This report analyses the HRM policies and practices of Netflix, focusing on the 'hire and fire' policy, recruitment practices, and sustainable and ethical HRM practices. It also provides recommendations for improving the policies.
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HRM PRACTICES AND POLICIES
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Table of Contents EXECUTIVE SUMMARY.............................................................................................................1 INTRODUCTION...........................................................................................................................2 MAIN BODY...................................................................................................................................2 Explaining Netflix HR philosophy that are help for retention, attraction and firing etc........2 Analysing how Netflix maintaining its talent hire and reward practices...............................4 Critically analysing the high performance workplace based on the sustainable and ethical HRM practices........................................................................................................................5 CONCLUSION................................................................................................................................6 RECOMMENDATION...................................................................................................................7 Recommending Netflix for improving its HRM policies and practices.................................7 REFERENCES................................................................................................................................9
EXECUTIVE SUMMARY The study is highlighting the challenges faced by the Netflix in regard to hire and fire policy. The opportunity for the company is to hire the experience holder over the graduates and centralization for the workplace. Further, recommended motivating the employees and provides sufficient training for the same. 1
INTRODUCTION Human resource management (HRM) defined as the practices and policies required to execute the routine of human resources such as staffing of employees, development of staff, compensation management, performance management and also involvement of employees in decision-making (Zhdanov and Mikirtichan, 2021).HRM practices and policies are refers to all the activities which are includes routine of human resources in organization that is staffdevelopment,employeestaffing,compensationmanagement,performance management that are involved in decision making.This report is based on the case study of Netflix, which was established in 1997 in Scotts Valley, California by co-founders Marc Randolph and Reed Hastings. It is the world's leading Internet subscription service company and offersdocumentaries, TV series, and feature films across a variety of genres and languages. The growth rate of the company is higher than compared to others becausecompany has overwhelming and great features that attracting the customers very well. There are regular transformation helps to brings innovations and also creating ease for its subscribers (Veth and et.al., 2019).Itintroduced the pay policyin order to thisevery employeemayeasily view compensationthatearned by other employeesand top authorities of firm.They also has termination policy through which they can terminate any employees period.The main purpose of the report is to face the challenges and overcome the problems of the company. The present reportwill critically analysis the HRM practices of Netflix regards to 'hire and fire' policy. Further, the study will discuss the recruitment practices used by the cited firm. Lastly, it analysis the opportunities and challenges of the company that focused on ethical performance. MAIN BODY Explaining Netflix HR philosophy that are help for retention, attraction and firing etc. Human resources policies are different according to the workplace and it is very essential framework that can be used for smooth functioning.The policies helps in making environment safe and secure through their procedure that perform function effectively.In US there are various types of policies are uses such as,employment contractsthatis used by firmwhen the employee start job in companythat helps in maintaining legislation and follows laws properly that covers under it(Student, 2020).The policy related toleaveis plays key role in determining 2
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the clearimageofleaves that taken by employees on yearly basis. It has covered all the information related to casual leaves, planned leaves, sick leaves etc.There is also another policy that is in relevance totheemployment termination policy,it isrelated to career andessentialto move ahead in career, through this policy employees cannot leave job according to their desires. It has been critically analyses that employment termination policy bound the employee when they got new opportunity in order to change the job for better life.Due to this,there are variouspoliciesthatare not working well for the employeein their job(Shah and et.al., 2020). Itrevolves around the belief and assumption in management which are related to needs, nature, value and their approach for work. All the belief and assumptionsare help for determining about how should be people treat. The mainagendaof Netflix is related to the people over processthat helps them inwork with dream team togetherby their way of doing work effectively and theapproach has become more flexible,collaborative, successful,creative etc.Netflix has very popular for unique human resource practices and there are various types of challenges faced by the employees related to the hire and fire policy.This policy is widely practiced in USfor expansion of their business as well as infrastructure.. Beside this, Netflix did not hire fresh graduates or those who are working from remote locations. According to Neil Hunt, is has been clarify thatthere are fix timingfor employeesin order to work togetherandthat isthe reasonthere are many employees who were criticized due to remote location (Setiawanand et.al., 2020). Thehuman capital theoryis helps the human being in order to increases the productive capacity which are help in the skills training and greaterknowledge. On other hand, it has been argued that this theory is refers to overly simplicity, flawed and confound on the basis of capital. In the year 2018, organization has follow the transparent posy policy so that employees get motivated and compensation earned which are also included the top managements. In the global market there are so many employees who were contributed in order to doing the work more efficiently. According to survey it has been identifiedthat it generates revenue by pay policy.Beside this, there are so many employees who were demotivated while they have seen the other employees pay scale (Madanat and et.al., 2018).Employeesarestartcomparingthemselveswitheachotherasrecruitmentand termination policy are not working well for the Netflix because they are only hired those candidates who are experienced and purposely not hire those who are fresh graduates. On other hand, this policy is not cooperate with those fresher students who are like to join the 3
organization which are are already popular in the global markets.In order to this,freshers are not able to use there skillsand knowledgeforthefirm,because of thishire thosepeopleswho belongs to the same culturein order tothey fit into organization easily. Analysing how Netflix maintaining its talent hire and reward practices There are various kind of practices used by the Netflix in order to hire talented employees who are able to fit in organization and also help increasing the productivity. For hiring the best candidate it is important to create the standard high so that when the person apply for the job get prior information regarding there criteria (Iqbal and et.al., 2019). Then it is important to creating realistic job requirement, and another way is to ask those employees who are already known and refer those who are connected to their company. Netflix is not focused on qualified people because the main focusis on the experienced people. On other hand, there hiring process is going to be tough for because they are focus on people who can be fit for the culture. Secondary, it is focused on those who have technical knowledge and the interview process is almost 8 hours and there aremore than 8 members who are taking the interview. Although the final result is in the core team hand and they are hire accordingly. Beside this, it is analyses that there arevariousemployees who have less patiencethat are not able to crack the lengthy interview and alsothere aremanypeoples that don’thave technical knowledge,due to this they alsonot hired by the company. This is important to focus on the reward policy so that employees get motivation in order to increases the capability of work(Hauff,2021). This policy is help for motivating the employee so that they can work freely in office and enjoy at home or vacation. These type of practices are help for attracting the professionals who are likely to success in the performance based environment. On other hand, Netflix arealsonot believed in distributing bonus to the employees because they believe in other rewardby offering themvacations and holiday.Health and safety measures are one of the best reward that can be provided by the organization. Theory related to the requirement policies: TheHerzberg's motivation doctrinedefines the two factor that are essential for company related as motivators and hygiene factors as that lead in enhancing satisfaction level of employees. The Netflix motivate their employees by appreciating their efforts and giving achievement to them in terms of perks and appraisals (Assi and Effanga, 2021). The senior’s executives of the company recognized the work of their subordinate and give recognition to them such as parsing them, the 4
firm also provide with the interesting work to the candidates as they can choose the work according to their choices. The organization also motivate their employee with the advancement such as promotion according to their work. The company look after the factors of hygiene such as company policies, supervision, relationships, work condition, salary and security all these factors are maintained by the firm in order to motivate the employees Critically analysing the high performance workplace based on the sustainable and ethical HRM practices. On the basis ofcapability theorythere are three essential factors of it such as ability, motivation and opportunity. These three are the employee characteristics that are help for contributing in the success. According to Adam smith, it has been analyses about people's capability and functioning so that they can get the opportunities regarding resources and public relations. There are different ways that are help to motivate the employees and with this theory there re different opportunities given by the employees so that they can work efficiently. Sustainable HRM practices are related toPaid-time-off policy,Netflix has launched this policy for employees to take 10 days holidays and also provides few sick leave, it kept days off by informing their managers (Alrawahi and et.al., 2020). This is the opportunity for worker as well as for the company because it helps to stay them motivated and provides healthy work environment. Hence, HR of Netflix must have to work on such aspect so that it generates the positive impact over the business performance and stay employees motivated towards a firm as well. Recruiting system of Netflix-By using organization behaviour theory it has been analysis that Netflix did not hire graduates from the colleges or those who wanted to work from remote locations.There are FewemployeescriticizedNetflix’spolicyof not permitting employees to work from remote locations, especially the situations it was expanding into global markets. Ever changing technology-Advanced technology tends to reduce the number of jobs in Netflix which require less skill and to increase jobs requiring high skills. The shift from ‘touch labour’to‘knowledgeworkers’hasresultedinretrainingofemployeesonhigher responsibilities. Knowledge based training has become very important. As routine HR activities done quickly and efficiently through computerization, HR managers can concentrate more 5
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effectively on the firm’s strategic direction such as forecasting personnel needs, planning for career and promotion and evaluating impact of firm’s policies. Act in Netflix’s best interest-The Netflix HR policies is described with only these five words. It encouraged employees to rely on logic and common sense rather than any formal policies. Human resources emphasizes that employees should spend company money frugally, treating it as if it was their own (Al-Jedaiah and Albdareen, 2020). Centralization of workplace-The Netflix has its unique service offering strategy from other tech companies. It allows employees to give their suggestions regarding planning and decision-making within the company. This activity helps to motivate their employees. Change management-Netflix's HRM practices have to concentrate on responsibilities, job assignmentsand work processwhenever change occurs. It hasplay a vitalrole in overcoming resistance to change through effective communication and counselling. They have higher responsibilities to envision the future, communicate the vision to employees, set clear expectations for performance and develop capability to execute by reorganizing people and other resources. ManagingHumanCapital-Themanagementofhumancapitalofcompanyis depending on the skill, knowledge and capabilities of individuals that can be an economic value to the organisation. Moreover, it is analysis thatdynamic capabilities theoryhelps the company to face the rapid changes towards technologies it also improves the management of human capital. Unique culture of Termination-Netflix has organized the “keeper test” which is helps to measure performance of the employees. In this test manager supposed to ask about the preference of employees for leaving the firm, if employee's reply is now the team member will out from the organization. Performancedevelopment-Netflixeliminatedformalreviewsastheyfeltthe employees were too ritualistic and too infrequent. The managers and employees of company converses about the performance as an organic and continuous part of their work. They also provide the training lowing performers. CONCLUSION The above mentioned report concluded about Human resource management of Netflix and how this help in success of organization specially hire and fire policy. This policy says that 6
Netflix only hire experienced people and candidates whose goals are aligned with objectives of the firm. Along with this the report also conclude how these policies work in US and how will it work globally and how the company use human capital theory in relation with hire and fire plan. In addition to this, report also shed light on the negative and positive impact of recruitment process on the employees and company and the theory which is firm use in relation to requirement is Herzberg’s motivational theory which talks about the two factor which company can use. Further, the report critically analysis the challenges and opportunities of effectively and efficiently developing sustainable HRM systems focusing on performance and ethical practices. Issues such as requirement system, changing management, every changing environment, unique cultureofterminationandperformancedevelopment.Thereportalsoconsistsof recommendation and opportunities the which company can use to improve the policies. The opportunities such as paid time policies and centralization of workplace. Lastly, the report conclude the Netflix should focusing collecting measures of employee performance from customers. Organisationcan provide an adequate training for new technologies because it allows to improve the internal environment of the organization. Netflix can be change the work life balance of the employees through strong motivator in many instances of money RECOMMENDATION Forimproveproductivityofanindividualandorganizationaleffectiveness,itis recommended to Netflix that looked not only at task performance, but also adding the value and encourage their employees. The higher productivity ensures the lesser cost of production and this creates a positive impact on the business performance. It is to be recommended that to the Netflix to focusing on collecting the feedback from customers. This strategy can be provided to the employee and used for developmental process. All this type of multi-source feedback is only effective when the organizational culture is ready to improve the appraisal and the values process (7 human resources practices,2021). It is to be suggested to Netflix for adding the personal development session on regular intervals so that employees can to improve the skills which depending on the goals. With the help of this strategy, company can improve the performance of a company and also raise the performance so that defined aim can be attained. 7
In order toHigh performance work systemensures that the HR of Netflix can provide an adequate training for new technologies which are very popular according to current and digital world and to their employees because it allows to improve the internal process of the company, relevantmarkets, core competencies and structure of the organization as a whole. This will lead to improving the efficiency and effectiveness of the HRM practices for theorganization. 8
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REFERENCES Books and Journals Zhdanov, D. A. and Mikirtichan, A. G., 2021, February. Human Capital as a Factor of the IntensiveDevelopmentoftheCompany.InInternationalScientificandPractical Conference “Russia 2020-a new reality: economy and society”(ISPCR 2020)(pp. 436- 440). Atlantis Press. Veth, K.N. and et.al., 2019. Which HRM practices enhance employee outcomes at work across the life-span?.The international journal of human resource management. 30(19). pp.2777- 2808. Student, S. B. M., 2020. Do HRM Systems & Practices Influence the Start-Up Organisation?-A Critical Review.SMS Journal of Entrepreneurship & Innovation. 6(2). pp.83-93. Shah, N.,and et.al., 2020. The Influence of Electronic Human Resource Management Use and Organizational Success: A global conceptualization.Global Journal of Management and Business Studies.10(1). pp.9-28. Setiawan, N.,and et.al., 2020. Recruitment Analysis on Employee Performance With Variable Control As Moderating On Manufacturing Company.Ilomata International Journal of Management. 1(3). pp.102-111. Madanat, H. G. and et.al., 2018. LEVEL OF EFFECTIVENESS OF HUMAN RESOURCE MANAGEMENT PRACTICES AND ITS IMPACT ON EMPLOYEES'SATISFACTION INTHEBANKINGSECTOROFJORDAN.JournalofOrganizationalCulture, Communications and Conflict. 22(1). pp.1-19. Iqbal, N and et.al., 2019. Linking e-hrm practices and organizational outcomes: empirical analysis of line manager’s perception.Revista Brasileira de Gestão de Negócios.14(21). pp.48-69. Hauff,S., 2021. Analytical strategies in HRM systems research: a comparative analysis and some recommendations.The International Journal of Human Resource Management. 32(9). pp.1923-1952. Assi, P. N. and Effanga, E.O., 2021. Optimal manpower recruitment and promotion policies for the finitely graded systems using dynamic programming.Heliyon.7(7). p.e07424. Alrawahi, S., and et.al., 2020. The application of Herzberg's two-factor theory of motivation to job satisfaction in clinical laboratories in Omani hospitals.Heliyon.6(9). p.e04829. Al-Jedaiah,M.N.andAlbdareen,R.,2020.Theeffectofstrategichumanresources management(SHRM)onorganizationalexcellence.ProblemsandPerspectivesin Management.18(4). p.49. Online 7humanresourcespractices.2021.[online].AvailableThrough <https://www.aihr.com/blog/human-resource-best-practices/>. 9