Effective Workplace Relationship Strategies for Countdown Supermarket

Running head: MANAGEMENT
Business Diploma
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MANAGEMENT
Executive Summary
The report is based on the discussion of the workplace management of Countdown supermarket
in New Zealand. The report starts with a brief introduction and overview of the company where a
description of the company has been provided. It next proceeds with the different kinds of
discussion regarding the strategies to be used by the management of the retail stores to ensure the
presence of a hassle free workplace and has also suggested the present state of the workplace of
the company. The report has also included the design thinking methodology of the organization
and the ethical and cultural behaviors that needs to be followed accordingly. Lastly the report
presents a critical discussion on the continuous improvement process and the assessment of the
changes. Lastly a concluding paragraph that provides a summary of the total report is provided.

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Table of Contents
Introduction......................................................................................................................................4
Overview of the Company...............................................................................................................4
Identification of four different strategies for effective workplace relationship...............................5
Suggestion for a positive existing system........................................................................................7
Impact of the system on the organization........................................................................................8
Examination of three ethical and cultural behaviors.......................................................................9
Design thinking methodology that helps for building a customer service response system.........11
Critical Evaluation of Continuous Improvement Process.............................................................12
Two Different Strategies to assess performance...........................................................................12
Conclusion.....................................................................................................................................14
References......................................................................................................................................15

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Introduction
Loyal Customers are the core to the success of each and every business organization.
The business houses generally have more than 60% to 70% chance of selling their products to
the existing customers. Therefore this makes customer relationship one of the most important
components in the success of the business organization. The act of maintain a proper and
effective relationship with the customers of the business is essential for the formulation of the
business plan and also essential for the long term sustainability of the business in the market. The
following report is based on the identification and critical discussion and analysis of the
innovation and the changes in workplace relationship that can help in the success of the business.
The example of Countdown Supermarket of New Zealand has been cited in the following report
to have a clear and transparent idea of such relationships.
Overview of the Company
Countdown is a New Zealand based supermarket chain as well as a subsidiary of
Woolworths Limited based in Australia (countdown.co.nz, 2019). The stores of the company are
normally much larger and spacious than that of the other supermarkets present in the island
country. Headquartered in Auckland city of New Zealand, the company is located at more than
180 different locations in the country and employs more than 18,000 people in the stores. The
management of the company has focused on Grocery and a variety of different products which
has made their stores the most appealing in the country (countdown.co.nz, 2019). The company
stores are segregated into 10 different areas and each of the area has a group manager or the area
manager who is in charge of managing the total stores of the particular area (countdown.co.nz,