Managing a Successful Business Project

This project analyzes the impact of globalization on John Lewis's business expansion into Asia. It explores the benefits and challenges of international expansion, including cultural differences, legal issues, and risk management. The project includes a detailed literature review, a comprehensive methodology, and a thorough analysis of survey data.

Managing a Successful
Business Project

Table of Contents
TASK 1 Project Plan .......................................................................................................................3
1. A brief explanation of the proposed topic and why you have chosen it.............................3
2. An aim and some objectives for your proposed research...................................................3
3. A brief discussion of the scope and limitations of the project...........................................3
4. Resources and cost considerations.....................................................................................4
5. A Gantt chart or work breakdown structure ......................................................................4
6. A risk register covering the main risks with the proposed research...................................7
TASK 2 Research Report ................................................................................................................7
Chapter 1 Introduction............................................................................................................7
Chapter 2. Literature Review ...............................................................................................8
Chapter 3. Methodology......................................................................................................11
Chapter 4. Results Chapter...................................................................................................15
Chapter 5. Conclusions and Recommendations...................................................................20
Chapter 6. Reflections.........................................................................................................22
REFRENCES.................................................................................................................................24
.......................................................................................................................................................30

TASK 1 Project Plan
1. A brief explanation of the proposed topic and why you have chosen it
Globalisation is the procedure through which organisation sells their products and
services at worldwide level. This assignment will discuss concept of globalisation and its impact
on business activities (Beamish, 2013). John Lewis is taken in this project which is founded in
1864 and its founder is John Lewis. They are serving in United Kingdom and trying to expand
business in Asia. Reason behind choosing this topic is that through this learner can easily
maximise their knowledge towards effectiveness of global business activities. As well for an
organisation it is beneficial move which assist in expanding business at global level.
2. An aim and some objectives for your proposed research
Aims of the Project
“To identify risk and benefits for joint venture while expanding business at global market. A case
study on John Lewis.”
Objectives
 To identify the concept of globalisation.
 To analyse the benefits of globalisation for John lewis.
 To ascertain the major challenges of expanding business at global level.
 To determine the ways through which John Lewis expand its business at global level.
3. A brief discussion of the scope and limitations of the project
Scope- John lewis is expanding its business globally in Asia which provides many
opportunities for them to expand the business and satisfy customers at a large. Project
management plan helps the organisation in identifying the impact of globalisation on their
business operations. Along with this, it analyses the impact the business will suffer because of
the joint venture with other company and helps in proper development and improvement its
business activities. There is a great scope for the company when expanding internationally and
earn heavy revenue for the respective organisation. Herein, the scope of the researcher is to
accomplish its objectives within stipulated period of time so that they can expand business inan
effective manner at international marketplace. (Boddewyn, 2015).
Limitations – This project is related to John Lewis expansion in Asia, while expanding
business in other nations company face various problem. Out of which major is data collection

which is necessary for taking reviews of people about their business expansion. The limitation
of this project that a researcher have to do lots of hard work in completion or successful of
project.
4. Resources and cost considerations
Cost- Before undertaking the project, cost is an important factor which should be
considered by John lewis to expand globally in Asia (Brouthers, Nakos and Dimitratos, 2015). It
is necessary to plan effective budgets which helps in managing the cost of the project and their
operational requirements. By determining the cost of the project it also helps the organisation to
allocate the resources and provide to the employees for the successful completion of project.
There are various types of cost associated such as labour cost, operation cost which needs to be
estimated properly when expanding globally or making joint venture with other companies.
For conducting the respective research cost occur will be £2000. It may also vary from
as per the need and requirement in performing task and activities.
Resources- In order to execute the research in effective manner, it is very crucial for the
manager to properly manage the resources for effective management of John lewis. It requires
various types of resources such as human resources, financial resources as well as various tools
and technologies are required for carrying business operations. Before undertaking the project
resources should be properly analysed and examined to evaluate the impact of globalisation on
respective organisation (Buckley and Ghauri, 2015).
5. A Gantt chart or work breakdown structure
Work breakdown structure is the framework in which overall project is divided in small
parts so that things can be managed in easy manner. In other words, WBS divide project in easy
as well as manageable tasks and most beneficial thing is that it is not restricted for a particular
area when it comes to application (Burns, 2016). John Lewis use WBS for dividing project or
event into manageable chunks. So that project will get complete on time within required
duration. Work breakdown structure remove work pressure of particular person by dividing it
into team.

Gantt Chart is horizontal bar chart which is introduced with the motive of production
control and it gives graphical presentation of schedule which assist in planning, coordination as
well as also in tracking particular task within project.

6. A risk register covering the main risks with the proposed research
Risk is an inevitable part of the business and when the new project is undertaken there
are different types of risk associated with it. In present, business environment risk is directly
involved with the result of the plan. While making project management plan manager should
consider all types of risk related to finance, social, economic and political aspects to identify the
impact on their functional activities (Chesbrough, Vanhaverbeke and West, 2014). In context to
John lewis there is large aspect of risk associated with the business as it deals with home-ware,
furniture and fashion products for women which needs to carefully addressed when expanding its
business in countries like Asia. They have to properly analyse the socio-economic demands of
the customers in Asia and supply products accordingly to avoid loss of business. It also
determines the challenges of globalisation as well as the ways through which John lewis is
expanding business at the global level.
There are various types of risk associated with expansion of the business , these are described in
following register as follows-
S.
No.
Risk
Description
Likelih
ood
Impact Contingency Pre
action
weightin
g score
Post
action
weightin
g Score
1 Risk
associated
with the
resources
because of the
inappropriate
funding.
High High Create strategies to
overcome such
problems and
creates back up of
resources.
8/10 6/10
2 Risk related
to operational
activities
Mediu
m
Low Strategies should
be developed and
the most effective
should be chosen
to minimise risk.
8/10 4/10

3 Political and
government
risk is
associated
because of the
changes in
rules and
regulations.
Low Minimal Work according to
the rules and
regulations in the
country where
business is been
expanded.
6/10 4/10
4 There is
Supplier risk
due to late
supply
resources and
raw materials
which disturbs
the production
process.
High medium Get raw materials
from the suppliers
which provides
them in a definite
time.
9/10 5/10
TASK 2 Research Report
Chapter 1 Introduction
In the complex dynamic business environment, there is a high level of competition which
assist the companies to expand their business operations at the global level. So, in order to
overcome such kinds of complex situations, respective company has expanded its business
operations in Asia. This project discusses about the John lewis company which is going to
expand its business operations across national borders. The present report discusses about the
concept of globalisation. Along with this it also discusses the positive impact of globalisation in
context to UK as well as discusses the benefits of expanding business globally. Globalisation is
an important factor which helps the respective company in providing products and services at the
global level and attracts large number of customers. There is lot of risk associated with
expanding its business operations at global level because every nation has their different laws,

culture, customers taste, preferences and so on which give negative as well as positive both
impact on working of business. This report is going to discuss about the concept of globalisation
and its direct impact on business organisations which are expanding internationally and show the
impact on the business functions. In this report, John lewis is the chosen organisation which is
going to expand its business operations in Asia. It is a chain of high end department stores
operating in United Kingdom which trends in home ware, furniture and fashionable clothes for
women, headquartered in London, UK. The report will discuss about the how the globalisation
has impacted the business operations of the respective company. It also shows concept of
research methodology and so that of interpretation in order to determine the actual results. It has
been analysed that globalisation has made a significant impact on the business organisations
which are expanding internationally.
Chapter 2. Literature Review
Concept of globalisation
According to the views of Cui and Jiang, (2012), Globalisation is a process of interaction
and integration among people, companies and government worldwide. It is an expansion of the
business which integrates local and national economies into a global and unregulated economy.
It is the process of transfer of knowledge, ideas and thoughts in different countries to increase the
level of profitability and makes standard goodwill in the market. Under this method company
can sell its product and services across boundaries all over the globe. It helps in doing trade of
goods and services across the nation al boundaries (Dai, 2014). In context with John Lewis
which is providing different product segments such as fashionable clothes for women, home and
furniture products which are expanding its business in Asia and facing problems in delivering
products and running their business at international level. Therefore, John lewis is focusing on
enhancing its business operations and capture larger market share while considering the socio,
economic, culture and ethical aspects of the respected country. These are the several benefits of
expanding the business internationally as it helps the business to gain the benefits of investment
and satisfies customer demand which will enhance its market image (Grayson and Hodges,
2017).
Benefits of globalisation for John lewis.

According to the views of Gabrielsson and Gabrielsson, (2013), there are various benefits
for the John lewis when expanding its business operations in Asia which are as follows: -
 Learning and adapting to new culture- Getting information about the new country and
place makes the respective organisation to adapt to the culture of people residing there.
This also helps John lewis to produce products according to the culture and attitudes of
the people prevailing their which helps them to grasp the new culture and making the
business highly adaptable (Eriksson and et.al., 2015). It also increases the level of
productivity for the respective organisation and can meet high sales target. Respective
company can learn and adapt to new culture of Asian countries whose demand in the
product changes and the company should produce accordingly in order to satisfy
customers.
 Exposure to foreign investment opportunities- Expanding of business operations of
John lewis in Asia helps them to take advantage of the investment opportunities in the
expanding country. There are various investment opportunities available for the business
to grow their business as well as can diversify their business activities in order to meet
the up the sales target and fulfil customer demands. Enhance company's reputation- Expanding business globally also helps the business
firms to enhance the company's reputation all over the globe. When the products of the
domestic country start making its presence in the global world it makes a good perception
on the minds of the customer as well as enhances their market image. In context to John
lewis it can start producing its products at the international level and satisfies customer
needs over there and makes large presence in the market.
Major challenges of expanding business at global level.
According to the views of Iles and Martin, (2013), Business expansion at global level is
good for organisation but along with this, there are several challenges also which faced by John
Lewis. Below mention are some major problems through which respective company will go
while expanding their business in Asia:-
 Unfamiliar culture – Every nation has their own culture through which everyone is not
familiar and it may be the biggest issue faced by John Lewis while expanding their
business in Asia. Thus, it is not necessary that offering of respective organisation will be
liked by population of Asian country. So John Lewis have to kept in mind culture, like,

dislike, taste and preferences of their target market to overcome with the challenges of
unfamiliar culture.
 Tariffs and Export fees - Several nations have some type of tariff or fee in monetary for
which is charged by the government bodies to organisations while bringing products into
their country. John Lewis's owner must have knowledge about all these tariffs so they
will consider all these into their financial planning related to business expansion in Asia.
Along with this there are some laws given by government and should have to be consider
by John Lewis and there are several types of fees depending on the shipping and logistics
laws in specific country.
 Language barriers – Every nation have different language same as Asian countries also
when John Lewis expanding their business language is the major challenge faced by
them. To overcome with this, they have to hire such employees who can communicate in
different languages and satisfy present and potential customers. Apart from this, hiring
such employees result in expensive for company also. Legal issues – There are various legal frameworks which are required to be followed by
the John Lewis in order to assure the smooth running of operations of the respective
organisation. As the respective company is planning to expand its operations, there are
certain laws such as employment law which is different in every country. Thus, it is
important for the managers of John Lewis to assure that the employees are paid according
to their standard wages rates. Similarly, there are certain trading regulations that restrict
the growth or expansion of John Lewis (Johanson and Mattsson, 2015).
Ways through which John Lewis expand its business at global level.
According to the views of Kerzner and Kerzner (2017) There are several ways through
which John Lewis can expand their business in Asia. Explanation of these are as follows :-
 Merger and Acquisitions – It is the general term which related to the consolidation of
organisations assets with the assistance of several financial transactions. Thus, merger is
the combination of two enterprises with the motive of forming one, whereas, in
acquisition one association taken over by the another. This is also a way which can be
used by John Lewis for expanding their business in Asia's market area.
 Joint Venture - It is a business expansion technique in which two or more companies get
agree to pool their resources with the motive of accomplishing particular task. The task

may be related to any new project or other business activities. In Joint Venture each and
every partner is responsible for profit, losses and cost incur while conducting their
activities. In JV (Joint Venture) John Lewis can combine a large and smaller organisation
to take on one or many big as well as little projects or deals. The joint venture may also
be aimed at getting resources which may be difficult in obtaining, such as technology,
research and development, intellectual property and so on.
Chapter 3. Methodology
When the project has been undertaken it is vital for the investigator to conduct the
research in a proper manner. It will help in execution of business activities by properly
interpreting the data. Investigator can get information from different types of sources but they
find primary data as the best source to gather information.
Research methodology- It is the process used to collect information and data for the
purpose of making business decisions. The data can be collected by different ways such as
publication research, interviews, surveys and other techniques which contains both present and
past information. Research can be conducted in two ways Qualitative research and quantitative
research.
Quantitative data-It is a data that used to collect the information using conversional
methods where participants are involved and ask open-ended questions. It is generally more
exploitative type of research that is dependent on the collection of the verbal, behavioural and
observation data that can be interpretive in a subjective manner. It is a structured way of
collecting and analysing the data obtained from different sources that used to interpret the data
found from different sources (Killing, 2013). It involves the use of computation, statistical and
mathematical tools to derive the results.
Qualitative data- It is a process where data can approximates and characterizes. This
type of is data not numerical in nature. This type of data is collected through method of
observations, one-to -one interview, conducting in groups and in similar methods. Data can be
arranged on the basis of attributes and properties of the particular phenomena. Researcher can
get real information about the John lewis product such as of fashionable clothes and home and
furniture products.
Data collection- It is the process of gathering and measuring information from the respondents
by using several techniques and methods such as primary and secondary sources. In this report

investigator is going to use primary sources of data collection which they best for the purpose of
undertaking the project (Lee and Lee, 2015).
Primary data collection method- Under this method research is conducted using direct
methods of collection rather than depending on previously collected data. This method is
generally used when depth analysis of the project is undertaken and specifically used for
investigator's personal use. Data collected under this method is mainly done by postal surveys,
telephone interviews and online surveys. This data is true and fair and doesn't contain any biased
information. Moreover, the researcher will face cultural and ethical issues in few days in
expanding business at globalisation. For such instance researcher need to be more focused
towards so that such can be resolved in an effective manner.
Advantages of primary data
 It provides basic and specific information about the subject on which data is collected
 Data is more accurate as it is directly collected from population (Lientz and Rea, 2012)
 Researchers get the latest and up to date information about the product and the
environment.
 Information is also unbiased as it is directly collected from sample of population.
Secondary research methods- Under this method data is not primarily collected, it
involves using of existing secondary data on the internet as well data published in magazines,
newspaper and journals are used. It involves lest cost and time for carrying out the research
compared to primary methods of data collection. It is the fastest method to analyse the facts and
figures effectively. It suffers from few limitations such as data may be biased or irrelevant and
sometimes the data collected is outdated which doesn't serve the purpose of investigation.
Questionnaire- It is a set of different questions prepared by the investigator for gaining
understanding of the respondents in order to find true outcome of the research (Roll, 2015). In
general, it is the research instrument consisting of series of questions for the purpose of gathering
information from respondents.
Sample size- It generally defines number of individuals from the population to know
their responses against questionnaire. Investigator has decided to take 30 respondents for
conducting the investigation so that proper information can be gathered within specific time
frame.

Sampling Method- Under this report, investigator uses random sampling method to
gather information within short period of time as well as every individual in the population has
an equal chance of being selected in the sample.
There are various ethical issues which comes when the investigator conducts research.
Data collected should be kept confidential as well it should not be shared with the third party to
keep the information private. If the data are leaked it doesn't conduct in a proper manner and
investigator faces such type of issues (Sadgrove, 2016).
QUESTIONNAIRE
NAME:
AGE:
ADD:
GENDER:
MAIL ID:
Q1) Are your aware about globalisation concept?
 Yes
 No
Q2) Does globalisation help John Lewis in expanding business operations at international level?
 Agree
 Disagree
Q3) Can globalisation assist in providing higher success and growth to John Lewis organisation?
 Yes
 No
Q4) Elaborate various benefits of globalisation for John Lewis organisation?
 Increasing income and profitability
 Enhancement in market share
 Acquire competitive benefits
Q5) Can globalisation impact on strategies and policies of cultural and ethics of business where
they are expanding?
 Agree

 Disagree
Q6) What are the risks and challenges faced by firm while expanding joint venture in global
market during research of few days?
 Cultural and ethics
 Economical Crises
 Financial crises
Q7) What are different ways through which John Lewis can easily operate and regulate their
business operations at international level?
 Develop effective policies and strategies
 Concentrate on political laws
 Employment opportunities
Q8) Does joint venture can easily survive at global market area?
 Yes
 No
Q9) Are you satisfied with the facilities and services offered by John Lewis?
 Agree
 Disagree
Q10). What are the main advantages of John Lewis for establishing joint venture at another
country?
 Getting better resources
 Access new market place
 Attract large number of customers
Q11). Can globalisation assist in increasing customer base of John Lewis organisation at the time
of operating business?
 Yes
 No
Q12). Is joint venture aid in enhancing business growth and development at global market?
 Agree
 Disagree
Q13). What are various factors that will effect on joint venture while expanding business in
international area?

 Location
 Appropriate strategy
 External environment
Q14). Do you think expansion of joint venture influences business operations and functions of
John Lewis?
 Yes
 No
Q15). Do you have any suggestions regarding how to identify major risk and benefits for joint
venture while expanding business at global market.
Chapter 4. Results Chapter
Theme 1: Awareness about globalisation concept
Q1) Are your aware about globalisation
concept ?
Frequency
 Yes 15
 No 15
Interpretation -According to the above mentioned graph, it has been analysed that some people
are aware about the globalisation concept and other aspects relate to it and half of the population
is not aware. As per the data collected out of 30 respondents 15 individuals have proper
information regarding globalisation. On the other hand, 15 respondents out of 30 believes that
globalisation is not of much importance as it has no access to global reach.
15 15 Yes
No

Theme 2: Globalisation help John Lewis in expanding business operations at international
level
Q2) Does globalisation help John Lewis in
expanding business operations at
international level ?
Frequency
 Agree 20
 Disagree 10
Interpretation - According to the above mentioned graph it has been evaluated that because of
globalisation business organisations are able to expand their business operations. From the data
collected out of 30 respondents, 20 individuals believes that globalisation helps in expanding
business operations and on the other hand 10 respondents are not in favour of globalisation. They
see such process a very complex and dynamic in nature and also needs lot of time and for
expanding internationally.
Theme 3: Globalisation assist in providing higher success and growth to John Lewis
organisation
Q3 Can globalisation assist in providing
higher success and growth to John Lewis
organisation ?
Frequency
 Yes 25
 No 5
20
10
Agree
Disagree

25
5
Yes
No

Interpretation - According to the above interpreted graph out of 30 respondents, 25 individuals
are in favour for John lewis company that when it will expand internationally it will be able to
attain high growth and success because of meeting large and satisfied consumer demands. But on
the other hand 5 respondents out of 30 doesn't believe globalisation as a factor for high growth
and development of respective company. They believe respective company can succeed by
fulfilling customer demands.
Theme 4: Benefits of globalisation for John Lewis organisation
Q4) Elaborate various benefits of
globalisation for John Lewis organisation ?
Frequency
 Increasing income and profitability 15
 Enhancement in market share 10
 Acquire competitive benefits 5
Interpretation - According to the above mentioned graphs it has been evaluated that out of 30
respondents , 15 individuals believe that when respective company expands globally its helps
them to earn more income and profitability for the business as well as 10 out of 30 believe that
globalisation enhances the market share of the respective companies and the remaining 5
respondents believe that it helps to get competitive advantage when expanding business
internationally. All the respondents believe that there are different perspective of expanding
globally.
Theme 5: Globalisation impact on strategies and policies of John Lewis company
Q5) Can globalisation impact on strategies
and policies of cultural and ethics of
Frequency
15
10
5
Increasing income
and profitability
Enhancement in
market share
Acquire competitive
benefits

business where they are expanding?
 Agree 25
 Disagree 5
Interpretation – As per the above graphical representation it has been identified that
globalisation process is giving impact on the strategies and policies of John Lewis because out of
30 respondents 25 are in the favour of this. Whereas, remaining 5 are saying that no this don't
give impact.
Theme 6: Risks and challenges faced by firm while expanding joint venture in global market
Q6) Q6) What are the risks and challenges
faced by firm while expanding joint venture
in global market during research of few days?
Frequency
 Cultural and ethics 15
 Economical Crises 10
 Financial Crises 5
25
5
Agree
Disagree

Interpretation – According to the graphical presentation it has been determined that political
intervention is the major risk faced by Joint venture while business expansion. At second level
economic cries because out of 30 there are 10 people in the favour of this. But remaining 5 says
conflict is the major problem.
Theme 7: Ways through which John Lewis can easily operate and regulate their business
operations at international level
Q7) What are different ways through which
John Lewis can easily operate and regulate
their business operations at international
level ?
Frequency
 Develop effective policies and
strategies
15
 Concentrate on political laws 10
 Employment opportunities 5
Cultural and ethics
Economical Crises
Financial Crises

Interpretation – According to the above graph it has been identified that effective policies and
strategies help John Lewis in operating at international level because out of 30, 15 are in the
favour of this. Whereas, 10 are saying that they have to concentrate on political factor and
remaining 5 are in favour of employment opportunities.
Theme 8: Joint venture can easily survive at global market area
Q8) Does joint venture can easily survive at
global market area ?
Frequency
 Yes 25
 No 5
Interpretation – After analysing above graph, it has been analysed that joint venture can easily
survive in global market area because 25 people are in the favour of this and remaining 5 are not.
15
10
5
Develop effective
policies and strategies
Concentrate on
political laws
Employment
opportunities
25
5
Yes
No

Theme 9: Satisfied with the facilities and services offered by John Lewis
Q9) Are you satisfied with the facilities and
services offered by John Lewis ?
Frequency
 Agree 20 Disagree 10
Interpretation – According to the above graph it has been determined that maximum people are
satisfied with the services of John Lewis because 20 respondents are agree with it. Whereas,
remaining 10 are not in the favour.
Theme 10: Main advantages of John Lewis for establishing joint venture at another country
Q10). What are the main advantages of
John Lewis for establishing joint venture at
another country ?
Frequency
 Getting better resources 5
 Access new market place 15
 Attract large number of customers 10
20
10
Agree
Disagree

Interpretation - From the above graph it has been stated that 5 respondents are towards getting
resources in joint venture. Moreover, 15 respondents are responding that John lewis will
beneficial in getting a new market place in developing their business. Hence 10 respondents are
having positive attitude that an organisation will able to attract large number of customer in joint
venture.
Theme 11: Globalisation assist in increasing customer base of John Lewis organisation at the
time of operating business
Q11). Can globalisation assist in increasing
customer base of John Lewis organisation at
the time of operating business ?
Frequency
 Yes 20 No 10
5
15
10
Getting better resources
Access new market
place
Attract large number of
customers
20
10
Yes
No

Interpretation – From the above graphical presentation it has been analysed that, globalisation
assist John Lewis in enhancing their customer base and 20 respondents are in the favour of this.
Whereas, reaming 10 are saying it will not increase customer base.
Theme 12: Joint venture aid in enhancing business growth and development at global market
Q12). Is joint venture aid in enhancing
business growth and development at global
market ?
Frequency
 Agree 25
 Disagree 5
25
5
Agree
Disagree

Interpretation - From the above stated graph it has been analysed that 25 respondents out of 30
believes that joint venture of John Lewis with other companies helps to aid growth of business
and other 5 respondents doesn't favour joint venture.
Theme 13: Factors that will affect on joint venture while expanding business in international
area
Q13). What are various factors that will
affect on joint venture while expanding
business in international area ?
Frequency
 Location 10
 Appropriate strategy 5
 External environment 15
Interpretations – As per the above graph, it has been analysed that out of 30 respondents 15 are
in the favour of external environment which means it is impacting more John Lewis while
business expansion. Whereas, 10 are in the favour of location and remaining 5 are saying
appropriate strategy is effecting.
Theme 14: Expansion of joint venture influences business operations and functions of John
Lewis
Q14). Do you think expansion of joint
venture influences business operations and
functions of John Lewis ?
Frequency
 Yes 20
10
5
15
Location
Appropriate strategy
External
environment

 No 10
Interpretation - From the above stated graph it has been examined that 20 respondents are
showing positive response that expansion leads to influence business operations and functions as
it become difficult in joint venture. Moreover 10 respondents are showing negative response that
expansion will not effect in business operations and function while expansion.
Chapter 5. Conclusions and Recommendations
Conclusion
From the above prepared report, it can be concluded that it is very essential for the
respective company to expand their business globally in order to earn high level of profits and
revenue. It also provides an opportunity to the enterprise for providing goods and services at the
international level thereby improving the efficiency and effectiveness of performing business
operations. It also aids as a competitive advantage to the respective company to supply its
products at the international level and improve the efficiency of different functions. When the
business expands its activities at the international level they identify the need of supplying goods
across national borders taking in consideration the cost, risk and the time factors required for
expansion of business. This will help in adapting to socio-economic cultural of different
countries and improves the overall performance of the company. It has been summarised that
management of successful project is not an easy task because of the involvement of the various
complex activities. It has been analysed that there are various factors which affects the business
operations of John lewis in expanding its business operations in Asia. In order to succeed in the
dynamic environment respective company should clearly understand the macro environment
20
10
Yes
No

factors prevailing in the specific country and produces products accordingly which also helps
them to enhance their brand image in the market. As globalisation is very much useful for the
company it has to properly manage all the operations at the market place before expanding
internationally.
Globalisation is a very effective tool for the company as through this it will provide
different types of products to the customer and will be able to get connected with lots and lots of
consumers and make them aware about the different types of products available in the market.
This will provide a very good condition for the respective company as it will allow them to sell
products at the international level and attain high level of profits and revenue for its
sustainability in the environment for the long time period. Along with this it also helps the
company in identifying different needs and preferences of the different segments of the
consumer which can make use of it while using them. Even the reviews from the customers can
also be taken in proper manner in order to analyse the impact of globalisation on John lewis
company. It can also be analysed that from the survey conducted people are ready to accept
different types and variety of products on a larger scale which will increase their standard of
living by using different varieties of products and services. Therefore, the data collected should
also be reliable and feasible in order to determine the impact of the respective company to
expand its business operations at the global level. It has also been analysed that there are various
types of risk associated when the business expands its operations at the global level. Respective
company should also analyse the political and economic risk before taking the decision to
expand the operations at the international level. Hence, there are various benefits as well as
different problems are encountered when company takes decision of expanding the operations
internationally. But in order to drive business success and growth company should take some
risk in order to earn high revenue and profit for the business and enhance their brand image in
the market. Expanding business operations will also improve the performance of the company
and provides an aid of competitive advantage which will help them to grow and success for long
term.
Recommendations
From this research it is highly recommended that the management of the John Lewis
should properly make a business plan stating the current objectives and plans in order to achieve
the desired goals of the organisation. Organisation should determine the level of requirements of

funds, time and resources for completing the business activities in a proper manner. John lewis
can also expand its business by making joint venture with same segment company in order to
make more attractive and branded products for the customers which also helps in expanding the
business operations at the international level. By properly making plans for achieving the desired
objectives respective organisation should hire enlightened and skilled work force which has the
capacity to take the organisation of heights by generating huge profits. There is various positive
impact of globalisation in UK which will help John lewis in expanding its business operations in
Asia. Respective company should take the economic advantage as it has increased its chances to
adapt to new culture which determines its enhancement in the level of productivity and takes
benefit of international trade by removing the trade barriers which will increased the level of
profitability and revenue for the respective organisations. Respective company should
understand the cultural environment of the country before expanding its business operations. It
has opened the chances of closely bringing the employees together for implementing the
business activities in a proper manner. Along with this it also contributes in developing multi-
cultural working environment for the employees which gives them a sense of accomplishment
and motivation in employees to perform the work effectively (Dunning, 2015).
It is highly recommended that when business expands internationally it is important for
the respective business organisations to understand the respective laws, rules and regulations of
the respected country. When John Lewis performs its business operations according to the rules
and regulations of the respective country in which they are expanding its operations they will be
able to fulfil its laws and maintains long term relationship in the market.
Chapter 6. Reflections
On the basis of above described report it is properly analysed that I have made the use of
primary as well as the secondary method in collecting the data related to the research topic. The
data collected helped me to gain a proper understanding of the concerned topic and enhanced my
knowledge. In addition to this, I have used questionnaire method in collecting information about
the respondents and helps to provide greater insight towards company products in a proper
manner. Along with this research methodology helps in selecting proper research methods and
research designs in completing the research project successfully.
In this research I analyse some major points which are based on areas of globalisation. It
was a challenging situation for me that requires a proper knowledge as well as appropriate skill

for gathering data. One major task of this research is to identifying business objectives that assist
me in analysing major areas on which I requires to pay maximum attention. After analysing
business aim and objective, I gather some major information through secondary sources. It is a
required need in research to gather proper information through existing sources because it assists
in determining exact condition of market as well as impact of globalisation upon business firm.
All these information are based on author's viewpoints that they determines on particular topic
after their own research. In this research analysis, I have paid my major attention towards
qualitative approach of research that assist in gathering information in a theoretical manner. This
is a major area of research which includes numerous strategy of gathering information. Thus, I
opt questionnaire methods that aid me to collecting primary data properly. On the basis of this
methodology, I analyse view points and opinions of customer's and services user the new
concept of business organisation. It is a challenging task for me because data gathering practices
requires ethical consideration on which I requires to maintain confidentiality of respondents’
view point. Research is requiring to having an in depth knowledge upon a topic that provide
required information to leaner. Main objective of choosing this topic is to identify effectiveness
and challenges of globalisation for a business organisation that can impacts directly upon its
business operations. This research is providing a deep information about business expansion
practices for a firm by analysing its advantages and disadvantages as well. This research is
accomplished in proper time limits that I have decided to reach.

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Performance Review and Self-Assessment
Learner Name
Project Title “To identify risk and benefits for joint venture
while expanding business at global market. A case
study on John Lewis.”
Important stages
 Identification of topic
 Research Aims
 Research Objectives
 Data Collection
 Develop Questionnaire
Key factors you learned from the
project Improvement in communication skills
What skills did you develop
Time management and communication skills
Leadership capabilities
Discuss the project management skill
you developed
Risk management
Project
Identify risk and benefits for joint venture while expanding business at global market
Did the project achieve its aim:

Yes
Was the Team efficient:
Yes
Did the project succeed:
Yes

Project Log Book
Project Logbook
Name:
Project title: “To identify risk and benefits for joint venture while expanding business at global
market. A case study on John Lewis.”
Date:
Update on weekly research/tasks achieved
Points to consider:
What have you completed?
I have completed this project on the topic of identify risk and benefits for joint venture while expanding
business at global market.
Did you fulfil task requirements?
Yes
Are you on track and within deadlines set?
Yes
Did you need to make any changes to your project management plan?
No
Any risks and/or issues identified?
Points to consider:
Did you identify risks/issues with a lack of skills required for undertaking research/tasks?
While implementing, research project is based on the topic where I face some confusion that are
directly impact on my decisions. This can be analysed by me that, collaboration with other team
members can be effective and efficient because suggestions can lead towards completing the project
requirements and needs in better manner.
Did you identify any additional risks/issues that have an impact on the project management plan?

No
Problems encountered
Points to consider:
What barriers did
you face?
I have faced issues
and barriers which
are associated with
company team or
group members.
How did you
overcome them?
In order to get
relief from all the
issues and
problems, I tried to
use democratic
leadership style
where I can provide
my advice and
suggestions to my
team members
who are perform
work with me. They
are giving their
suggestions as per
the work.
New ideas and change of project direction
What have I learnt about myself this week?
Points to consider:
How did I feel when I had to deal with tasks/problems? Did I find it useful to complete the tasks?
I feel confusion at the time of handling issues and problems.
How well have I performed? What did I contribute? What can I improve on next week?
I have perform my best work which assist me in completing the project within given deadline.
How might this learning apply in the future?