Multiplayer Reflection Report on Business Simulation Program of Mikes Bikes

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Multiplayer Reflection Report
Student : Salman Farid Saad
ID : 11601067
TUTOR : REX WALSH

Executive Summary:
Business is defined as the work that relates to buying, production and selling of different goods and
services. In the past, business is defined as the trading off different goods and services wherein there
were requirements of different individuals. However, in the recent era, it is defined in a technical
manner wherein it is production of goods, selling of the same goods and gaining profit or incurring loss.
The simulation the business is the most effective and efficient process to analyze the issues that are
sensitive in nature. I have understood the definition of the business in a positive aspect in a practical
manner by dealing with different production and pricing of goods and services of the company.
The business simulation program of Mikes Bikes has helped me in understanding the function of the
business. In other words, it can be explained that throughout the eight consecutive weeks of the game,
it has helped me in understanding and analyzing the process through which the marketing, pricing of the
product. The different marketing techniques has been learnt as that created awareness of the different
products that will help me in leaving footprint of the company in the entire competitive market. During
the entire course, it has helped me to learn management accounting and financial accounting.
Introduction
The simulation of business game plays an essential role that helped in providing a clear view to me on
the process through which the business is conducted in the present scenario. It has ignited me and my
other team members to utilize the different theoretical knowledge that has been gained from financial
and management accounting. I utilized the theoretical knowledge that was gained in the present world
scenario as this helped them in designing along with shaping the future of the firm that has been
desired.
The particular game has enabled me in applying different kind of methods of the decision-making
process along with implementation of the new strategy that can be used by me to succeed in the future.
Mike Bikes is one such game that is based on virtual world of business and it has provided me
knowledge relating to the different matters that are required in the business. The simulation contain
different segments that includes allocation of advertisement, control of equity, distribution debt and
capacity that is followed by different other areas that has to be considered.
The Multi Player has given me the opportunity to work as a team and be cooperative in nature. In the
different respective team, the team members were provided with the opportunity to highlight their
skills and talents and become the leader within the specific area of the interest of the individuals. The
specific project that has been done by me and other team members at Capileo Finance has helped me in
growing interest in my own specific area or zone. I have able to improve the decision-making skills and
this has helped me in understanding the different views of the team members in my group.
Strategy
There were different concepts of the particular game that included the increasing the value of the
shareholders and it was our duty to check whether the prices are set in an effective manner in
comparison to other competitors. The market report had to be compared as this had provided me with
understanding of the competitors in the market. The development of the new products had been done,
as this will help the respective company in gaining competitive advantage. I had learnt that it was
essential in being sure whether the right amount is spent on brand awareness, public relation along with