Impact of Digital Technology on 3Com

This assignment analyzes the significant impact of digital technology on the business practices of 3Com. It examines how advancements in areas like cloud computing and artificial intelligence are driving growth, innovation, and enhanced productivity within the company. The report highlights the benefits of using these technologies for tasks such as data storage, product development, and customer service, ultimately contributing to increased profitability and market competitiveness.

Managing Successful
Business

INTRODUCTION
Digital technology play an important role within an organisation for providing benefits
and welfare in proper manner. The company will store and record their essential data by using
new and latest technology. In last year, firm will not capable for gaining the target aims and
goals because of the less method progression. All the enterprise will take help the technology and
methods for improving in business activities that includes sales and merchandising, human
resources management, accounting, delivering, supplying and many other. Digital technology
will assist the company for producing and delivering products and services in effective manner.
This report is based on 3Com which impact by digital technology and also its innovation process.
This is medium and small size firm which is famous for digital electronics manufacturer. They
are specialised in providing computer networks products. The main purpose of this report is to
describe goals, objectives, aims and project planning which required to evaluating the actual
digital technology impact on 3com company and its business operations. Also the firm will
conduct market research for identifying impacts on the business operations and functions.
TASK 1
P1 Aims and objectives of projects
It is necessary for each and every organisation is to formulate proper and appropriate
planning which help in expanding business operations in all over the world. They can also earn
maximum profit in effectively (Kowalkowski, Kindström, and Brehmer, 2011). A project must
be complete picture which assist in attaining particular goals and target of an enterprise and take
high position in the market place. This is one of the leading part of an organisation because
company have very less resources usage in proper manner (Leach, 2014). The main motive and
objective of this project report is to gain maximum return of investment by which they can
satisfy customers needs and wants and also fulfil all employees requirements. In these days,
competition became higher within the market place due to increasing tough competitors ratio
who make innovative ideas, company manager try to works for digital technology. They will
help in producing different goods and services in desired time period. 3Com organisation assist
in adopting digital technology for smooth running of business operations and its functions and
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also make appropriate future decisions. It can be described as the digitalisation create great
impact on company development and innovation.
Topic: Impact of digital technology on growth and innovation
Background of the project:
This is necessary for all business operations is to alter and modify company plans and
policies according to the change in the external environment of marketing (Marston, and et. al.,
2011). In modern time, technology is one of the successful components of macro environment.
This will also carry out various modifications in the commercial enterprise. Digital technology
assist in changing or modifying entire scenario whether it is small or large ventures. With the
help these functions, organisation marketing department can motivate an employee for doing
publicity for their different goods and services in effective manner.
Sales and accounting department support in keeping records of financial activities and
functions which are performed by company. On the other side, human resource management can
recruit and select high skilled employee who have excellent knowledge with the use of online
technology application. Another is manufacturing department which can produce goods by using
advance techniques and methods at low level of cost. The project report has provide various aims
and objectives which assist in guiding necessary business activities and functions in proper
manner.
Aims- The main objective of this project report is to interpret the digital technology within an
organisation. This will also determined that the impact of digitalisation on various business
activities and operations which affect its growth (Porwal, and Hewage, 2013). Along with this,
there are certain objectives and motives of this project which are described as follows:
 The project will more focus on those areas where they need to execute digital methods
and techniques which can be improved for attaining desired goals and targets.
 Digital technology directly affect on the different functions and activities of business
such as manufacturing, marketing, accounting, sales, human resource management etc.
Objectives: It is the one of the manufacture company which mainly deal in digital technology
equipment and computer devices that includes IP voice system, routers, interface controller and
switches etc. the firm will willing to purchase all best quality goods and services at reasonable
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rate to their customers and also satisfy them for completing their needs and wants in effective
manner (Ryan, and Campbell, 2012). They will identifying the modifications which directly
impact due to arises for the process of changes in the technologies. The major objective of this
reports that are explained as under:
 To evaluating the major explanation behind modification in different company functions
 To identifying the maximisation of business profitability and productivity in effective
manner.
 To analysing the impact of digital technology on various departments such as marketing,
accounts, finance, human resource management, operation and production functions etc.
 To determine the control of digital technology in the work place.
Therefore, it is very important objectives and aims of the project report which shows the
assignment data and information. The above basic objectives locations corporate with the digital
technology that will help 3Com firm in enhancing their profitability and productivity level. All
the companies are take assistance of advanced technology for increasing manufacturing quantity
of goods in limited time period.
In this report, cloud technology will help in storing data or information which assist in
filing the gap in the current technology. This will help in saving and securing all relevant data
which are required for administrate all information in proper manner. The digital technology can
assist firm for gaining wealth of opportunities and choices. By using this, company will make
innovative and creative products and services in effective manner for increasing profitability and
productivity.
P2 Project management plan
The formulation of project management plan and it is necessary for identifying the actual
risks and various elements which can impact on overall projects in proper manner. This will help
in gaining target goals and objectives which are set by firm. An organisation should conduct
market research for maintaining management plan and investigator can recognised all danger
locations which are harmfully affects the project. Apart from this, management plan defined as
methods which is used by researcher for identifying different organisation factors for
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accomplishing goals and objectives (Sharon, and Dori, 2015). There are various features which
are discussed as under:
 Scope of project- This will capture those areas which are included in this project reports.
3Com company is the digital electronics products manufacturing firm and the report will
shows the requirements of digital technology and analyse its impacts which should be
recognised. In this project, the various sources which help in developing goods in easy
manner and save more time for achieving desired aims and targets. All the associations
are try to provide required products and services to their large number of customers and
also gain maximum profit within an organisation (Smith, Gonin, and Besharov, 2013).
 Cost control- These are certain process of firm which can assist in reducing the
unnecessary and extra cost amount. 3Com are doing paper work for increasing scope of
digital technology which can help in directing their employees for minimising cost of
pricing work in effective manner. Financial activities support in formulating cost control
plan for making maximum profitability. Primary and secondary research help in
analysing customers demands and wants in proper manner. This will help in taking
appropriate decision which regards to the company budgets. For doing designing the
Critical path and Gantt chart, it is duty of researcher is to analyse those locations which
help in saving income of the firm. Hence, this is one of the important part of company for
making effective report.
1. Quality control- This is that process which assist in developing and maintaining
organisation management quality. The major aims and objectives of firm is to develop
digitalisation system. Effective and good growth level support business activities and
enterprise can adopt mode of digital communication which help the employees to
connected with each other. With the use of this channel, they can connected with their
buyers and stakeholders in proper manner. Employees and workers are fully depend upon
market research for producing products and services according to the demand of
customers. This is necessary for the investigator is to gather accurate and right
information that will help in accomplishing target goals and objectives. If company will
adopt actual result for conducting researches for analysing real data or location whee they
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can collect more information. 3Com company will set their target budgets for conducting
market research for doing successful business operations and functions (Stoshikj,
Kryvinska, and Strauss, 2014).
 Communication- For conducting marketing investigation, it is important for firm is to
communicate with other UK country people and also know their point of view or fulfil all
required needs and wants. Organisation can use internal communication procedures for
resolving major issue or problems which are related to business activities and also they
will adopt formal communication method.
 Resources- The market research help in conducting effective human resource systems
and also work for gaining income and revenue in proper manner (Thomas, ed., 2011). All
these assets are assist in gaining objectives and aims of this project. This is necessary for
company is to identify all points which help in developing major successful project
management plan.
 Risk management- It is the one of the leading techniques and tools which help in
analysing and evaluating all arising risks of future time period. This can be described as it
is that method which assist in predicting risks for finding accurate solution of each issue.
Risk management procedures will help in removing all occurring issues and problems
within an organisation. Methodologies support in determining all required risks which are
arises at the time of functioning of 3com company. With the use of this concept, an
enterprise can eliminate all major factors of risks which create negative impact for
attaining desired goals and objectives in proper manner. Another objective of this report
it is to conduct market research for analysing impact of digital technology on small
company growth and its innovation activities.
 Time- It is important factor which states the timing structure for utilised during
conduction research. This is that factor which directly impact on aims and objectives of
the firm. There are two major elements which take more time such as data analysis and
process of research. Researcher mainly focus on these factors in effective manner. An
enterprise can use critical path and Gantt chart because they are effective methods and
tools that will help in maintaining proper time management.
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Social media is the another technology which will help in attracting large number of
customers towards innovative and creative goods and services. There are various sources which
is used for doing social media such as Facebook, twitter, you tube, what's app etc. this
technology will help in connecting with any person who live in international country. 3Com firm
will use this techniques for expand their business operations and functions in proper manner.
P3 Explain Work break down structure and Gantt chart
Here are certain stages of research which should properly allied for acquiring positive
result that are as under: Developing Aims and objectives- It is the first phase of research that should be done in
first activity. After completing all company aims and objectives of this report than they
does not required a lot of time which is minimum 15 days (Verzuh, 2015). Define the Management plan- It is the second stage in which researcher can measures all
the factors that directly impact on quality, time, costing, scope, risk and communication
procedures. These are some factors which should be covered for at least 10 days. Time line and action plan- The time line should be fixed by company for doing effective
planning which help them in completing all task in 14 days. Primary research- digital technology is directly impact on firm growth which are
described in this report. With the use of primary and secondary, company can analyse
marketing research in proper manner. It takes around 12 days. Secondary research- On the other hand, primary methodology research will help in
consuming more time period for implementing secondary market research and it is
important for collecting accurate and right information and almost take 8 days. Data interpretation and analysis- this process can not consume more time by which firm
can carry out new modifications and changes in their business operations and its
functions. Graphical method can be used for analysing appropriate data or information
for making graphs and charts in proper manner. Primary and secondary research can
gather effective representation in graphical diagrams and it will take time within 3 days. Recommendation- It is essential part of this project. Recommendation is done through
effective finding of actual data or information. 3Com firm will help in making creation
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which required for modification and alteration of work location. This can take time only
5 days.
 Self reflection- Basically it is the personal perspective of the researcher after completion
of each project report (Viaene, and Van den Bunder, 2011). This task can be done in
minimum 3 days and investigator will take some time regarding thinking of advantages
and disadvantages of this project.
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Action plan:
 Participation of people- Such as users, workers of 3com and data analysers who are
experienced.
 Place- Mainly secondary data will be gathered through online websites and internet.
 Dates of interviews- Company will conduct market survey on 25th November and can be
completed on 5th December.
 Location for collecting information- The best suitable survey of marketing can be
considered the corporate offices.
 Data reviews dates- Mostly data and information will be reviewed between 16th
November to 20th November.
 Data input process- All the information is combined from employees through filling the
questionnaire forms.
Another technological method is mobile technology which also assist in providing
permission to the businesses for connecting, collaborating, communicating and building strong
relationship with large number of customers. This digital technology will mainly used by most of
the company for increasing their number of customers base and attract more towards their
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innovative and creative goods and services. With the use of this technology, communication
network between customer and organisation are became strong in effectively.
TASK 2
P4 Carry out Small scale research
This is important for an investigator is to conduct appropriate researcher for taking use of
correct methodologies which help in providing effective and real topic and themes of the project.
There are some methods which are used are as follows:
 Qualitative research- this is effective method which is used for collecting data and
information for analyse the behaviour of people (Awais Ahmad Tipu, and Manzoor
Arain, 2011). It will assist the researchers for examining their views and opinions for
various questions of research. Various methodologies by which qualitative research can
be conducted such as interviews, questionnaires and surveys. Mainly investigators assist
in using different process which help in gaining knowledge and experience regarding
each appropriate topics. This is represents the psychology and also analyse the
behaviour of human about the theme. It can be concluded that best and suitable method
which is used for conducting marketing research in proper manner.
 Quantitative research- With the use of this method, research work can be gathered by
numerical information and figures which can help in enhancing production of the
organisation. It is that procedures which assist in dealing with numerical figures and
also analyse overall data tat should be collected in each manner. This is totally different
from qualitative method according to the information and data which help in analyse
whole data of large number of people (Bakker, and et. al., 2011).
 Primary research- It is that method which help in collecting data as primary sources
according to the theme. This includes observation, questionnaire, feedbacks and surveys
are the major activities and functions which is used in the primary research. This will
assist in doing quantitative and qualitative research. This is required for investigator for
creating changes in the company structure which help in gaining maximum profitability
and productivity.
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 Secondary research- This is that method which assist in analysing current data and
information that can be collected through use of different sources. There are some
sources that includes books, journals, internet, websites, web pages of government and
libraries, census, current market research etc. It can be proved to be faster method for
collecting data and information which need to provide authentic sources where data can
be handled and managed. Many investigators are used process and information which
are combined with internet sources. It will assist researcher for doing best work of the
research theme.
Qualitative research methodology is used for acquiring data and information by primary
sources that includes questionnaire is effective tool. Structure of questionnaire which is assist in
this report for combining data for employees and their customers of the firm that are as follows:
QUESTIONNAIRE
Name:
Age:
Gender:
Q.1. Does digitalisation is appropriate for company growth?
a) Yes
b) No
Q.2. Does you think that digitalisation provide benefits to firm for long period?
a) Yes
b) No
Q.3. Can digitalisation give fast and innovative business growth?
a) Agree
b) Disagree
Q.4. Is it possible for digitalisation is to develop positive impact for bearing business growth
and innovation activities?
a) Yes
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b) No
Q.5. Dose 3com will create new products for attracting more customers?
a) Yes
b) No
Q.6. Dose an enterprise have advanced technology for keeping correct data?
a) Agree
b) Disagree
Q.7. In which manner business growth and innovational operations will effect?
a) Positive
b) Negative
c) Neutral
Q.8. In the current era, which marketing method is best suitable for the organisation?
a) Traditional
b) Modern
Secondary research- This is effective method which is sued by company for increasing
production level of an organisation. It will assist in manufacturing creative and innovating
products which can provides attention of large number of customers. The advance technology
help in doing proper promotional activities and functions. This method will assist in taking
limited time period for sharing accurate information and data.
For distribution and storage of important data and information, 3com company will use
“The internet of Things” which help in connecting ad combining all systems to the business
structure. This will assist in distribute all relevant information that are used by firm at the time of
attracting customers towards products and services in specific manner. This technology aid
company in making another and creative techniques and method which help in increasing
company growth and development.
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TASK 3
P5 Analysis of research and data using appropriate methods
Data can represent the accurate outcome and result of this report. This is necessary for for
organisation is to develop effective decision which help in making appropriate projects (Basu,
2014). There are 20 respondents for giving their reviews in proper manner.
Q.1. Does digitalisation is appropriate for
company growth?
a) Yes 14
b) No 6
Theme: Digitalisation is suitable for the growth
Interpretation: As per the above graph, it can easily shows that 20 out of 14 person say that
digital technology is best suitable for the business growth in effective manner (Geraldi, and
Lechter, 2012). Rest of the 6 person say no for that same concept.
Q.2. Does you think that digitalisation provide
benefits to firm for long period?
a) Yes 10
13
14
6
Yes
No

b) No 10
Theme: Digitalisation provide benefits for long period.
Interpretation: It can be concluded that, half person say yes for the benefits which provided by
the help of digital technology and other 10 person say no, it is effective method for giving
welfare.
Q.3. Can digitalisation give fast and innovative
business growth?
a) Agree 11
b) Disagree 9
14
10 10 Yes
No
11
9
Agree
Disagree

Theme: Digitalisation provide fast growth
Interpretation: According to the survey of 20 respondents 11 persons agree on that advanced
digital technology provide rapid growth to an organisation and remaining 9 individual are
disagree on that.
Q.4. Is it possible for digitalisation is to
develop positive impact for bearing business
growth and innovation activities?
a) Yes 14
b) No 6
Theme: Digitalisation develop positive impact
Interpretation: As per the graph representation, only 14 person say yes and other say no for that
digital technology can help in creating positive impact on business growth and innovation.
Q.5. Dose 3com will create new products for
attracting more customers?
a) Yes 10
15
14
6
yes
no

b) No 10
Theme: Creates new products for customers
Interpretation: Out of 20 half person agree on making new and innovative products for attracting
large number of customers.
Q.6. Dose an enterprise have advanced
technology for keeping correct data?
a) Agree 12
b) Disagree 8
16
10 10 yes
no
12
8
agree
disagree

Theme: Organisation adopt advanced technology
Interpretation: According to the survey, 12 person say yes for recording advanced technology
data and information and other remaining individuals are say no regarding keeping data.
Q.7. In which manner business growth and
innovational operations will effect?
a) Positive 11
b) Negative 6
c) Neutral 3
Theme: Effect of business growth and innovation operations
Interpretation: According to the survey, there are 11 person who agree on positive impact, 6 are
think that negative effect and rest of 3 of them are neutral in proper manner.
Q.8. In the current era, which marketing
method is best suitable for the organisation?
a) Traditional 14
b) Modern 8
17
11
6
3
positive
negative
neutral

Theme:Current era of marketing
Interpretation: As per the above graph, it can be shows that 14 respondents are say traditional
method is satiable and rest of 6 are say that modern methods is appropriate.
P6 Recommendation
From the above research report, it can be examined that all the customers as well as
employees of the 3Com must use new digital technology as this help in enhancing the level of
production and also attract large number of customers by providing innovative and unique
products and services (Hall, 2011). Every company should use cloud technology in their
functions practices as for storing or sharing the details of customers on the network. Employees
can access the data in very easy and simple way who are located remotely. An enterprise can also
use new devices and methods of technology like artificial intelligence in manufacturing various
innovative and creative goods and services. Through this way, firm can increase their level of
productivity as well as profitability in large market place.
Another technology is Artificial intelligence which is used for producing, generate data
analytics. These factors are driving growth and innovative products and services to their
customers. This technology will help in making creative and unique commodities which gain
attention of large number of buyers in effective manner. Digital technology is play crucial role
for performing desired roles and functions for maintaining profitability of the firm. Artificial
intelligence will assist in producing innovative goods for the potential buyers.
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14
6
Traditional
Modern

TASK 4
P7 Reflection
After making evaluation of complete assignment, I identify that high advance and digital
technology have positive impact over the growth and development practices of the company in
3Com (Harish, and Kumar, 2014). They can produce large amount of various creative,
innovative and unique products and services with the help of artificial intelligence in their
business organisation. The organisation can increase their financial capital and productivity by
implementing advance technology in production process. Apart from this, enterprise can store
and share their important information as well as data on the network through taking aid of cloud
based technology (Hwang, and Ng, 2013). I have collected most of the details from the sources
of internet. While doing this project, I faced so many problems because of ineffective
management of time and cost. But I have done my project report in most effective and systematic
manner by taking help of my colleagues.
CONCLUSION
From the above mentioned report, it can be concluded that Digital technology play an
important role within an organisation for providing benefits and welfare in proper manner. The
company will store and record their essential data by using new and latest technology. The main
motive and objective of this project report is to gain maximum return of investment by which
they can satisfy customers needs and wants and also fulfil all employees requirements.
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REFERENCES
Books & journals
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