PESTLE and SWOT Analysis of Marks and Spencer

BUSINESS AND
BUSINESS
ENVIRONMENT

TABLE OF CONTENT
• INTRODUCTION
• PESTLE analysis
• SWOT analysis
• Interrelation of strength and weakness with external macro factors
• Conclusion
• References

INTRODUCTION
Macroeconomic environment means the
conditions that prevail in the economy as a
whole. In this report we will discuss PESTLE
and SWOT analysis of Marks and Spencer, a
multinational company headquartered in
London which deals in clothes, beauty and
home products. This report will also address the
connection of these external factors with the
macroeconomic environment.