This case study explores the implications of the New Silk Road for global business strategy and reconciliation. It covers the economic, strategic, cultural, and mercantilist aspects of the project, and examines the benefits and risks for participating countries. The study applies Liberal Intergovernmentalism to analyze the impact of the New Silk Road on European reconciliation, and highlights the challenges and opportunities for the EU and its Member States. The study also discusses the role of sustainability and clean energy in the project.