This presentation explores the concept of geolocation technology and its impact on digital payments. It discusses the market research, market strategy, and potential for growth and sustainability in the Asia-Pacific region. The presentation also covers the competitors and competitive advantages, as well as the financial data and exit strategy.
Contribute Materials
Your contribution can guide someoneβs learning journey. Share your
documents today.
GEOLOCATION TECHNOLOGY MANAGING INNOVATION
Secure Best Marks with AI Grader
Need help grading? Try our AI Grader for instant feedback on your assignments.
PROBLEM STATEMENT οThe development of internet services and digital payment options has provided the customers with an opportunity of speeding up transactions. However, the evolution of different hacking mediums has affected the interests of the consumers
CONCEPT οThe concept of geolocation technology is based on the delineation of the safety and security based needs of the consumers while making a digital money transaction. οThe technology will identify theopted- in end user for maintaining the transparency of the digital payments
TEAM οThe concerned organization will invest on a team of marketing experts, IT managers, software developers. οThe collaborative functioning of the teams will assist the concerned organization in enhancing the proposition of the same while maximizingits operations in diverse global markets.
Paraphrase This Document
Need a fresh take? Get an instant paraphrase of this document with our AI Paraphraser
MARKET RESEARCH οThe primary target market for the concerned innovation will be the Asia-Pacific region οThe organization will aim at expansion in nations like China, India, Japan and Australia οThe expansion in the diverse markets will assist the concerned organization in maintaining the efficiency of the operations while adhering to the sustenance related needs of the same.
MARKET RESEARCH οThe maximized rate of internet penetration in the nations will be assisting the concerned organization in drawing the attention of huge amount of customers οThe security and safety related concerns of the customers will be supporting the organization in developing the processes while adhering to the needs of the business.
MARKET STRATEGY Strength ο·Unique value proposition ο·Huge demand in the market ο·Growth in m-commerce sales ο·Low transaction costs ο·Transparency in payment options Weakness ο·Lack of skilled workforce ο·Loweravailability of resources ο·Requires Wi-Fi connectionsfor the smooth functioning of the geolocation software Opportunity ο·Huge demand in the market ο·Growing rate of internet penetration ο·Growing rate of digital payment trends in the market Threat ο·High labour costs ο·Fluctuations in the market ο·Complex design of the methodology ο·Huge amount of competitors
Secure Best Marks with AI Grader
Need help grading? Try our AI Grader for instant feedback on your assignments.
MARKET STRATEGY Political ο·Free trade options ο·Political stability in the developing markets apart from therigidregulationsimposedbytheChinese government Economic ο·Market fluctuations might affect the capabilities of the organization while operating in markets like China ο·GrowingGDPofthedevelopingeconomiesholdsa positive prospect for the organization Social ο·Developing needs relating to transparency and safety of transactions while undertaking digital payments ο·The growing rate of hacking and financial data piracy relatedoperationsmandatedthegrowthofthe geolocation based digital payment systems Technological ο·Thetechnologicalgrowthundertakenbythe competitorsarehighwhichmightaffectthe capabilities of the organization in proposing a unique
DISTRIBUTION CHANNEL οThe concerned organization might take steps to make use of multi-channeled distribution with the view of upholding the efficiency of the operations in accordance to the needs of the business. οThe utilization of multi-channeled distribution process will support the objectives of the organization in maintaining the efficiency of the operations in accordance to the growth related needs of the same.
GRANTSandOTHER SUPPORTS οThe geolocation device will be supported by different government and financial institutions with the aim of maintaining the transparency in the transactions. οThe government and the financial institutions will provide grants through which the R&D operations of the concerned organization will be stimulated
Paraphrase This Document
Need a fresh take? Get an instant paraphrase of this document with our AI Paraphraser
COMPETITORSandCOMPETITIVE ADVANTAGES CompetitorsCompetitive advantage Autodesk AustraliaEmployee friendly workforce culture and policies has helped the concerned organization in maximizing the operations of the same SASThe concerned organization is known for its ability in attracting and retaining the efficient workforce for maintaining the sustenance of the venture AnsaradaInnovative approaches are undertaken by the organization in the development of AI tools
ASSUMPTIONS οThe innovative project will assist an organization in reducing the cost of transactions while facilitating mobile commerce οThe wide acceptance of the geolocation device will be dependent on the assessment of the needs of the people in maintaining the transparency of the operations in adherence to the needs of the business.
FINANCIAL DATA(Profit and loss forecast)
Secure Best Marks with AI Grader
Need help grading? Try our AI Grader for instant feedback on your assignments.
GROWTH POTENTIAL & SUSTAINABILITY οIt has been researched that the Asia- Pacific regionwitnessed an internet penetration of 78% in the year 2018. οThe growing rate of internet penetration and evolution of digital money transfer platforms has created a huge prospect for the innovation οAgain, the huge market size will assist the organization in targeting a huge base of customers, which might total to around 3354000 people
Paraphrase This Document
Need a fresh take? Get an instant paraphrase of this document with our AI Paraphraser
GROWTH POTENTIAL & SUSTAINABILITY οThe development of the innovation will assistthe organization to assure the target customers of the safety and security while making transactions through the digital payment platforms οAccording to a research study, the market of the software developers in the Asia- Pacific region is forecasted to reach US$754.7 million by 2022
EXIT STRATEGY οThe exit strategy that might be considered by the organization is the management buyout (MBO). οAccording to the strategy, theconcerned organizationβs assets might be bought by the management team members with the view of maintaining the continuous functioning of the processes. οTherefore, the concerned organization might take steps to develop suitable operations through the facilitation of the MBO as an exit strategy.
CONCLUSION οTherefore,it might be stated that the innovation has huge prospects of growthin the Asia- pacific region. οThe growing concerns among the customers relating to the safety and security of the transactions through digital payment platforms will support the organizational innovativeness
Secure Best Marks with AI Grader
Need help grading? Try our AI Grader for instant feedback on your assignments.