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Marketing Management Assignment | Commonwealth Bank

   

Added on  2020-04-01

7 Pages816 Words111 Views
RUNNIN HEAD: MARKETING MANAGEMENT OF COMMON WEALTH BANK OF AUSTRALIACOMMON WEALTH BANKMARKETING MANAGMENTTCOMMON WEALTH BANKAUSTRALIA
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MARKETING MANAGEMENT OF COMMON WEALTH BANK 1ContentsCustomer information collection and verification:..........................................................................2Marketing research and planning:...................................................................................................25cs of Common Wealth Bank of Australia......................................................................................2Introduction of company:.............................................................................................................3Customers of the company:..........................................................................................................3Collaborators:...............................................................................................................................3Competitors:.................................................................................................................................4Context:........................................................................................................................................5Conclusion:......................................................................................................................................6References:......................................................................................................................................7
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MARKETING MANAGEMENT OF COMMON WEALTH BANK 2Customer information collection and verification:Information and collection and then verification of data of every customer is the procedure of every bank. In the case of Common wealth bank, to know his customer information they providethem some forms to fill up. After filling the form the verification process is being done, after thiswhole procedure, the customer is now capable to use the facilities of the bank. Here the sample of the form:Marketing research and planning:5cs of Common Wealth Bank of Australia:Introduction of company:Common wealth bank is a multinational bank in Australia with business across Fiji, New Zealand, Asia, United Kingdom, and United States. Common wealth bank provides many services as such commercial services, fund management, investment, insurance, and broking
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