non core functions for
up gradation of business functionalities.
Aim- The project aims at initiating a business project for adapting new digital
technologies in Primark. The adaptation of digital technologies is aimed at improving
business activities such as marketing, operations, HR and accounting.
Problem Statement
The company is facing a dilemma for maintaining effective communication with its
internal and external stakeholders. The performance level of other departments such
as marketing, operations and HR are also deteriorating and are not meeting the
expected outcome. Due to lack of communication, the group performance level of
workers and unity has decreased significantly. The effectiveness of marketing has
also decreased as the company is filing to communicate its messages to the
targeted customers and this further is resulting into customer dissatisfaction.
Project Strategy
In order to solve the dilemma of lack of communications among the internal and
external stakeholders, the organisation would use digital technologies. The stagey to
use several digital platforms such as social media, voice calling and other digital
mode for communication for enhancing the connectivity among the internal
stakeholders that is the employees and communicating effectively with customers for
marketing and promoting its products and services.
Project Objectives

The objectives of the project are follows:
Smart To use digital technologies for
enhancing communication among
the employees
To replace some manual workers
with digital technologies
To establish proper relationship with
the targeted customers by using
digital mode of communication
Measurable The improvement of the project
would be measured by analysing
the reduced number of conflicts
among the employees within 3
months and the positive customer
responses
Achievable The implementation cost is low and
a range of digital tools can be used
for the project. Due to this two
factor it can be stated that the
project is achievable
Realistic This project is realistic as several
technologies can be used for
enhancing effective communication
with stakeholders
Time scale The project would be completed
within a time frame of 3 months
P2. Production of a plan for project management incorporating its scope,
costs, quality, time, resources and risks
Performance, Cost, and Time Objectives
Cost

Elements Cost ($)
Human resource costs 722
Material resources cost 654
Research cost 436
Total 1119
Performance
The performance level of the project would be evolved with the help of several
factors. For example, the number of glitches within a time period would be measured
for this purpose.
Deliverables
The deliverables of this project will come in non tangible form. It would enhance the
projectivity performance of Primark’s core and non core functions. It would enhance
communication among customers and ensure a better as well as effective
communication with customers. The project plan would help in accomplishing the
project in the most comprehensible, cost effective and time bound manner. This
would help the company gain a firmer grip over its.
Project Scope Statement
Included Scope
The project would include the fowling scopes:
 Enhancing organisational culture by ensuring a better communication among
employees
 Enhancing the level of communications with the customers
 Enhancing customer base and customer satisfaction
Excluded Scope
Work not included in this project is:
 The project would not elaborated the use of digital media technologies in
managing operations and supply chain

 The project would not be applicable in the case of these two core functions
Success Criteria
The success of the project would be measured by analysing the positive outcomes.
The return on investments would also be used for analysing this project. The level of
customer satisfaction and the number of positive feedbacks would be used for
analysing the success of this project.
Project Assumptions
The following assumptions are made in developing the project plan:
 The project would be completed within the stipulated time
 The project would be completed within a reasonable investment
 The project would be beneficial for enhancing customer satisfaction
 By enhancing communication with the customers the organisation would be
able to understand the requirements of the customers
Resources
The main three type of resources that would be used for the project are the material
resources, human resources and financial resources. The revenue of the
organisation would be used for the project. Information regarding the use of digital
technologies in each department would be required. This would require
understanding the opinion of employees regarding the use of technologies in their
organisation.
Risk assessment
Week
No
Date
Identified
Risk
Identification
problem
encountered
Impact Effect On project Risk
reduction
action
2 15.06.18 Information
deficit
High Due to the lack of
reliable
information
sources the
Involvement
of other
departments
helped in

projected
remained
postponed for a
certain period of
time
resolving
this
dilemma
4 2.07.18 Lack of
cooperation
among the
employees
Medium Created
complications and
miscommunication
that ultimately
resulted into
delaying the
project
Consultatio
n with the
employees
6 22.07.18 Exceeding
cost
Medium Some part of the
project was
eliminated
Use of
contingency
fund
P3: Produce a work breakdown structure and a Gantt chart to provide
timeframes and stages for completion.
Implementation Plan
The implementation plan of the project would be done by framing out each step and
the time required for the steps. For this purpose the project management tool Gantt
chart would be used and the entire project would be deveined into different stages by
using project management tools. The project breakdown structure and the Gantt
chart are presented in the flowing section.
Work breakdown structure

Schedule (Gantt chart)
Project Processes
Project process refers to the flow of work in the project. The project process of this
project is divided into various segments. The entire tasks are segmented into four
sections. The project would follow the following process
Task Start date End date
Task 1: Selection of 01.06.2018 20.06.2018