MARKETING ESSENTIALS INTRODUCTION 1 TASK 11 P1 Key roles and responsibilities of marketing function 1 P2 Interlinked marketing roles and responsibilities to others functional areas 3 TASK 25 P3 Comparison of marketing mix accordingly 5 TASK 310 P4 Make a marketing plan 10 CONCLUSION 11 RECOMMENDATIONS 11 REFERENCES 13 INTRODUCTION Marketing refers to the organisational activities related with selling as well as buying of goods and services as well. In this assignment it involves the different functions ofmarketingdepartment