Opening a Mobile Shop in Dudley: Business Overview, Marketing Plan, HR Plan, and Financial Operation

MOBILE SHOP
ORGANISATION IN DUDLEY

TABLE OF CONTENT
• INTRODUCTION
• OVERVIEW OF BUSINESS
• LOCATION
• COMPETITIVE ENVIRONMENT
• MARKETING PLAN
• HR PLAN
• OPERATION
• FINANCIAL OPERATION
• Conclusion
• Reflection
• References

INTRODUCTION
• This presentation is going for discussing opening a new mobile shop. We just open a mobile
shop on the location of Dudley which is located in the West midland. Opening a new business is
very important to become a plan because a plan gives the process and direction. In the plan we
should cover the organisation detail, marketing and operation these three specific information is
required to run a business. In the organisation, detailed information includes how a shop is run
and what type of staff is required in the organisation.

OVERVIEW OF BUSINESS
• A company wanted to open a mobile shop in the west midlands. The company find the Dudley location
where they start a mobile shop. The owner wanted to sell various phones such as the iPhone, Sony and
Samsung. They also sell old and new phones in the shop. The owner aims to find other services in the shop.
These sell ipads and PC tablets. The company give the exchange offer to customers they wanted to trade in-
service which means they wanted to old phone which reduced the new phone cost. Shop also repair all
mobile and also tablet. The shop gives also all accessories related to the phone just like screen proctor, sim
card, charger, T – mobile, Lyca, Virgin, and voda. The company provide all the accessories related to
mobile phone.