Managing the Implications and Impacts of Events

This report discusses the impacts and implications of events on the economy, socio-cultural factors, and the environment. Using the case study of the 2019 ICC Cricket World Cup, it explores the pre-event and during event impacts on various external factors. The report also highlights the implications for the event host and the population.

MANAGING THE
IMPLICATIONS AND
IMPACTS OF EVENTS

Table of Contents
INTRODUCTION...........................................................................................................................4
MAIN BODY...................................................................................................................................4
Background of event...............................................................................................................4
Pre- event and during impact of the event..............................................................................4
Implications............................................................................................................................7
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................8

INTRODUCTION
The event is anything which takes place in either the company or any place whether be it sports
or cultural or religious. The event is very necessary to be organized as this helps people in
interacting with other people and also to build new relation and contacts (Park and Park, 2017).
In the present report the event will be discussed and the different pre- event and during the event
impacts of the event will be discussed. Also, the different implication of these impact on the host
and the population will be discussed. For this study the event taken is the 2019 ICC cricket world
cup. This is a One Day International (ODI) cricket tournament which was hosted from 30 May
till 14 of July among 11 different venues in England and Wales.
MAIN BODY
Background of event
This is a type of mega event. This is because of the reason that these are the events which are
held at international level and has impact in the overall external factors of the country where the
event is hosted. This event was organized from 30 May till July 14. These events were held in
around eleven different venues in Wales and England (Lee, Mjelde and Kwon, 2017). This event
or the tournament was held fifth time in England and in Wales it was organized for third time.
This world cup was featuring 10 teams which was earlier 14 in number. The format of this year’s
match changed to a single round- robin group in which the top four companies were allowed to
qualify from the knock out stage. This event is attended by every type of person whether be it a
youngster or old people or even the children like to watch this event.
Pre- event and during impact of the event
Economic- the pre- event impact of organization of this event is that the country has to
make many arrangements for this. The first and foremost, thing which country has to organize
for the place where the matches will take place. This is because of the reason that if there will be
no place then how the event will take place (Cole, Galbraith and Wicklow, 2018).
Positive impact
The pre- event impact of the event in the economy of the country is that many new
consumers come to know about the economy. And the people interested in the event searches for
the economy and this increases the goodwill of the economy.

Also, another pre- event impact in the economy will be that all the other business will
have a new opportunity of earning profits. This is because of the reason that if the viewer from
different countries comes to view the match and for this they stay at the place. This increases the
local business of the economy. This is because all the viewers of the matches will use the local
facilities only for any work.
Also, during the event going on within the country impacts on the economy of the
country. This is because of the reason that this event increases the knowledge of the economy
among the new consumers and viewers coming to the place (Amnie, 2018).
Also, this event organizing increases the employment for the country. This is because of
the reason that when event is organized many new works are to be done which increases the
employment opportunity.
Negative impact
The major negative impact of the of the pre- event on the economy is that country has to
invest a lot of money in organizing the event. This is because of the reason that many researches
have to be done before organizing an event.
Another during the event negative impact on the economy is that the country has to
arrange for the place for the guests and viewer coming to watch the event and this adds on to the
cost of the economy.
Socio- cultural- this also has an impact on the socio- cultural values of the country. This
is because of the reason that the socio and cultural factors influence the event and the event also
influences the attitude of the people. This is so because of the reason that cricket is one sport
which is liked and preferred by almost all the person whether be it young old or children. The
pre- event and during event both impact the socio and cultural factors. This is because of the
reason that this involves the attraction to the consumers as they like to watch this type of events.
Positive impact
The positive impact on the socio- cultural factor of the pre- event is that the event attracts
most of the consumers towards the event and this attract more of the consumers.
The positive impact of during the event is that many people coming from diverse cultures
come to the place and this increases the knowledge of the local people regarding different types
of cultures.
Negative impact

The major negative impact of pre- event is that the event majorly focuses on the culture
which is prevalent in the local area only and not on the different culture.
Another negative impact of during the event is that the country organizing the event
needs to take care of the different people coming from different cultural backgrounds and this
takes a lot of efforts and time of the host company.
Environmental- this factor is also affected by the pre- event and during the event
happening. The environment is defined as the ambiance or the environment in which the event is
being organized.
Positive impact
The major positive impact of pre- event is that before organizing the evwent the company
takes care of the environment. This is because of the reason that if the environment is not good
then the viewers will not like the place if the event. Therefore, before the event the environment
is cleaned in good condition.
The another during the event positive impact is that the environment is the current issue
among the highly educated people. Thus, to increase the viewers of the event the country
organizing the event continuously takes measures of cleaning, protecting and safeguarding the
environment.
Negative impact
The major negative impact is that no attention is given to the environment. This is
because of the reason that if the country will not think about the environment then the viewers
will not like the event (Van Niekerk, 2017). This is due to the fact that the event organizer is not
paying attention and is not taking care of the environment. This builds the negative image of the
event. Therefore, it is the duty of the event that is pre-event and during the event that they take
care of the environment also.
Another negative impact during the activity of the event, there are many environmental
issues like if the viewers eat anything then they leave the packages in the place of event only.
This harms the environment and many other related issues.

Implications
These are the outcomes or the effects of the event and its organization on the host and also the
population or the viewers of the event. The implications of these event on the host and
population is discussed in the adjoining points below-
Host- this is the person or the company or even the country who is responsible for
organising the event. The host is the person who is inviting other people to come and to enjoy the
event. This can be any person whether be an individual or the event company or even the country
in which the event is being organized (Degenhardt and Rychik, 2016). But there are many
implications of the event on the host. This is because of the reason that they are the only
responsible ones who are organising the event. The main implication is that this event must not
hurt any of the feeling or the work of any other party. This is because of the reason that if there
will be any person who is hurt or is negatively impacted by the event and its proceedings then
this will reduce the popularity of the event.
Population- this is the person or the viewers which are coming to the event to see the
event and to enjoy the event. If the event will be up to the mark then they will like the event and
if it will not be good then this will not be preferred by the viewers. The main implication of the
event for the population is that the population must maintain the discipline and decorum of the
event to maintain good quality and to publicize the event in good terms (Yousef and Rosenfeld,
2018). Also, the other implication for the population is that they must maintain all the
environmental and social etiquettes so that it gains popularity.
CONCLUSION
With the help of this report it was concluded that it is very necessary for the event to
analyse the different impact of the event on the different external factors. This is because of the
reason that if the event will not favour the environment then the population will not like the
event. Therefore, it is very necessary for the event to organize better and good working. In the
present report it is outlined that the event that is 2019 ICC cricket world cup is organized and has
a impact on the environmental, socio- cultural and economic impact of the pre- event and the
during the event. This event also has some implication on both the host or the organizer of the
event and also the viewer of the event.

REFERENCES
Books and Journals
Amnie, A.G., 2018. Emerging themes in coping with lifetime stress and implication for stress
management education. SAGE open medicine. 6. p.2050312118782545.
Cole, J.C., Galbraith, H.S. and Wicklow, B.J., 2018. Understanding the implication of changes in
climate and river flow conditions on freshwater mussels.
Degenhardt, K. and Rychik, J., 2016. Fetal situs, isomerism, heterotaxy syndrome: diagnostic
evaluation and implication for postnatal management. Current treatment options in
cardiovascular medicine. 18(12). p.77.
Lee, C.K., Mjelde, J.W. and Kwon, Y.J., 2017. Estimating the economic impact of a mega-event
on host and neighbouring regions. Leisure Studies. 36(1). pp.138-152.
Park, S.B. and Park, K., 2017. Thematic trends in event management research. International
Journal of Contemporary Hospitality Management. 29(3). pp.848-861.
Van Niekerk, M., 2017. Contemporary issues in events, festivals and destination management.
International Journal of Contemporary Hospitality Management. 29(3). pp.842-847.
Yousef, M.A.A. and Rosenfeld, S., 2018. Evaluation of postoperative fever after surgical
correction of neuromuscular scoliosis: implication on management. European Spine
Journal. 27(8). pp.1690-1697.