Managing Successful Business Essay of Nail Salon

Managing Successful
Business

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK1.............................................................................................................................................1
P1 Project aim and objectives.....................................................................................................1
P2 Project management plan.......................................................................................................3
P3 Explain a work breakdown structure and a Gantt Chart .......................................................4
TASK 2............................................................................................................................................1
P4 Research tools and techniques...............................................................................................1
TASK 3............................................................................................................................................3
P5 Research analysis...................................................................................................................3
P6 Recommendations of research and data for a valid conclusion.............................................1
TASK 4............................................................................................................................................1
P7 Self performance and learning of the work undertaken.........................................................1
CONCLUSION................................................................................................................................2
REFERENCES................................................................................................................................3

INTRODUCTION
Digitalisation is a process for converting data into digital format, in this information in
organized into bits. The output is in the form of image, sound, signal, document by generating
series of number. It is called digital representation. By this firm achieve high market share. In
current environment. In this assignment Nail salon is selected, it is a speciality beauty salon thus
offers nail care services to their customers like manicures, nail enhancement, silk or fibreglass
wraps, polish and pedicures (Lai and Ong, 2010). They also provide skin care services to their
potential consumers. Industry estimates almost 40% nail salon technicians are work in United
State and Vietnamese women. Under this report covers project aim and objectives and
conducting small scale research for know digitalisation impact on salon. Develop a project plan
in order to understand research cost, time, communication and resources or many more.
P1 Project aim and objectives
Digitizing mean analogue source material converted into numerical format. This is very
important for an organisation for data processing, transmission and storage because it allow all
kind of information formates to be carried with same efficiency and intermingled. Through
digitalisation company has gain competitive advantages at market place. Through this,
management of company are able to improve employees performance and their productivity in
order to achieve goals and objectives in given time frame. They create awareness about
transformation phase which use to come up with changing strategies and plan for driving growth.
Big company use latest technology at their work place but the small company can not afford
innovative new technologies, so it is very important for small-scale company to run their
business activities in innovative way thus provide competitive advantages to them. Also small
business unit rely on technology for completing daily activities in an effective manner.
Management of an organisation promote innovation at their work place, for this they
empower their employees and motivate them for participation in firm decision making process.
Through this, they are able to enhance workers capabilities and productivity which help them to
produce quality of services for their clients (Lin and Chen, 2012). It is a human resource
manager responsibility to conduct training and development program for their employees in
order to increase their knowledge and skills. By this, skilled employees easily understand latest
technology and machinery at work place and completing their task according. So that , it is very
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important for an organisation to manage employees capabilities and performance which affect
their business performance. Human resource manager organise event for their staff member, in
which they provide information related to latest technology and innovation. Nail salon follow all
these activities at their store which help them to provide quality of services to their customer
which increase market share. Through this, company build strong positive image in clients mind
and enhance their perception positively (Introducing Research Methods, 2017).
Salon manager use some technology like collective couponing, appointment filling
program, QR code, mobility, geo location program, automated loyalty program, online client
survey, hair colour management, integrated marketing, webcams and many more at their work
place. Thus affect salon performance and profitability for long period of time. All these
technology can use by company to manage their operation, marketing, accounting, human
resource activities or many more. Manager of Nail salon can develop strategies and plan in order
to select appropriate digital techniques which increase employees productivity. Company use
social media platform for promoting their product and services offers, because on this large
number of clients are easily available (Shang, 2012). So that, firm has easily approach their
potential customer. This promotion mode save time and resources of the firm. Nail salon use
various marketing activities activities like selling, distribution, pricing, promotion, information
management etc. for increasing their profitability.
Aim: “ How digital technology has transformed business activities”.
Objectives:
 Identify digitalisation impact on company performance.
 Analyse relations between employees and technology.
 Implementation of latest technology at work place. Recommend how digitalisation transform company activities in order to enhance their
performance and profitability.
Research question:
 Does innovation affect firm internal environment?
 Identify various digital technology method used by Trenky Flenky Nail Salon?
 Does digitalisation can affect marketing, finance, human resource and operational
activities of an organisation?
 Does firm provide high quality of services to their clients?
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 How digitalisation can improve customer's satisfaction?
P2 Project management plan
Management plan is a formal document which are used by company for manage project
implementation at work place. It provide a way, how project should be execute, control, monitor
and completed in an effective manner. It is like communication vehicle that help to completing
task in specify time period (Gebauer, Edvardsson and Bjurko, 2010). Project management plan
does not include schedule and list of activities for conducting research. Some important main
point which consist are as follows:
 Develop management plan of configuration and changes.
 Management plan for process improvement and requirement.
 In this plan include schedule, human resource, project scope, cost and quality.
Trenky Flenky Nail Salon provide skin and nail care services to their customers, for this they
preferred skilled and professional employees. Thus help them to provide better services in order
to gain high marketing. Trenky Flenky Nail Salon use project management plan as a tool which
ensure that all activities are underlying change with in an organisation. These plan involve
various factor like cost, scope etc. that deals through skilled and experienced workers (How
digital technology could benefit your business, 2016). Some important factor which cover in
project management plan are detail as follows: Cost: For implementation of project, money is primary requirement for effectively
completion of work. So that, company think about this and develop budget accordingly.
They make list and allocate resources according to needs and wants in order to gain
competitive advantage at market place (Eckerson, 2010). Trenky Flenky Nail Salon also
consider this factor and develop plan for investing money. On every step of research,
different type of requirement has been occur thus affect overall performance and outputs.
This procedures include investment in formulation of strategies and plan, education,
training and development program etc. Scope: It is refers to business goals, objectives and purpose of an organisation. Trenky
Flenky Nail Salon identified their scope which help them in implementing research
activities in an effective manner. Trenky Flenky Nail Salon develop project plan for
changing their store culture and implemented it at their work place in order to enhance
employees productivity and overall performance.
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