Managing and Running a SBE - Doc

MANAGING AND RUNNING A SBE

INTRODUCTION...........................................................................................................................2
TASK 1............................................................................................................................................2
P1) Main considerations a small business or social enterprise needs....................................2
TASK 2............................................................................................................................................3
P2) Various processes of customer relationship management...............................................3
P3) Small business can develop transnationally and benefits and drawbacks.......................5
TASK 3............................................................................................................................................6
P4) Annual itemised monthly cash flow forecast showing fixed and variable costs.............6
P5) Break- even analysis........................................................................................................9
P6) Financial statements for an organisation........................................................................10
TASK 4..........................................................................................................................................11
P7 Legislation and regulations that have implications on small businesses........................11
CONCLUSION..............................................................................................................................11
REFERENCES..............................................................................................................................12

INTRODUCTION
Small businesses are considered as a very important part of an economy as it helps them
to achieve growth and development in an overall manner. It is known that in small sized
organisations normally few employees are working who are responsible to conduct all their work
operations of the organisation in an effective manner. These types of companies are having their
main aim to provide job opportunities to people and improving the standard of living of people
living in the economy as well (Ali and Babiker, 2017). But, even though the company is small
but it is not easy to manage or run it so there are various kinds of strategies and tools which are
required to be implemented by that their operations are being done in an effective manner. The
organisation which is being referred here is Austin Fraser. It is a small company which is
providing recruiting as well as consultancy services to the people in the areas like information
technology, engineering, human resources and many others. This report will discuss about the
planning done by small sized organisations about allocating resources to achieve their aims and
objectives, evaluation of customer relationship management process. Along with this, a cash
flow forecast will also be done by the company.
TASK 1
P1) Main considerations a small business or social enterprise needs
Austin Fraser is a small sized consultancy and recruiting company who are working in
the field of engineering, animation, information technology, accountancy and many others.
These type of company's normally have limited resources which they use effectively while
conducting the operations of the company. Austin Fraser is making use of their resources to give
good consultancy services to their clients (Bridge and O'Neill, 2012). Through this, they aim to
grab the whole market of UK. Once it is done, then the company will be able to provide various
kinds of employment opportunities in the market and providing better recruiting to the people
living in the society as well. This will be very effective in providing the best employment
opportunities to the nearby people so that their living standards cab be increased. Therefore, it is
very important for an organisation to apply various kinds of factors through which they can plan
their future actions in an effective manner. Some of them are as follows:-

Financial resources- It is being considered as one of the most necessary resource of an
organisation as without this no company can operate effectively in the market. It is also very
necessary for all the companies to have sufficient amount of funds to run their business because
if the funds are not satisfied then it will give a bad impact on the company and it will not be able
to run in an effective manner (Burns, 2016). In Austin Fraser also, they are also required to
utilize their funds in an effective manner and have a look on their financial statements as well
which includes Balance sheet, Profit and loss account, cash flow statements and many other.
Staff members and their skills- These are also considered as the major asset of every
business concerns because these are the people who performs their work in an effective manner
through which the goals and objectives will be achieved in a proper manner as well. For this,
they are being given proper training as well because it will be helpful in improving their skills
and capabilities as well. The HR manager of Austin Fraser is having the responsibility to make
sure that the employees are working in an effective manner and they are being included in the
decision making process of the company as well.
Goals, objectives and vision- It is very much necessary for the organisation to make sure
that they convey all the goals and objectives of the company to the staff member's in an effective
manner as all of them are related to the business. It is very beneficial for Austin Fraser as they
get clarified very well that which function will be performed by which employee. It can be
considered as a kind of framework which is being conducted so as to achieve the goals and
objectives of the company. So their management is applying various kinds of training and
development techniques through which employees can be developed in a proper manner.
TASK 2
P2) Various processes of customer relationship management
CRM(customer relationship management) can be defined as approach through which the
organisation is able to have a proper connection with their clients as well as customers so that
their needs and demands are fulfilled (Chauma, 2017). It has also been specified that if the
organisation wants to conduct better CRM then they will have to conduct a proper research in the
market through which they will get help in recognising the needs and demands of the customers.
This process is very essential in determining the profitability of the company in the market place