Marketing Plan For Elephant Wines In Spain
VerifiedAI Summary
The company Elephant wines and their marketing objective to increase sales from online platform is also discussed in the paper. Introduction 3 Discussion 3 External Analysis 3 Internal Analysis 6 SWOT Analysis 6 Strength 6 Weakness 7 Opportunity 8 Threats 8 Target Market 9 Marketing Mix Strategy 9 Product 9 Price 10 Place 10 Promotion 11 Setting the Marketing Objectives 11 Selection of the Marketing Strategies 11 Product Portfolio Strategy 11 Positioning and Segmentation Strategy 12 Functional Strategy 12 Pricing Strategy 12 Communication Strategy 12 Action Plan 12 Control 14 Conclusion 14 Introduction The company Elephant is