Medium-Sized Restaurant Business Idea

Running head: MEDIUM-SIZED RESTAURANT BUSINESS IDEA 1
Medium-Sized Restaurant Business Idea
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Institution Name

MEDIUM-SIZED RESTAURANT BUSINESS IDEA 2
Medium-Sized Restaurant Business Idea
Executive Summary
The medium-sized restaurant is expected to serve a wide range of foods and provide
services such as accommodation and entertainment, and for convenience purpose of those
willing to carry food, the business is projected to establish a drive-through for this purposes. For
that reason, the business venture will be established for dining, holding individual casual
meetings, and accommodation as well as purchasing food for takeaway. It is essential to note the
increase in the demand for such a small restaurant as they are convenient in terms of booking,
checking in and most of all, quite cheap compared to their high-star restaurants. In addition, the
food that will be prepared in this restaurant will be tailored to suit the preference of the person
ordering since there will be a wide set of options to choose from including fast food, common
Australian meals as well as Chinese food all under one roof! For convenience, and diversity. To
come up with this restaurant, a number of factors will have to be considered such as the capital
sources required for the new business venture, the challenges as well as difficulties that are
expected and lastly how to involve the potential risks of the venture. Other important
considerations include the specific location to set the business, plan of curving the niche, creating
a menu, hiring employees and methods of marketing as well as promoting the business.

MEDIUM-SIZED RESTAURANT BUSINESS IDEA 3
Table of Content
Executive Summary........................................................................... pg. 2
Introduction..................................................................................... Pg. 4
Discussion....................................................................................... Pg. 5
Capital Sources for new Venture.................................................... Pg. 5
Challenges and Difficulties Expected.............................................. Pg. 7
Involving Potential risk of the business venture.................................. Pg. 10
Conclusion...................................................................................... pg. 10
References...................................................................................... Pg. 11

MEDIUM-SIZED RESTAURANT BUSINESS IDEA 4
Introduction
With the increasing numbers of consumers who want to dine out or those willing to take
prepared food home, it was essential to come up with a small restaurant that could cater for these
needs. Australia is increasingly becoming a tourist destination of choice for many people across
the world and with the high rates of food and accommodation in the high-end restaurants, many
people are now seeking to find alternative ways to spend less in this sector when they come to
make their visits in the country either as tourists or for business. The shifting demographics as
well as changing lifestyles have driven a sudden surge in the food-service business (Maeley,
2018). Many busy consumers increasingly lack the time or even any inclination to cook. With
the current nature of the economy and life, many people are on the move for business or
pleasure. Providing a premise where people could wine and dine and be merry, could go a long
way in establishing a lasting business brand as these are some of the things that such people on
the move require. As opposed to this, some individuals could have the need or desire to explore
certain types of foods or even to develop a given taste for specific foods and thus the importance
of establishing this kind of restaurant.
The first step in establishing this restaurant is to come up with the type of restaurant that
we want to establish. In this case, the best idea for a restaurant is one that combines all the
aspects of the food that is commonly loved by Australians as well as other people coming from
different parts of the world. For this reason, three categories of food have been selected to ensure
uniqueness, variety, as well as diversity as earlier, pointed out. In many countries, including
Australia, it is easy to find a restaurants that are exclusively for fast food, another for Chinese
food and another for the local cuisines. In many scenarios, therefore, these are three business
with each having its nature of operations. However, for our medium sized restaurant, all these