Managing Accommodation Services in the Hospitality Industry
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Added on 2023/01/13
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This presentation provides an overview of managing accommodation services in the hospitality industry. It covers topics such as the scale and size of accommodation services, different forms of ownership, grading system, and the functions of front office in different types of accommodation providers.
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Managing Accommodati on services
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Table of Content Introduction The scale and size of accommodation services found in hospitality industry Different forms of ownerships available to accommodation services Grading system and their role played in booking accommodation The functions of front office in different types of accommodation provider The roles of front office department Conclusion
INTRODUCTION Hospitality industry is a broad category of service sector field, it includes number of activities such as, food, event planning, cruise line, travelling, airlines and many otherservices.Accommodation service are defined as the provisions rendered by organisation to tourists for a fee which includes services such as shelter which includes equipped rooms to travellers and tourists.
The scale and size of accommodation services found in hospitality industry Hospitality sector is a broad area which has number of accommodation providers who are of different sizes and has varied scope. These accommodation providers also impacts the GDP of respective economy and holds their contribution
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Different types and categories of accommodation providers: Accommodation providers can be classified and categorised into two broad categories commercial and non-commercial, which are also known as residential accommodation. Commercial accommodation Hotelsare the accommodation service provider who provides private rooms to guests according to their requirements. There are several other services such as food, drinks, events etc. which are rendered by Hotels to visitors. Motelsare one kind of Hotels which targets their customer’s demographically and consider travellers first for accommodating. The services which are offered by motels are lesser than a hotel in quality and quantity both.
Continue…… Non-Commercial accommodation Individual owned units are basically rental houses where owners rent their place for earning extra cash. They look for potential families and individuals according to their requirements and make rental agreement providing accommodation services.
Scale and scope of accommodation services Luxury servicealso known as five star hotels, targets top business executives and basically higher class families and individuals of society. Their primary market sector is top class individual having huge incomes and render best services. Mid range servicesrefers to three to four star hotels, which targets and appeals to largest section of society, travellers or non-travellers. They have adequate number of staffing and providing average range of services. Budget or limited service,hotels accommodate safe, comfortable, clean and inexpensive services which meets the basic needs of guests or visitors.
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Different forms of ownerships available to accommodation services Ownership TypeDefinitionExamples Privately owned hotelsThesekindof ownershipsisonlyin handofoneperson alongwithnumberof investors.Itisa beneficialformas decision-makingis independent. Wedgewoodhoteland Spa in Vancouver which isfoundedbyEleni Skalbaniaiscurrently co-ownedbyher daughter Elpie. Leased hotelsThisisaformof ownershipinwhich physicalassetsare leased which makes it a leased ownerships. -
Continue…….. Managed hotelsThis is a form of hotel ownershipinwhich decisions are made by theownersbut managementisdone by other company. This formofownershipis developedwhenthe ownershavevery less experiencein hospitality sector. SliverBrich hotels is the exampleofhotel managementcompany whichmanages independenthotels whichoperatesunder many franchise brands. FranchisesThis hotel ownership is basicallyhavingthe right of using the brand nameofparentfor specified period or time frame. ExamplesareMarriott, Hilton,Radisson.
Continue…… Referral GroupsThistypeofownership isanindividualhotel chain,operating independentlybut maintainsaffiliations withgivenchainand parentgroup.These types of hotels needs to followssomeminimum criteria. Bestwestern internationalisoneof thebiggesthotelchain and example of Referral group. Full Ownership Strata Units Thisownershipstyle allowsownertohave partownershipofa property in combination withsharedrightsand benefitswithalegal corporation.These properties are known as common properties. Fairmont pacific rim and TheRosewoodhotel Georgia.
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Grading system and their role played in booking accommodation Grading SystemDefinitionSystemExample 1 starTheseformof hotelsrenders onlyessential servicesto customer’s which arebasic.They maintain hygiene andsecurity standards. 1 starhotels are family owned and operated on very smalllevel.The investmentsin suchhotelsis verylessas comparedto other accommodation provider. School House Hotel 2 starsThese hotels also providesbare essential services witsomequality andstandards services.The hygieneand security standardsare maintainedand aboveas comparedto1 star hotels. 2 starhotels are recognized under smalland mediumsized organisation. They render good qualityservices toguestssuch comfortstay, cashless transactionswith equipped rooms. Tartan Logde
Continue….. 3 starsThesetypeof hotelsproviding average amenities, higher qualityservices, designsand physical attributes. Thesehotelsare recognized under mediumsized hotels,have higherstaffing needs and bigger operational areas suchashuge receptionsand lobbyarea.The staffof3star hotelsare requiredtobe familiarandwell knownwithone extraforeign language. Ramada Hounslow
Continue….. 4 starsThesetypesof Hotelsprovides aboveaverage services,deluxe servicesand responsiblefor great experiences ofcustomers. Theirdesignsare hugeandhave largerrangeof facilitiesfor visitors. Theymaintain highquality furnishings decorationsand equipmentswith spacious bedrooms. Moreover,their staffing needs are also huge. Edinburgh Grosvensor Hotel
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The functions of front office in different types of accommodation provider Front office department or teams have different functions and roles which they play in for their respective accommodation provider. Different hospitality service and accommodation service provider has their front office teams who plays their function in different manner. Few accommodation service providers and functions of their front office department are elaborated below with taking examples of different service providers. Hotelrenders numerous services which comes under high or average quality services. These services are mostly expected by three to five star hotels such as online reservations, check outs and payments. In such hotels a huge front office staff are present, they are the face of the hotel have various numbers of functions. These functions are making accounts of all reservations and communicating with other staff members such as housekeeping unit and other related operational units which are responsible for rendering best experiences to guests. Receptionist of hotels are responsible for resolving issues of guests, listening to their queries make arrangement for serving them with utmost best solutions.
Continue…… Guest househere reception person takes calls, make appointments for accommodation, resolves queries of individuals. The guest house front office department are very small in size as they do not serve frequently to public. The front office department of guest houses make records and required to perform night audits. They address guest visiting their guests houses at nights, show them their rooms and provide them all the information needed by them. The receptionist of guest house greets guests coming for stay and mostly corporate offices make bulk reservations in guest houses. Therefore, they are responsible for making the best impression and rendering great service experiences to people. This will ensure future sale at some point and keep the company working appropriately
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Then roles of front office department Front office department of hospitality service providers has varied roles and responsibilities which they perform in order to make the organisation. The housekeeping department plays an important role in offering transparency among their respective customers and also provide clear picture to their employees. For this, authority lines and communication channels are helpful within the company. The underneath discussed roles are helps in offering systematic and suitable direction to their employees. This department is accountable for creating suitable impression which provide first and last impression on the mind set of guests which is related with the stages of services and also offer various facilities which by the company.
Continue…… Guest service Managerare responsible for managing an existing guest visiting the hotel. The keep track of check in and check out of visitors and listens to their complaints and queries if any. Guest service Managers are also responsible for keeping check on lobby operations and hotel amenities. Night audit managerresponsible for developing accounts our recording transaction which took place in hotel at nights.They are responsible for handling customers or guest overnight requests and requirements. The full film their duties of rendering best experience and comfort to customers at night too.
CONCLUSION It is concluded that accommodation service sector is the great part of hospitality industry and adds value to it. It enhances the experiences of customers as numerous styles and types of services are provided to each consumer according to their requirements and desires. Accommodation service sector contributes a lot to hospitality industry and economy through its commercial and non- commercial accommodations factors.
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