Comparative Analysis of Marketing Strategies of Dove and Baylis and Harding Hand Wash/Soap

   

Added on  2023-06-18

10 Pages2101 Words368 Views
MG412 Principles Of
Marketing
Comparative Analysis of Marketing Strategies of Dove and Baylis and Harding Hand Wash/Soap_1
Executive summary
The main purpose of conducting research that could compare more about marketing
strategies into two different brands dove and Baylis and Harding hand wash/soap. Both the given
company that are being known as popular brand with having amazing goods and quality of
products with wide range of consumer globally. This could be summarizes about that how
pricing strategy of business needed to be made and how the buying behaviour and spending
capacity towards their products and services. This may also help the consumer in the brands for
longer duration and gaining much competitive advantage as well.
TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................4
MAIN BODY..................................................................................................................................4
Comparative Analysis of Marketing Strategies of Dove and Baylis and Harding Hand Wash/Soap_2
FINDING.........................................................................................................................................4
Target market...............................................................................................................................4
Products.......................................................................................................................................5
Price.............................................................................................................................................5
Place.............................................................................................................................................6
Promotion....................................................................................................................................6
Recommendation.........................................................................................................................7
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................1
Comparative Analysis of Marketing Strategies of Dove and Baylis and Harding Hand Wash/Soap_3

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