Market Research Assignment Biz Ops

Added on - 29 Apr 2020

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Running head: DOCUMENTS FOR BIZOPS MERRYVILLE SURVEY1Documents for Bizops Merryville SurveyName:Institution:Affiliation:
DOCUMENTS FOR BIZOPS MERRYVILLE SURVEY2Table of Contents1.0 Merryville Milestone Report.....................................................................................................31.1Size of Merryville Region and Age of Inhabitants.................................................................41.2 No and Type of Educational Institutions...............................................................................51.3 Residents Purchasing Behaviors............................................................................................62.0 Project Flyer...............................................................................................................................73.0 Planning Statements...................................................................................................................93.1 Milestone Report....................................................................................................................93.2 Flyer.....................................................................................................................................104.0 References................................................................................................................................11
DOCUMENTS FOR BIZOPS MERRYVILLE SURVEY3Documents for Bizops Merryville Survey1.0 Merryville Milestone ReportBiz Ops want to set up a new digital store in Merryville, Victoria henceis carrying out a market research to determine the best location for this.Merryville is a region where numerous people use digital devices but there isno established outlet for these products. Bizops therefore did ademographical analysis so that they determine whether it is profitable to setup a store in this area. The market research looked into differentdemographics of Merryville.1.1Size of Merryville Region and Age of InhabitantsAccording to a census carried out in 2011, Merryville has a population of 20,651. It issituated 300km in the Melbourne outskirts. Merryville town is in the center of the shire and has apopulation of 11,876 residents. The shire is 4,567 km2 and the town covers 76 km2 of this. Thegender of the population is 51.2% female and 48.8% male. The ages are as shown in the tablebelow.Age (Years)Population Percentage0-1212.5513-198.4320-3921.4240-5926.2960+31.31
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