Marketing Management for Small Business Enterprise: A Case Study of Little Collins St Kitchen

ISSUE IN SMALL
BUSINESS ENTERPRISE
Little Collins St Kitchen

INTRODUCTION
 In the present scenario, the food and restaurant
industry of Australia has become very competitive
and it is no longer easy for small and medium scale
businesses to attract desired customers (Bresler &
Lubbe, 2014).
 This presentation is based on Little Collins St
Kitchen which is small scale restaurant in
Australia.

OVERVIEW OF THE SMALL MEDIUM
ENTERPRISE

CONTD.
 Breakfast, lunch, dinner, drinks and wine are some
products which are offered by the Little Collins St
Kitchen (Little Collins St Kitchen, 2018).
 High quality of food is one of the most critical
features of the restaurant which has helped in
attaining high degree of satisfaction among
customers.