Organizational Development: Characteristics and Business Profiles of Oxfam, Amazon, and Coventry City Council

ORGANIZATIONAL
DEVELOPMENT

TABLE OF CONTENTS
 INTRODUCTION
 KEY CHARACTERISTICS
 CONCLUSION
 REFERENCES

INTRODUCTION
 Organizational development is a special technique which helps the organization to
bring changes in the entire aspect of an organization rather than focusing on
individuals. It is simply a technique to bring a planed change in an organization.
 OD is a comprehensive strategy for making improvements in an organization. Present
report discusses about the characteristics and difference business profile of three types
of an organization like Oxfam, Amazon and Coventry City Council

Key characteristics
Amazon
 Amazon is a multinational company of technology which is focusing on e-commerce,
artificial intelligence and cloud computing.
 Amazon is a private company and is the world's largest e-commerce market place and
cloud computing platform. It was founded by Jeff Bezos in July, 1994.
 Its headquarters is at Seattle, Washington, United States. It is a global company and
has more than 100 million subscribers

Cont..
 Vision: Amazon's vision is to become world's most customer centric company and to
become a online company where the customers can find and buy anything they want.
 Mission: To provide the products to customer at low prices with a best selection for
customers and at utmost convenience.
 Amazon's health and safety and Environmental policies: Amazon's heath and safety
team executes their company policies and are ensuring that local and regional
regulation are applicable to their stores across the world (Kazmi, 2017). Amazon keep
on making continuous improvements take initiatives to reduce the risks in their
processes and ensure that there exists safe and healthy working environment for
Amazon associates

Theory- MBO cycle
 Amazon's Organizational Philosophy: Amazons business philosophy is “focusing on the
customer makes a company more resilient”
 Amazon: Amazon works through MBO cycle as Amazon's aim is top improve the performance
of the organization and are clearly defining its objectives which are agreed by both employees
and the management. It involves six steps:
 1. At first Amazon defines its goals
 2. In second step Amazon define employees objectives
 3. Amazons monitors its perform and progress towards the set objective.
 4. Amazon makes performance evaluation
 5. checks the feedback
 6. and at the end makes performance appraisal (Hoover, Giambatista and Tribble, 2016)