Business Plan for a Multi Cuisine Restaurant in London UK

BUSINESS PLAN
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Executive Summary
The following report has created enough response to the management of the business. In creation
of new business the report have provided information that required to clear objectivity for
understanding how new business needs to be repaired or presented. The organisational work has
also been discussed in the following report that must be considered by every other new aspirant
of preparing new business in society. The report has also provided with direct and indirect
competitors if the organisation is presented in society. Risk and the impact of that risk are also
discussed in the following report to enable the management to understand the positions that must
be considered to minimise the risk and problem. The report have also discuss regarding the
positive financial statements that must be considered to ensure that the business has a stable
financial strength. Legal as well as regulatory requirement for a new business to be formed in the
society have been discussed with descriptive format that will be helpful for acquiring advantages
in relation to business operation and marketing.
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Table of contents
Introduction......................................................................................................................................4
Background......................................................................................................................................4
Core features and benefits of the opportunity..................................................................................4
Steps taken to test your idea among target market..........................................................................5
Size and profile of the target market................................................................................................5
Direct and indirect competitors.......................................................................................................6
Plans for promoting for proposed opportunity................................................................................6
Sales strategy...................................................................................................................................7
Finances required to fund the opportunity.......................................................................................7
Sources of finance for the proposed opportunity.............................................................................9
Financial statements.......................................................................................................................10
Contingency plans and risk assessments.......................................................................................15
Plans for managing the new business or the growth opportunity and Operational plans..............16
Legal or regulatory requirements...................................................................................................16
Conclusion.....................................................................................................................................17
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Introduction
The following business opportunity is to open a multi cuisine Restaurant in UK as its is growing
industry and market both in the domestic as well as the international trend. The opportunity is to
open a multi cuisine restaurant in London and to generate good amount of revenue by customer
by rendering high quality services and products at a formidable price. The multi cuisine will be
named as Cravings and will be a multi cuisine restaurant, which will provide every type of and
range of diverse food products to their customers. It can be said that the number of customer for
a multi cuisine restaurant is high and the market size of the restaurant will thus be large as it will
be able to render both non-vegetarian and vegetarian food products, which will diversify the
range of customer, which the company will be available to.
Background
Restaurant industry and the restaurant market is one of the biggest revenue generating market all
around the world. There turnover is huge and the consumer base for such type of business is
huge which is a big opportunity for the entrepreneur to use and establish a affect restaurant
business in London UK. It can be said that as the firm will be multi cuisine restaurant the size of
the market which will be available to the company will be large which will financial benefit the
company and will provide exposure to the business in the market. The restaurant business is
opportunity for the entrepreneur to enter an significant and profitable industry and to operate in
the same (Scarborough, 2016)
Core features and benefits of the opportunity
The core features and benefits, which can be seen in the opportunity, are as follows:
1. The market is huge and there is huge amount of customers in the market which are
valuable to the company (Boiko, 2016)
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